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“Hitlist	
  is	
  a	
  well-­‐designed,	
  simple	
  app	
  that	
  helps	
  you	
  
complete	
  your	
  travel	
  bucket	...
@hitlist_app
Punta	
  Cana	
  $189	
  
Miami	
  $128	
  
San	
  Jose	
  $198	
  
Charleston,	
  SC	
  $134	
  
@hitlist_app
11	
  
PROBLAverage trip spend = $1180
Inspiration
Planning
Booking
$44.2bn
Advertising
targeting leisure
travelers
Booking
(with <1%
conversion)
$313bn
TEAM
14	
  
Gillian Morris, CEO & co-founder
Harvard grad, named one of the 35 travel professionals to watch in 2013 by Ph...
WHO IS A HITLIST USER?
15	
  
•  Launched November ‘13, >150,000
downloads, >6m desired trips listed
•  Users volunteer ri...
Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015
Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015
Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015
Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015
Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015
Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015
Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015
Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015
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Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015

Gillian Morris from Hitlist was part of a panel that discussed how technology (particularly theirs) was changing the face of travel.

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Gillian Morris from Hitlist, Panel/Presentation at The Travel Marketing Summit 2015

  1. 1. “Hitlist  is  a  well-­‐designed,  simple  app  that  helps  you   complete  your  travel  bucket  list  on  your  own  financial   terms.”     1  
  2. 2. @hitlist_app
  3. 3. Punta  Cana  $189   Miami  $128   San  Jose  $198   Charleston,  SC  $134  
  4. 4. @hitlist_app 11  
  5. 5. PROBLAverage trip spend = $1180 Inspiration Planning Booking
  6. 6. $44.2bn Advertising targeting leisure travelers Booking (with <1% conversion) $313bn
  7. 7. TEAM 14   Gillian Morris, CEO & co-founder Harvard grad, named one of the 35 travel professionals to watch in 2013 by PhoCusWright. First Entrepreneur in Residence at TechStars Boston. Transport, tourism, and energy industry consultant with work featured in CNN, The New York Times, Fox, Forbes, TechCrunch, and more. Executive Board, Harvard in Tech; Founder, Travel 2.0 Boston Luka Kladaric , CTO & co-founder 12 years of web development experience building highly scalable back end infrastructure. 3 years at DeviantArt. Lead developer at SCHED. Featured speaker at PHPday, MobileCamp, CROWD, ZgPHP Rahul Caprihan, Product Manager Formerly senior PM at Peixe Urbano, Brazil’s leading daily deals site which he helped scale to 15m users and numerous awards (winner Best International Startup Crunchies ‘11). Responsible for the roadmap of consumer-facing web and mobile apps and platform API. Also iOS developer. Tomislav Filipcic, mobile lead Creator of a number of award winning and best selling apps under developer name ‘7sols’. Featured in ‘Designing Great iPhone Apps’ (O’Reilly Media). Also professional photographer with work acknowledged by the National Geographic Society, Lucie awards, etc. Investors include: Jeff Clarke, Chairman of Orbitz Worldwide John Owen, Founder of JetBlue
  8. 8. WHO IS A HITLIST USER? 15   •  Launched November ‘13, >150,000 downloads, >6m desired trips listed •  Users volunteer rich demographic and intent data through linking to social accounts and interactions in-app. Average Age: 29 •  92% iPhone user, 8% Android •  Highly engaged: >50% open rate on email alerts Featured in/on: Jeleana Salai, Designer Lives: Shanghai From: Serbia # of countries visited: 54 # of cities on her Hitlist: 167

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