State of Social media - 2017
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This short presentation highlights the new features that you will want to focus on for growing your social media accounts in 2017. It is a short presentation with bullet points.
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State of Social media - 2017
- 1. Social Media 2017 By Connor Gallic
- 2. Platforms Facebook - Strongest for sales and promoted traffic Instagram - Strongest for branding Snapchat - Strongest for communication Twitter - good for communication (on it’s way out)
- 3. Facebook Features to utilize: Live Streaming Messenger Videos
- 4. Live Streaming Good times to use: Behind the scenes Q&A
- 5. Messenger Facebook recently unrolled ads to direct people to messenger, you can take advantage of this to start conversions with your fans
- 6. Video Video is king and continues to get the most organic reach per post Videos should be made to be watchable without sound https://www.facebook.com/NowThisNews/videos/126966948 3123173/
- 8. Stories Taggable accounts makes discovery and shoutouts more effective
- 9. Snapchat It isn’t clear whether Facebook will be able to dominate Snapchat, but for reaching a younger audience nothing else beats it.
- 10. Content Content on Snapchat should be a mixture of what you would see on Facebook and Instagram. You’ll want to utilize the upload option to help create brand images
- 11. How to Grow? It’s pay to play Facebook Ads Cross-posting Shoutouts Tools like FanHarvest/Instagress