This paper presents the list of the latest iPad and iPhone app marketing "Top 100 Campaign" case study

1. Top 100 Campaign
Case Studies

2. I. Heidi Part I for iPad
About the app
This bilingual interactive picture-audio book with wonderful illustrations
by Diana Kizlauskas will delight your children. Over 130 years ago, the
Swiss author Johanna Spyri wrote a series of stories about Heidi. Nobody
could have imagined then that Heidi would become as famous as she is
today. In this first of three sequels, Heidi, an orphaned Swiss girl, lives happily with her
grandfather in a small hut in the Swiss mountains until one day her aunt Dete takes her to
Frankfurt.
About the company
Katrin Draemann Barothy is the founder and central producer of JustKidsApps, a mobile
picture & audio book, development and distribution company. She holds degree in
computer science and business administration. Mother to a seven year old who adores
audio books as well as other books (both electronic and conventional). In Autumn 2010,
after more than 10 years of experience working within the SAP environment, Katrin
decided in to start on a new career challenge and produce children's books geared
specifically for the iOS marketplace. When Katrin started on this path there was only a
limited choice of picture book apps available in German, and none in Swiss German. She
was determined to change that, and that’s exactly what she did.

3. Heidi Part I for iPad ranking before Top 100 Campaign
Heidi Part I for iPad ranking after Top 100 Campaign
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4. During the five day period throughout which our Top 100 Campaign service was actively
implemented Heidi Part I rose to into the App Store’s list of Top 50 Books for the iPad.
The book was featured in the iPad Books’ “What’s Hot” section for several weeks in a
row afterwards:
Utilizing ComboApp’s Top 100 Campaign to promote Heidi Part I for iPad allowed the
app to achieve long-term results. The app has been periodically featured in iPad’s Books
“What’s Hot” section long after all marketing activities had ceased.

5. II. MobiReader Pro
About the app
MobiReader Pro is an innovative mobile business tool that lets users
instantly capture, document, and organize everything from business
cards and contacts to entire documents easily and effectively. The app
can process text written in English, German, French, Spanish, Italian
and Russian. To capture contact details on any business card, simply take a photo of the
card with your mobile device’s camera. MobiReader Pro will instantly recognize and
categorize the contact’s name, their area of business, the company name, phone number,
email address, and postal address. An augmented reality (AR) feature allows you to see
the location of an address as an icon in the camera view of your mobile phone. As you
move your camera around, the exact location will appear as an icon.
About the company
Since its establishment in 1999, DIOTEK Co., Ltd. has been leading the software market
for mobile devices focusing on smart phones and touchscreen phones. Through strategic
partnerships with global device manufacturers, the company provides various products
worldwide for both general consumers and corporate customers, which include
handwriting recognition, electronic dictionaries, mobile OCR, speech
recognition/synthesis software, etc.
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6. DIOTEK is now developing optimal solutions for mobile software and touchscreen
interface, which will enhance the utilization of innovative digital devices
MobiReader Pro ranking before Top 50 Campaign
MobiReader Pro ranking after Top 50 Campaign

7. As the result of implementing ComboApp’s Top 50 Campaign this app grew in visibility
within the App Store, and was included in the marketplace’s “What’s Hot” iPhone
Business Apps category feature.
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8. III. Contacts AIO
About the app
Contacts AIO is a multipurpose social networking app that allows users
to send SMS & group SMS messages as well as single & group emails,
share location information, utilize social networking portals such as
Twitter and Facebook, and more. The application supports English, Korean, and French,
and offers users a pattern keyboard to make typing messages a quick breeze.
About the company
Geniein Inc. is the leading Korean iOS app development company, based in Seoul,
Korea. The company iOS apps portfolio consists of the iPhone apps like M-tube, E-mail
Talkm Smart Keyboard (+Smart Favorites) and more.

9. Contacts AIO ranking before and after Top 100 Campaign
Once our TOP 100 Campaign was carried out Contacts AIO broke into Apple’s TOP 100
iPhone Utilities app list for the first time. Furthermore, Geniein Inc. was able to build on
the added visibility a place within the App Store’s TOP 100 lists, and established
Contacts AIO as a competitive alternative to more mainstream multipurpose social
networking titles.
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10. IV. Alien Raid
About the app
Alien Raid is a new concept game combining shooting and defense
features in one game to create an exciting and unique experience.
Unlike previous defense games, Alien Raid provides shooting action
together with strategy elements to provide a more stimulating game experiences for
players.
Alien Raid includes beginner and expert modes, so users are able to approach and feel the
game with more ease and have more fun. The game provides a wide selection of stage
types, such as endless mode, as well as target and sequence stages for a more diverse
experience. Different types of weapons are included for players to utilize to deal the
various alien enemies they encounter.
About the company
Founded in Seoul, Korea, Wizdom Studio Inc. is comprised of a team of professionals
who are committed to creating purely original and endlessly playable mobile games for
iOS consumers the world over.
Wizdom Studio Inc. had approached ComboApp in order to help the organization break
Alien Raid through into the App Store’s Top 100 iPhone Games category, and help
increase the app’s exposure and visibility overall.

11. Alien Raid ranking before and after TOP 100 Campaign
ComboApp Marketing & PR Agency executed their TOP 100 Campaign on behalf of
Alien Raid starting September 23rd, 2011. Less than in one business day after our
campaign had begun; the app broke into the App Store’s TOP 100 lists for iPhone
Strategy Games and Adventure Games categories. Furthermore, Alien Raid peaked in
35th position in the iPhone’s TOP Paid Adventure Games category and in 56th position in
the iPhone’s TOP Paid Strategy category.
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13. V. LoopMash
About the app
LoopMash is an innovative virtual instrument that presents customers
with a new way to blend simultaneously up to four two-bar loops
together by juggling similar elements across looped beats and tunes.
Ported to the iOS platform, this instrument lets user choose from over 40 presets and 250
included loops ranging all the way from ethno to disco. Quality content, intuitive control
and 3-D navigation for effortless page browsing make this app a must-have for party-
goers, music aficionados and pretty much everyone in between.
The company was about to release the iPhone musical app and set a high bar of breaking
through into the App Store iPhone Music chart as well as the general iPhone Apps Top
100. Given the number of iPhone apps being released on the App Store daily, the task to
elevate the app to the Top 100 list was extremely challenging.
About the company
Steinberg has been providing award-winning, technologically advanced music and media
production products for musicians and producers of music, video and film since 1984.
Today, Steinberg is one of the world's largest manufacturers of audio software and
hardware, with more than 1.5 million users worldwide. Steinberg also provides business
customers with license management and copy protection systems. The Steinberg range of
products has long since found world renown in all aspects of modern digital audio
processing, and form the backbone of facilities specializing in music composition and
production, mastering, restoration, broadcast, sound design, audio post for the film
industry among many others.
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14. LoopMash ranking after Top 100 Campaign
ComboApp began actively carrying out a TOP 100 Campaign on behalf of LoopMash
directly after its initial release onto the App Store on March 14th, 2011. Results from
ComboApp’s efforts in executing this campaign exceeded both the client’s expectations
as well as our own. Almost immediately after implementing our TOP 100 campaign
LoopMash soared in the App Store’s TOP 50 Music apps category. Furthermore, the app
retained a position within this list for two consecutive weeks. More generally, after our
TOP 100 campaign LoopMash remained in Apple’s Top 100 Music apps list for nearly a
month in total.
In further windfall, LoopMash was also featured on the App Store’s coveted “New &
Noteworthy” and “What's Hot” iPhone app categories– a premiere position for any app to
gather buzz and visibility – and remained within them for several consecutive weeks.
LoopMash was listed in the App Store’s “Staff Favorites” category after our TOP 100
Campaign was implemented as well.

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16. VI. PadDraw Holidays
About the app
PadDraw is a drawing app for children. It displays drawings from books
and allows child to tap on them in order to color them in. The colored
drawings can then be saved as photos with a single tap from within the
game.
The app comes with three coloring modes, each appropriate for a different age group. If a
child wants to start fresh, they simply shake the iPad and the colors will reset so they can
color their pictures again.
The app includes a variety of cute images both children and their parents will approve of.
Plus, with an easy and interactive layout, as well as a simple interface that makes
selecting colors and coloring a breeze, children are sure be able to use this app to its full
potential and enjoy it thoroughly.
About the company
Originally from Hamburg, Inhaber Olaf Japp is an established software developer who
has almost two decades of successful work experience under his belt. In 1991 he has
created his first software consulting company, where he worked for a few fortune 2000
companies like Dupont, Dresdner Bank and Commerzbank. After 15 years of consulting
and traveling around in different towns in Germany he decided to move to Zürich-
Switzerland which now is the "Silicon Valley of Europe". Here in Zürich he was working

17. for a bank in a C# .NET software development team for a couple of years. After a little
break, which he used to learn Objective-C to build software for Mac OS and iOS, Olaf
Japp started to build a business as an indie iOS/Mac OS developer.
Olaf Japp has contacted ComboApp in order to successfully break through to the App
Store TOP 100 for iPad Educational category and ensure the raising of awareness of his
app as well as obtaining high visibility on the App Store starting from the app’s initial
release.
PadDraw Holidays ranking after Top 100 Campaign
Due to the efforts of ComboApp PadDraw Holidays scored TOP 100 lists in both iPad
Educational and Games-Kids categories immediately after the app’s initial release.
The awareness of the app among iPad users and its visibility has increased as planned. A
press release was created and distributed to dedicated media resources to coincide with
app’s launch on the App Store. The app's main features, the benefits it holds for
prospective users, as well as its major sales points were highlighted there in a
professional and concise manner. Also PadDraw Holidays was presented on the related
forums (Mommy Bloggers community).
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18. VII. 10Plus – The Brain Game for you and your kids!
About the app
10Plus – The Brain Game is a fast paced counting adventure that’s as
engrossing and entertaining as it is educational. With an emphasis on
mathematics – and more specifically addition – the game presents players with a grid of
numbers between 0 and 10, challenging them to add them up into sums of 10 as quickly
and as many times as they can. 10Plus is a mobile mathematics gym accessible and
intriguing enough to be enjoyed by everyone and educational enough to prove helpful to
anyone. Novices and young kids just beginning to learn math can utilize the game as a
learning tool to help them master the basics of addition.
About the company
Founded in Seoul, South Korea in August 2011, Playpiegames Co., Ltd. is an energetic
group of creatively minded game lovers dedicated to utilizing innovation and imagination
to develop uniquely challenging and entertaining mobile gaming titles. The organization's
parent company, Actoz Soft, is a major global game developer focused on the online
gaming sector.
Playpiegames Co., Ltd. have contacted ComboApp in order to employ a custom tailored
package of highly effective marketing services geared to successfully break their new
mobile application 10Plus through to the App Store TOP 25 for iPhone Paid Educational
Games category immediately after the app’s initial release.

19. 10Plus – The Brain Game ranking after Top 25 Campaign
The efforts of ComboApp’s professional team culminated in 10Plus –The Brain Game
scoring TOP 25 list in iPhone Educational Games and additionally TOP 50 in Puzzle
categories immediately after the app’s initial release. The application was featured in the
New Educational category for iPhone and scored #16 in TOP Paid iPhone Educational
Apps.
Furthermore, 10Plus –The Brain Game retained its position in TOP 50 in the
Educational Games category for several consecutive weeks long after all active
promotional efforts had been completed on ComboApp’s part.
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21. VIII. Snakes and Ladder World Edition
About the app
Snakes and Ladder World Edition represents a digital update of the
classic board game of the same name. Snakes and Ladder allows players
to roll the dice, navigating a game board from start to finish as quickly as possible by
taking advantage of short cuts – ladders – and avoiding pitfalls in the form of snakes that
could send them going backwards. Offering vibrant graphics and engaging fast paced
gameplay, this game can be enjoyed alone versus virtual opponents or by two live players
at once.
About the company
Ibexis Studio is a burgeoning game and mobile applications developer focused on
providing mobile solutions of the highest caliber to app shoppers across a diverse
spectrum or genres.
Ibexis Studio had contacted ComboApp roughly a month after releasing Snakes and
Ladder World Edition onto the App Store. At the time the client contacted ComboApp
the app had virtually no prior success in generating any significant volume of downloads.
To remedy this situation, Ibexis Studio decided to employ our services to break the app
through into the App Store’s TOP 100 Paid iPhone Board Games category. Confident in
the quality of their product, Ibexis hoped that such success would greatly increase their
app’s visibility throughout the mobile iOS marketplace and intrigue even more
prospective customers to download it.
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22. Snakes and Ladder World Edition ranking
before and after Top 100 Campaign

23. As a result of complex marketing and promotional techniques performed by ComboApp,
Snakes and Ladder World Edition was able to rise from relative obscurity to its requested
TOP 100 Paid iPhone Board Games category, reaching 35th place in November 30, 2011.
Additionally, Snakes and Ladder World Edition was featured in Apple’s Top Grossing
iPhone Board Games list.
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24. IX. A+WordPuzzle
About the app
An exciting, arcade action infused word puzzle blast, A+WordPuzzle
challenges users to find words hidden in grids of letters. The player’s
goal is to diffuse word bombs to move from one stage to the next while highlighting as
many other words as they can along the way to get the best score possible.
A+WordPuzzle takes the classic brainteaser to a new and exciting level, plunging users
into an action-packed arcade experience complete with amazing graphics, special effects,
hidden theme word, game center achievements and the chance to prove their textual
superiority against other players.
About the company
InterServ International Inc. is an experienced independent game developer founded in
Asia. The company develops Massive Multiplayer Online Games, as well as Casual
games for PC, Xbox LIVE consoles, and Mobile platforms. Their experience, innovation,
and quality have won prestigious awards, including “Most Innovative Game of E3″ in
2004 with Iron Phoenix. This was the first game to allow 16 players to battle each other
simultaneously in an online environment via mobile device.
With no previous experience in marketing apps within the App Store, InterServ
International contacted ComboApp shortly after the initial release of A+WordPuzzle. In
order to increase the app’s visibility throughout the web, improve its position in the App
Store, and boost sales, InterServ International sought to break A+WordPuzzle through
into the TOP 100 Paid iPad Word Games category.

25. A+WordPuzzle ranking before Top 100 Campaign
A+WordPuzzle ranking after Top 100 Campaign
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26. Our professional team’s efforts culminated in A+WordPuzzle rising well within Apple’s
TOP 100 Paid iPad Word Games category. Ultimately the app reached its peak position -
15th place - in December 30th, 2011. Furthermore, on this same day A+WordPuzzle broke
into Apple’s highly competitive TOP 100 Paid iPad Educational Games list as well,
peaking at #28 in that chart.

27. X. Oh My Nuts
About the app
Oh My Nuts takes the notion of wacky arcade action to a whole other
level. A strategic touch & drag shooting adventure in the spirit of modern
mobile classics like Angry Birds, Oh My Nuts challenges gamers to
complete one simple mission to complete each level: Aim their pot-
bellied pig - squirrel in mouth - just right so that he spits him clear across the screen onto
an acorn floating on the other side, and grabbing up to three available bonus stars while
he's at it.
About the company
Gara Entertainment came to ComboApp with clear promotional goals in mind.
Specifically, the company wanted to drive Oh My Nuts to break into App Store’s TOP
100 Family and Puzzle games lists, as well as growing overall awareness for the game
within the mobile marketplace. Although Gara Entertainment knew what they wanted to
achieve via marketing efforts, they did not have a concept for how to turn this need into a
reality. As so they approached ComboApp to create and execute all appropriate
marketing services on their behalf.
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28. Because the ComboApp marketing team has a wealth of real world experience in mobile
game promotions they were able to accurately analyze Oh My Nuts, establish concise
target consumer demographics, and understand how to best customize our TOP 100
Campaign services to benefit the app. Collaborating with the client, ComboApp compiled
and executed a unique iteration of our TOP 100 Campaign to push Oh My Nuts among
app engaged gamers and increase visibility and download volumes. This targeted multi-
faceted promotion was able to inflate the game’s download numbers effectively enough
to bound past other titles and secure a place in both Apple’s TOP 100 Family and Puzzle
Games subcategories.
Immediately after ComboApp executed their marketing campaign on behalf of Oh My
Nuts the game’s profile and popularity within the App Store grew exponentially. Gara
Entertainment’s goals and expectations when starting this project were met and exceeded,
as Oh My Nuts broke into the App Store’s TOP 100 iPhone Family Games list as well as
into its TOP 100 Puzzle Games list. The game rose to the 93rd rank and 87th rank on these
two lists respectively on February 25th, 2012. In addition to this, Oh My Nuts was
featured in Apple’s coveted New Apps lists within these two categories as well, further
bolstering its exposure to the iOS app shopping community at large.
Oh My Nuts ranking after Top 100 Campaign

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31. XI. Manal AlAlem Kitchen
About the app
Manal AlAlem Kitchen includes dozens of traditional Middle Eastern
dishes as imagined by Manal AlAlem, complete with photos, accessible
ingredients, easily understandable measurements, as well as simple
preparation and cooking instructions. Every recipe in this digital cooking book features
professionally translated, user-friendly, step-by-step instructions which guarantee that the
cooking process stays both easy and fun for users. The app features beautifully executed
full-color photos of every recipe to give users a valuable visual reference point for how
they should look as well.
About the company
Chef Manal AlAlem is a culinary icon in the global Arabic community. She has produced
and hosted her own TV cooking show, opened educational cooking centers in multiple
Arabic nations, and authored best-selling cookbooks published throughout the world in
many languages including English.
The client has contacted ComboApp prior to initial release of Manal AlAlem Kitchen,
innovative cooking app featuring exclusive recipes from world famous Arabic chef
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32. Manal AlAlem in English. They were interested in successfully breaking their new
mobile application through into the App Store’s TOP 100 Paid iPhone Lifestyle category
immediately after the app’s initial launch.
Recognizing the need for a highly customized approach, ComboApp tailored a multi-
tiered marketing campaign for Manal AlAlem Kitchen that sought to engage an audience
demographic that would be most receptive to this product – food enthusiasts in particular.
We were able to achieve our clients’ goal of breaking Manal AlAlem Kitchen into the
App Store’s TOP 100 Paid iPhone Lifestyle Apps list by utilizing a wide variety of
highly effective marketing services and techniques, particularly by tapping our
considerable resources in the Mac focused web media arena and positioning the app
accurately and effective within the public eye.
Manal AlAlem ranking after Top 100 Campaign
As a result of the comprehensive marketing and promotional techniques performed by
ComboApp, Manal AlAlem Kitchen was able to break into the TOP 100 Paid iPhone
Lifestyle category as per the client’s request and find a large scale audience in the mobile
marketplace. Highlights of Manal AlAlem Kitchen’s success included a peak position as
the 69th most downloaded application in the App Store’s Paid iPhone Lifestyle category –
attained on March 9, 2012.

33. XII. Bouncing Bubbles - The absolutely crazy bubble
shooter game
About the app
A wildly engaging arcade gaming adventure, Bouncing Bubbles game
offers players a new spin on classic bubble shooter games, challenging
users to blast all the bubbles off their screen in as few shots as possible
across multiple unique game modes.
About the company
Founded in Germany, JRSoftWorX is an innovative mobile applications developer
focused on creating dynamic entertainment apps across a diverse set of mobile platforms.
JRSoftWorx has released nineteen unique apps on the App Store.
The client was interested in pushing their Bouncing Bubbles title to greater visibility and
subsequently popularity among the iOS gaming community. JRSoftWorX approached
ComboApp looking to utilize our signature TOP 100 Campaign for both the iPhone and
iPad optimized versions of the game.
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34. Starting from the first day of execution of our TOP 100 Campaign on behalf of
JRSoftWorX, Bouncing Bubbles for iPhone rose from its former #230 position to
become the 5th most popular app in the App Store’s Paid iPhone Dice Apps category. The
app remained in this category’s TOP 100 list for almost two consecutive weeks - 12 days
in total. Meanwhile, the iPad optimized version of Bouncing Bubbles peaked at #16 on
the App Store’s Top Dice Paid iPad Apps list on March 28th as well.
Bouncing Bubbles (iPhone version) ranking
before and after Top 100 Campaign
Bouncing Bubbles (iPad version) ranking
before and after Top 100 Campaign

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36. XIII. 4KidCal
About the app
4KidCal is a wild new calendar app created specifically to help young
children learn how to organize events, make plans for the days ahead, and
learn the invaluable skills of long term time management. The app makes
planning a vibrantly colorful and highly intuitive experience, and even comes complete
with eloquently simple task modules and effortless scheduling options.
About the company
Founded in Roslyn, New York, 4KidCal LLC is an innovative new mobile applications
developer committed to designing mobile experiences geared to help tech engaged
youngsters get a head start on advancing valuable life skills. 4KidCal LLC was aimed to
ensure the successful launch for their debut product 4KidCal. Specifically, the
developer’s goal was to break their app into the App Store’s TOP 100 iPhone Education
category upon its release.
After careful detailed analysis of the app and reaching out to the client to understand their
needs, ComboApp’s marketing team implemented our premiere TOP 100 Campaign,
promoting 4KidCal via multiple web based media channels, Mommy Blogger
community, and throughout the App Store itself. Promotional tactics focused on the
“mobile savvy” parent community and framed 4KidCal as an educational yet
entertainingly engaging experience for children regardless of age.

37. ComboApp executed all marketing measures ordered by the client in a swift fashion, and
timed to make the largest possible impact amongst the app engaged public at large. As
the result of ComboApp’s Top 100 Campaign service implementation 4KidCal broke
into the App Store’s list of Top 100 iPhone Paid Education Apps and was featured as 36th
most downloaded app in the category on June 16, 2012.
4KidCal ranking after Top 100 Campaign
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38. XIV. Funky Bee
About the app
Funky Bee is a wildly original new adventure game that throws gamers
into a quirky treasure hunting odyssey across exotically diverse locations
populated with equally interesting characters. The game features fun
mini-games and innovative puzzle challenges to keep things fresh, as well as colorfully
original cartoon graphics and a narrative that are engaging and comical enough to keep
users cracking up and thoroughly entertained as they play for hours on end.
About the company
Funky Bee Games A/S is a new casual gaming development company based in Denmark
and founded by entrepreneur Claus Topholt. The developer’s inaugural mobile title,
Funky Bee, was released onto all major platforms during the first half of 2012.
The client had contacted ComboApp prior releasing their first mobile application Funky
Bee for the iPhone, iPad, and iPod touch. They were interested in successfully breaking
Funky Bee through into the App Store’s TOP 100 Free iPhone Adventure and Puzzle
Games subcategory as well as 100 Free iPad Adventure and Puzzle Games subcategory.
Funky Bee Games A/S was looking for such results to be achieved on the US, UK and
Hong Kong App Store.

39. ComboApp’s professional marketing team executed the aforementioned marketing
efforts in a concise and ultimately highly effective manner. The culmination of our work
saw Funky Bee reach its own pre-defined goals - which the client had set up at the outset
of our collaboration. The app was able to garner an impressive amount of new user
downloads in a relatively short amount of time, something that helped its heightened
profile and alternatively helped drive its visibility up even further.
Hallmarks of Funky Bee’s successful marketing push came in the form over numerous
milestone achievements:
• US App Store: In August 16th, 2012 the application peaked at #31 in iPhone Free
Puzzle Games, # 40 in iPhone Free Adventure Games, #30 in iPad Free Puzzle
Games, and as # 39 in iPad Free Adventure Games subcategories.
• UK App Store: In August 16th, 2012 the application peaked at #43 in iPhone Free
Puzzle Games, # 32 in iPhone Free Adventure Games, #45 in iPad Free Puzzle
Games, and as # 41 in iPad Free Adventure Games subcategories.
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40. • Hong Kong App Store: In August 15th, 2012 the application peaked at #9 in iPhone Free
Puzzle Games, #8 in iPhone Free Adventure Games, #7 in iPad Free Puzzle Games, and
as #12 in iPad Free Adventure Games subcategories. On the same day Funky Bee was
featured as #53 in prestigious iPhone Top Free Games and as #120 in ultra-competitive
iPhone Top Free Apps lists. In August 15th, 2012 the app has also scored as #60 in Free
iPad Games Apps and #98 iPad Top Free Apps lists as well.

41. XV. Fire Busters
About the app
Compatible with the iPhone, iPod touch, and iPad, Fire Busters perfectly blends
puzzle based gameplay with fast paced action fun. Fire Busters is an expansive
game, boasting 5 diverse stages for a total of 80 uniquely designed levels. With
various unlockable achievements such as various water colors, the option to clear an especially
tough level via Firefighter Plane, and access to an in-depth user guide via YouTube, there's more
than enough thrills and turns in this game to keep players from getting frustrated or bored for
hours on end.
About the company
Korea based HotDog Studio Inc. is a progressive smart phone game development company. To
date it released 12 game apps onto the App Store and is proudly providing iOS users with
premiere gaming experience. HotDog Studio Inc. contacted ComboApp prior to initial release of
their new game Fire Busters onto the App Store. The client was interested in successfully
breaking their new mobile application through into the App Store’s TOP 100 Paid iPhone
Arcade Games or Puzzle Games subcategories immediately after the app’s initial launch.
ComboApp executed all marketing measures ordered by the client in a swift fashion, and timed
to make the largest possible impact amongst the app engaged public at large. Effective pre-
planning and execution methods were integral in helping to push Fire Busters to success within
the App Store. Moreover we managed to surpass the goals pre-defined by the client since
immediately after the initial release on October 5, 2012 the app broke through into two TOP 100
Paid iPhone Games subcategories – Arcade and Puzzle respectively.
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42. The success of ComboApp’s marketing efforts were highlighted on the day of Fire Busters’
initial release, when the app was simultaneously ranked as the 13th most popular app in App
Store’s Top Paid iPhone Puzzle Games category, 19th in its Top Paid iPhone Arcade Games
category, 59th in its overall Top Paid iPhone Games list and 97th in App Store’s Top Paid iPhone
Apps chart. As an added measure of its attained prominence, Fire Busters also peaked as the 69th
in Top Paid iPad Puzzle Games and 88th in Top Paid iPad Arcade Games subcategories as well.
Fire Busters retained their position within TOP 100 iPhone Puzzle Games for two consecutive
weeks (October 5-14, 2012) and stayed in iPhone Free Arcade’ TOP 100 chart for six
consecutive days (October 5-10, 2012).

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44. XVI. Magnet Boy
About the app
Magnet Boy brings mobile players a completely fresh experience that blends
together arcade action, platforming fun, and puzzle gaming elements.
Showcasing smooth, highly dynamic gameplay, this adventure throws players
into the shoes of Magnet Boy and it's their job to gather up robot parts in order to rebuild the
broken robots they belong to. Players will need to use precision, quick thinking and impeccable
timing if they wish to succeed!
About the company
Established in Mongolia in 2005 Mongol Content LLC is an innovative software solutions and
mobile applications developer committed to creating industry leading solutions and experiences
for modern consumers. The client had contacted ComboApp prior to releasing their mobile
application Magnet Boy for the iPhone, iPad, and iPod touch. They were interested in
successfully breaking their new mobile application through into the App Store’s TOP 100 Free
iPhone Puzzle Games subcategory immediately after the app’s initial launch.
After careful detailed analysis of the app and reaching out to the client to understand their needs,
ComboApp’s dedicated team implemented a multi-tiered TOP 100 Campaign for Magnet Boy.
Implementation of this complex marketing campaign was tailored to target the recreational
mobile gaming community as a whole and was meant to increase the app’s visibility throughout
the web, ensure that the product obtained high ranking in the App Store, and boost downloads.

45. ComboApp’s professional marketing team executed the aforementioned marketing efforts in a
concise and ultimately highly effective manner. The culmination of our work saw Magnet Boy
reach its own pre-defined goals - which the client had set up at the outset of our collaboration.
Ultimately the app reached its peak position - 60th place - in Free iPhone Puzzle Games
subcategory on October 26th, 2012. Furthermore, Magnet Boy retained its position within the
TOP 100 chart in aforesaid App Store subcategory for six consecutive days.
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47. XVII. Haloo – Live Chat, Dating, Meet New People
About the app
Haloo is an innovative mobile dating platform than gives users the power to
connect with eligible bachelors and bachelorettes close to them. Built to enable
users to live chat, find dates, and meet new people Haloo blends the lines
between dating app, social discovery solution, fling-finder, and is perfect for tech savvy singles
looking to flirt, chat, or simply hook up.
About the company
ROIKMYERS Pte. Ltd. was planning on releasing their inaugural mobile app into the highly
competitive iOS Social Networking environment. As this was the first app released by
ROIKMYERS Pte. Ltd. the organization contacted ComboApp to execute a marketing strategy
on their behalf with the aim of ensuring that it would experience a quick dynamic launch onto
the App Store. The client had mentioned their aspirations to reach a ranking within the TOP 10
in Free iPhone Social Networking Apps category right out of the gate upon initial launch
After analyzing Haloo and reaching out to the client to understand their needs, ComboApp's
marketing and analysis teams developed a customized strategy for Haloo aimed to promote the
app as effectively as possible. After conducting an outreach, awareness, and engagement
measures we were able to push the client’s product forward and successfully helped them
achieve its pre-defined goals. Haloo was able to find a space within the Top 10 Free iPhone
Social Networking list, maintain its top positions for an extended period of time, and develop a
large base of consistent users.
47

48. Haloo reached the height of its popularity on January 20th, 2013 when the app achieved the
ranking of #10 on the App Store’s Free iPhone Social Networking Apps List in terms of
download volume. Nearly simultaneously Haloo also ranked in the App Stores most competitive
category - the Top Free iPhone Apps List - on January 19, 2013, registering in the 80th position.
Furthermore, Haloo retained its positions within these TOP 100 Charts for 5 consecutive days.