1. http://webinar.mention.com/
Comment aller chercher
de nouveaux clients grâce
à la veille sur Internet
5 Juin 2014

2. 1. Veille sur votre entreprise
2. Community management
3. Veille sur vos concurrents
4. Veille sur votre secteur

3. 1. Veille sur votre entreprise
2. Community management
3. Veille sur vos concurrents
4. Veille sur votre secteur

4. Des Traynor
Co-founder of Intercom
“We found a meetup in Atlanta where people were having an
Intercom install party and we were able to reach out to send
over some beers for them.”
mention.com/success-stories/startups

5. What is high level media monitoring?
• Every source
• Real-time + priority
• Mobile
• Company culture
mention.com/success-stories/startups

6. 1. Veille sur votre entreprise
2. Community management
3. Veille sur vos concurrents
4. Veille sur votre secteur

7. Demo:
!
mention
bit.ly/how-we-track

8. How does a Community Manager for one of the largest
real estate companies in the world use mention?
• Multiple social accounts
• Schedule content with Buffer
• Collaborate
• Get back to everyone

9. 1. Veille sur votre entreprise
2. Community management
3. Veille sur vos concurrents
4. Veille sur votre secteur

10. “Hearing what your competitors claim
they can do is easy…Finding out
what they can't do is much harder.”
Support Centers are pulled up by
mention too, so you can judge your
competitors.
!
Find out who’s hiring & for what.
workable.com

11. 4-5 converts from other services every
week through mention
!
Great ROI at $29 a month
!
Respond within 5 minutes and present
Workable as an option
"I can do it all through
mention...it's not a tool we'll ever
have to replace."
Rob Long
VP Business Development at Workable
workable.com

12. • Monitor industry, competitors
• Jump in, introduce, engage with content
• Multiple acquisition channels
• Insert yourself into the conversation
How do you find and convert leads with mention?

13. 1. Veille sur votre entreprise
2. Community management
3. Veille sur vos concurrents
4. Veille sur votre secteur

14. bit.ly/front-mention
“Leveraging Twitter To Find Beta Testers:
a Real Use Case With mention”

15. N’hésitez pas à nous contacter
@mention
Clément Delangue
clement@mention.com
@ClementDelangue