6. “Too many entrepreneurs who follow the lean
methodology get stuck in a product spin,
consumed with making and honing their Minimum
Viable Product. While the MVP is critical, it’s
missing its dance partner, the Minimum Viable
Segment.”
M I C H A E L S K O K , N O R T H B R I D G E V E N T U R E PA R T N E R S
13. “When you have two coffee shops next to
each other, and each sells the exact same
coffee at the exact same price, what makes
you walk into one and not the other”
– 3 1 V O LT S D E S I G N
22. S TAT E Y O U R S T R AT E G Y I N 1 5 W O R D S
• Who is your target customer?
• Focus
• What do you offer them?
• What don’t you offer them?
• Difference from alternatives
Alessandro Di Fiore HBR Blog
23.
24. W H AT ’ S Y O U R B I G G E S T
L E A P O F FA I T H ?
