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6 ways to maximize profits from a post season clearance sale

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A webinar from CitiXsys Technologies on how best to maximize profits from a post season sale

Publicada em: Negócios, Tecnologia
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6 ways to maximize profits from a post season clearance sale

  1. 1. 6 ways to maximize profits from a post season clearance sale through effective inventory management<br />
  2. 2. About Us – CitiXsys Technologies <br /><ul><li>Business Drivers
  3. 3. Products for SAP® Business One in Retail, Warehousing, Distribution
  4. 4. Largest SAP® Business One Services Partner in the world
  5. 5. Installation, Implementation, Integration and Customization Services
  6. 6. Strategic Partner for SAP Ecosystem Opportunities
  7. 7. Operating Locations in US, Canada, UK, Australia and India
  8. 8. Global Employee Count: 225+
  9. 9. 700 seat R & D and Support Center in India</li></li></ul><li>About Us<br />The 6 strategies<br />How to plan for next year?<br />Agenda<br />
  10. 10. Get to know the exact stock levels across the enterprise<br />Execute an ABC and FSN analysis by store<br />ABC analysis is by the items MRP<br />FSN analysis is by the speed of sale (Fast, Slow, Non – moving items)<br />You now know what sells where<br />Strategy 1 – How Much is Where?<br />
  11. 11. Results of FSN by ABC analysis to be exploded to the store level – to understand what sold the most at which store<br />Segregate perishable goods from non-perishable ones – you want to sell them first<br />Identify the existing margins <br />Execute the margin protection exercise<br />Plan your markdowns<br />Strategy 2 – What all to put on sale<br />
  12. 12. Promotions are a strategic tool to increase:<br />Footfall<br />Market share<br />And of course – revenue<br />Promotions are broadly of 3 types<br />Buy some Get some<br />Promotional sale discount on total bill value<br />Sale and Volume discount on number of items bought<br />Advertise in:<br />Local Print Media<br />Social Media<br />Strategy 3 – Plan Promotions & advertise<br />
  13. 13. Psychologically one tends to buy what the mannequin is wearing<br />Place the item in an eye catching position in your store<br />Balance the display<br />Place the darker items near the bottom of the display<br />Uniform lighting<br />Should not be only from one direction, but uniform<br />Remove the clutter<br />Make it easy for the customer to move around<br />Strategy 4 – Effective shelf display<br />
  14. 14. Get in touch with your most regular customers – send mailers<br />Additional points for shopping at specific hours<br />Additional points for buying specific items<br />Club promotions with loyalty schemes<br />Run additional commission schemes for sales staff<br />Strategy 5 – Loyalty Schemes<br />
  15. 15. Post season sales result in heavy footfall<br />Minimize pilferages by:<br />More frequent stock takes – preferably daily<br />Analyze sales trends more closely across stores<br />To ensure effective stock turnover<br />Timely intervention to fine tune stock levels and promotions <br />Strategy 6 – Frequent Stock Takes<br />
  16. 16. Put an OTB (Open To Buy) plan in place<br />Create sales plan based on previous sales<br />Create budgets<br />Execute monthly OTB runs<br />Put an BI (Business Intelligence) tool in place<br />Analyze sales trends over the year<br />Timely fine-tune sales strategies<br />Put a forecasting application in place<br />Create accurate sales and merchandize forecasts<br />How to plan for next year<br />
  17. 17. Contact Information<br />CitiXsys Americas Inc.<br />(USA)<br />CitiXsys Canada Ltd.<br />(Canada)<br />CitiXsys Australia Pty Ltd.<br />(Asia Pacific)<br />New York<br />Rockefeller Center7th floor, 1230 Avenue of the Americas New York NY 10020 USAT: 1 212 745 1365 F: 1 646 349 3441 E: newyork@citixsys.com<br />New Hampshire<br />264 South River Road, #474Bedford NH 03110USA T: 1 603 232 8252 F: 1 646 390 1988E: newhampshire@citixsys.com<br />Chicago22nd Floor, The Merc, West Loop30 South Wacker DriveChicago, IL 60606USAT: 1 630 359 5956F: 1 630 697 1315E: chicago@citixsys.com<br />Toronto<br />8th Floor, 2425 Matheson Blvd. East Mississauga, ON L4W 5K4 Canada T:1 905 361 2886 F:1 905 361 6401 E: toronto@citixsys.com<br />Sydney<br />Tower 2, Level 20, 201 Sussex Street Sydney NSW 2000 Australia T: 61 2 9006 1616 F: 61 2 9006 1515E:sydney@citixsys.com<br />Melbourne<br />Level 27, 525 Collins StreetRialto South Tower<br />Melbourne 3000AustraliaT: 61 3 9935 2916 F: 61 3 9935 2750E: melbourne@citixsys.com<br />PerthLevel 29, Forrest Centre221 St. George Tce<br />Perth WA 6000Australia T: 61 8 9288 0662F: 61 8 9481 3177E: perth@citixsys.com<br />CitiXsys UK Ltd.<br />(UK & EMEA)<br />London<br />Lakeside House, 1 Furzeground Way Stockley Park, Uxbridge UB11 1BD United Kingdom T: 44 0 208 622 3006 F: 44 0 845 280 8848 E: london@citixsys.com<br />CitiXsys TechnologiesLtd.<br />(India & South Asia)<br />New Delhi<br />A-24/5, MCIE, Mathura Road New Delhi 110044 India T: 91 11 42696666 F: 91 11 42696600E: newdelhi@citixsys.com<br />
  18. 18. Questions…???<br />www.citixsys.com<br />www.ivend.com<br />
  19. 19. Thank you!<br />