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Software-Defined Networking
Promises Competitive Advantage

Customer Case Study

Telecom Italia collaborates with leading Italian universities to shape tomorrow’s networks and bring
new innovation to marketplace
EXECUTIVE SUMMARY
Customer Name: Telecom Italia
Industry: Telecommunications
Location: Italy
Number of Employees: 82,000
Challenge
•	Maintain innovation for next-generation
advantage
•	Reduce operating cost, and improve
service provider agility
•	Deliver new products and services

Solution
•	Software-defined networking, initially
based on OpenFlow implementation and
Cisco Unified Computing System servers
and cloud network foundation

Results
•	Optimized potential for software-defined
networking research
•	Enabled network slicing for efficient
network use
•	Created stable environment for
experimentation

Challenge
Telecom Italia is the largest telecom company in Italy, offering voice and
broadband Internet services in Italy, along with mobile phone services in Italy and
Brazil through its TIM subsidiary. As one of the first operators to route voice calls
over a Cisco-based IP backbone, the company has a long history of innovation.
Like all service providers, Telecom Italia is always looking for new ways to deliver
superior customer service while reducing costs, and is also eager to improve
margins in emerging markets like Brazil.
At the network level, one potential way to achieve cost reduction, among other
business benefits, is through software-defined networking (SDN). Moving some
specific network intelligence and policy-making to an application called a controller,
this approach reduces administration by letting engineers make changes in software
rather than configuring hardware directly or, alternatively, to automate these network
management tasks.
SDN also promises to make it easier and more cost effective to carry out network
upgrades and create new services. At the same time, SDN is an emerging technology
with practically no real-world deployments within the service provider industry.
Telecom Italia would have to break new ground and study the concept carefully before
deciding on whether to commit to it.
To do this, it joined forces with five prominent Italian universities within the framework
of an initiative called Joint Open Labs (JOL). Telecom Italia decided to build a shared
network infrastructure, JOLnet, for SDN research. The purpose of JOLnet is to link
the participating universities to each other and to the Telecom Italia lab in Turin. It
was clear from the start that, as a research platform, JOLnet would be different from
traditional infrastructures. Although scalability was not crucial, reliability was. Moreover,
JOLnet switches needed open interfaces so that software could connect to them via
the control plane.

© 2014 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information.		

Page 1 of 3
Customer Case Study

“We think this is the right
approach to assess
SDN-based networks.
Cisco technology
provides a stable network
infrastructure to support
the experiments we need
to carry out and find the
answers to the most
pressing SDN questions.”
Paolo Fasano
Broadband Network Services
Innovation Manager
Telecom Italia

Solution
Telecom Italia asked four vendors to put forward SDN proposals based on a highlevel architecture specification. “We selected Cisco technology as the most fitting
for our needs in terms of functionality and sizing,” says Paolo Fasano, broadband
network services innovation manager.
Although JOLnet functions logically as a mesh, Telecom Italia has deployed a star
topology with its Turin labs as the centerpiece. The Turin hub includes two Cisco®
Unified Computing System™ (UCS®) B200 M3 Blade Servers, with Intel® Xeon® E52620 processors, mounted on a Cisco UCS 5108 Blade Server Chassis.
A VMware hypervisor on UCS supports a Cisco Cloud Services Router (CSR)
1000V Series platform used for Layer 2 Tunneling Protocol Version 3. The tunnels
interconnect all the sites, so creating an overlay structure over the existing IPv4
connectivity. Cisco Catalyst® 3850 Series Switches, by means of OpenFlow
support, enable the network to be segmented for each university or group of
universities. UCS also hosts the Cisco eXtensible Network Controller (XNC), which
is used to partition Jolnet network resources so the universities can run their
applications over dedicated infrastructure in a secure and parallel way.
Each university also has two Cisco Catalyst 3850 Series Switches, with one acting as
a local hub and the other as a node, plus a Cisco UCS C220 Series Rack Server. The
servers host university specific applications, running on the dedicated links created by
the XNC, which is managed on premise by Telecom Italia.

Results
With JOLnet not scheduled to launch until 2014, it is too early for Telecom Italia to
confirm quantifiable benefits. However, the service provider expects to profit from at
least two major values of SDN.
The first potential advantage involves the connection between applications and the
OpenFlow controller, known as the northbound interface. “The opening up of the
northbound interface might result in a number of new IT applications and increased
business,” says Fasano. “Today this is only a concept, but an exciting one. The next
step is to create that interface and scope the applications that could run on it.” These
new applications can provide additional control, automation, security, and value for
Telecom Italia and end user customers.
The second potential advantage is seen in cost reduction. “Creating a software
model of the network would reduce the amount of human intervention needed,
in turn improving service profitability,” Fasano says. “We think this is the right
approach to assess SDN-based networks. Cisco technology provides a stable
network infrastructure to support the experiments we need to carry out and find
the answers to the most pressing SDN questions.”

“Our experience is that
when you try to adapt
current market solutions to
your needs, there is always
a gap. Cisco has filled this
gap better than others.
That’s why Cisco is the
best partner for this kind
of project.”
Mario Ullio
JOLnet Project Manager
Telecom Italia

Telecom Italia is already confident that the Cisco technology it has selected could
help secure new competitive advantages.
Mario Ullio, JOLnet project manager, adds: “We see a lot of work taking place on
SDN. There is a lot of hype, and each vendor has its own pitch. Our experience is
that when you try to adapt current market solutions to your needs, there is always a
gap. Cisco has filled this gap better than others. That’s why Cisco is the best partner
for this kind of project.”

Next Steps
Telecom Italia-led SDN research by the JOL consortium involves several steps,
beginning in August 2014 with an initial six months of functional testing. These
results will help define later phases of the project, which may run until 2017.
New products, such as the Cisco ASR 9000 Series Aggregation Services Router
could also be implemented within JOLnet in the near future. Importantly, this
approach means that Telecom Italia can make upgrades without replacing its
entire infrastructure, in turn protecting investment.

© 2014 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information.		

Page 2 of 3
Customer Case Study

For More Information
To learn more about the Cisco architectures and solutions featured in this case study
please visit:
www.cisco.com/go/ucs
www.cisco.com/en/US/solutions/ns1168/fast_it.html

Product List
Data Center Solutions
•• Cisco Unified Computing System (UCS)
--Cisco UCS B200 M3 Blade Servers
--Cisco UCS C220 Series Rack Server
--Cisco UCS 5108 Blade Server Chassis
Routing and Switching
•• Cisco Cloud Services Router 1000V Series
•• Cisco Catalyst 3850 Series Switches
Processors
•• Intel Xeon E5-2620 processors
Management
•• Cisco eXtensible Network Controller
Services
•• Cisco SMARTnet

Americas Headquarters
Cisco Systems, Inc.
San Jose, CA

Asia Pacific Headquarters
Cisco Systems (USA) Pte. Ltd.
Singapore

Europe Headquarters
Cisco Systems International BV Amsterdam,
The Netherlands

Cisco has more than 200 offices worldwide. Addresses, phone numbers, and fax numbers are listed on the Cisco Website at www.cisco.com/go/offices.
Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. To view a list of Cisco trademarks, go
to this URL: www.cisco.com/go/trademarks. Third party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply
a partnership relationship between Cisco and any other company. (1110R)
© 2014 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information.	

Printed in the UK	

ES/1213	

Page 3 of 3

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Telecom Italia

  • 1. Software-Defined Networking Promises Competitive Advantage Customer Case Study Telecom Italia collaborates with leading Italian universities to shape tomorrow’s networks and bring new innovation to marketplace EXECUTIVE SUMMARY Customer Name: Telecom Italia Industry: Telecommunications Location: Italy Number of Employees: 82,000 Challenge • Maintain innovation for next-generation advantage • Reduce operating cost, and improve service provider agility • Deliver new products and services Solution • Software-defined networking, initially based on OpenFlow implementation and Cisco Unified Computing System servers and cloud network foundation Results • Optimized potential for software-defined networking research • Enabled network slicing for efficient network use • Created stable environment for experimentation Challenge Telecom Italia is the largest telecom company in Italy, offering voice and broadband Internet services in Italy, along with mobile phone services in Italy and Brazil through its TIM subsidiary. As one of the first operators to route voice calls over a Cisco-based IP backbone, the company has a long history of innovation. Like all service providers, Telecom Italia is always looking for new ways to deliver superior customer service while reducing costs, and is also eager to improve margins in emerging markets like Brazil. At the network level, one potential way to achieve cost reduction, among other business benefits, is through software-defined networking (SDN). Moving some specific network intelligence and policy-making to an application called a controller, this approach reduces administration by letting engineers make changes in software rather than configuring hardware directly or, alternatively, to automate these network management tasks. SDN also promises to make it easier and more cost effective to carry out network upgrades and create new services. At the same time, SDN is an emerging technology with practically no real-world deployments within the service provider industry. Telecom Italia would have to break new ground and study the concept carefully before deciding on whether to commit to it. To do this, it joined forces with five prominent Italian universities within the framework of an initiative called Joint Open Labs (JOL). Telecom Italia decided to build a shared network infrastructure, JOLnet, for SDN research. The purpose of JOLnet is to link the participating universities to each other and to the Telecom Italia lab in Turin. It was clear from the start that, as a research platform, JOLnet would be different from traditional infrastructures. Although scalability was not crucial, reliability was. Moreover, JOLnet switches needed open interfaces so that software could connect to them via the control plane. © 2014 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information. Page 1 of 3
  • 2. Customer Case Study “We think this is the right approach to assess SDN-based networks. Cisco technology provides a stable network infrastructure to support the experiments we need to carry out and find the answers to the most pressing SDN questions.” Paolo Fasano Broadband Network Services Innovation Manager Telecom Italia Solution Telecom Italia asked four vendors to put forward SDN proposals based on a highlevel architecture specification. “We selected Cisco technology as the most fitting for our needs in terms of functionality and sizing,” says Paolo Fasano, broadband network services innovation manager. Although JOLnet functions logically as a mesh, Telecom Italia has deployed a star topology with its Turin labs as the centerpiece. The Turin hub includes two Cisco® Unified Computing System™ (UCS®) B200 M3 Blade Servers, with Intel® Xeon® E52620 processors, mounted on a Cisco UCS 5108 Blade Server Chassis. A VMware hypervisor on UCS supports a Cisco Cloud Services Router (CSR) 1000V Series platform used for Layer 2 Tunneling Protocol Version 3. The tunnels interconnect all the sites, so creating an overlay structure over the existing IPv4 connectivity. Cisco Catalyst® 3850 Series Switches, by means of OpenFlow support, enable the network to be segmented for each university or group of universities. UCS also hosts the Cisco eXtensible Network Controller (XNC), which is used to partition Jolnet network resources so the universities can run their applications over dedicated infrastructure in a secure and parallel way. Each university also has two Cisco Catalyst 3850 Series Switches, with one acting as a local hub and the other as a node, plus a Cisco UCS C220 Series Rack Server. The servers host university specific applications, running on the dedicated links created by the XNC, which is managed on premise by Telecom Italia. Results With JOLnet not scheduled to launch until 2014, it is too early for Telecom Italia to confirm quantifiable benefits. However, the service provider expects to profit from at least two major values of SDN. The first potential advantage involves the connection between applications and the OpenFlow controller, known as the northbound interface. “The opening up of the northbound interface might result in a number of new IT applications and increased business,” says Fasano. “Today this is only a concept, but an exciting one. The next step is to create that interface and scope the applications that could run on it.” These new applications can provide additional control, automation, security, and value for Telecom Italia and end user customers. The second potential advantage is seen in cost reduction. “Creating a software model of the network would reduce the amount of human intervention needed, in turn improving service profitability,” Fasano says. “We think this is the right approach to assess SDN-based networks. Cisco technology provides a stable network infrastructure to support the experiments we need to carry out and find the answers to the most pressing SDN questions.” “Our experience is that when you try to adapt current market solutions to your needs, there is always a gap. Cisco has filled this gap better than others. That’s why Cisco is the best partner for this kind of project.” Mario Ullio JOLnet Project Manager Telecom Italia Telecom Italia is already confident that the Cisco technology it has selected could help secure new competitive advantages. Mario Ullio, JOLnet project manager, adds: “We see a lot of work taking place on SDN. There is a lot of hype, and each vendor has its own pitch. Our experience is that when you try to adapt current market solutions to your needs, there is always a gap. Cisco has filled this gap better than others. That’s why Cisco is the best partner for this kind of project.” Next Steps Telecom Italia-led SDN research by the JOL consortium involves several steps, beginning in August 2014 with an initial six months of functional testing. These results will help define later phases of the project, which may run until 2017. New products, such as the Cisco ASR 9000 Series Aggregation Services Router could also be implemented within JOLnet in the near future. Importantly, this approach means that Telecom Italia can make upgrades without replacing its entire infrastructure, in turn protecting investment. © 2014 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information. Page 2 of 3
  • 3. Customer Case Study For More Information To learn more about the Cisco architectures and solutions featured in this case study please visit: www.cisco.com/go/ucs www.cisco.com/en/US/solutions/ns1168/fast_it.html Product List Data Center Solutions •• Cisco Unified Computing System (UCS) --Cisco UCS B200 M3 Blade Servers --Cisco UCS C220 Series Rack Server --Cisco UCS 5108 Blade Server Chassis Routing and Switching •• Cisco Cloud Services Router 1000V Series •• Cisco Catalyst 3850 Series Switches Processors •• Intel Xeon E5-2620 processors Management •• Cisco eXtensible Network Controller Services •• Cisco SMARTnet Americas Headquarters Cisco Systems, Inc. San Jose, CA Asia Pacific Headquarters Cisco Systems (USA) Pte. Ltd. Singapore Europe Headquarters Cisco Systems International BV Amsterdam, The Netherlands Cisco has more than 200 offices worldwide. Addresses, phone numbers, and fax numbers are listed on the Cisco Website at www.cisco.com/go/offices. Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. To view a list of Cisco trademarks, go to this URL: www.cisco.com/go/trademarks. Third party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. (1110R) © 2014 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information. Printed in the UK ES/1213 Page 3 of 3