Start your digital transformation today: http://www.cisco.com/c/r/en/us/internet-of-everything-ioe/retail/index.html
Download our Global Shopper Research: http://www.cisco.com/c/dam/en/us/solutions/collateral/executive-perspectives/global-retail-wp.pdf
6. Solutions that will make their experiences
more efficient:
View the rest of the solutions in
this infographic >
Checkout optimization Dynamic digital signage In-store wayfinding/
augmented reality
78% 74% 69%
@CiscoRetail
“The Hyper-Relevant Retailer Around the World,
Insight Is Currency, Context Is King, 2015"
8. Solutions that will deliver relevant promotions
and offers at the point of sale:
View the rest of the solutions in
this infographic >
Special offers via mobile device Targeted offers via digital signage
78% 78%
@CiscoRetail
“The Hyper-Relevant Retailer Around the World,
Insight Is Currency, Context Is King, 2015"
10. Solutions that will enable you to engage with
customers and build a community:
View the rest of the solutions in
this infographic >
Reviews Product Recommender
71% 71%
@CiscoRetail
“The Hyper-Relevant Retailer Around the World,
Insight Is Currency, Context Is King, 2015"
11. Emerging markets are leading the way with their
use of mobile devices and apps.
@CiscoRetail
12. See how digital habits and behaviors compare
in different countries. View infographic >
China:
• Showed highest interest in all 19 retail
concept tests
• Are more than twice as likely to use a
smartphone to help them shop in a store
• Want improved personalization above all
other improvements
India:
• Use third-party shopping apps
once per week
• 50% show satisfaction shopping
online
@CiscoRetail
They lead the demand for hyper-relevant
experiences:
13. Every transaction and piece of customer data
must be secure.
It’s no secret. If you want customers to give you data about themselves, you
must make sure it is protected.
@CiscoRetail
14. Capitalize on the Digital Revolution
Think
Differently
Architect
Dynamic
Digital
Experiences
Protect the
Trust You’ve
Earned
@CiscoRetail
Innovate to
Differentiate
16. 87%of CEOs think
going digital
is crucial
7%actually have a
digital strategy
Only
@CiscoRetail
17. Follow Cisco Retail:
Global Shopper
Research
Start Your Digital Transformation Today.
Download Research Now Visit Our Retail Page
Explore Digital
Transformation
@CiscoRetail
Editor's Notes
These rely upon data from previous purchases and location within the store to deliver relevant and contextual offers at the right timeand place, via digital signage or smartphone.
Revenue uplift is $357 million, yielding $25 million in margin contribution.
Promotions and offers that encourage them to make the purchase
Begin interacting with customers and building a community.
Source: Accenture Strategy Whitepaper, CEO Briefing 2015, “From Productivity to Outcomes – Using the Internet of Things to drive future business strategies”
Shopper Research Link: http://www.cisco.com/c/dam/en/us/solutions/collateral/executive-perspectives/global-retail-wp.pdf
Digital Transformation Link: http://www.cisco.com/c/r/en/us/internet-of-everything-ioe/retail/index.html
Link to Retail social media accounts: hyperlinked in icons
Twitter: http://www.twitter.com/ciscoretail
Facebook: http://www.facebook.com/pages/Cisco-Retail/106620349323
LinkedIn: http://www.linkedin.com/groups?home=&gid=2391291
Youtube: http://www.youtubecisco.com/retail