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social media,social media marketing,social bookmarking,social media management
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How To Use Social Bookmarking in Your Next Campaign
1. How To Use Social Bookmarking in
Your Next Campaign
2. As you progress in 2012, with exciting
new strategies to add to your social
marketing campaigns – there’s one
thing you don’t want to leave out.
Social bookmarking! But what exactly
is social bookmarking, and how does it
make a difference in your social media
campaign? Let’s take a closer look at
this popular social tool.
4. From a user perspective, social
bookmarking is an efficient way to find
new content, store it, or share it with
their bookmarking community. Sites
like Delicious, StumbleUpon, Digg and
Reddit, are all considered social
bookmarking communities.
5. People sign up to use them, and then
make use of their indexing tools as
they surf the World Wide Web. When
they come across a site they enjoy,
they can review it, recommend it,
share it, or save it.
6. These social bookmarking
communities make up millions of users
online. Many of these sites have top
ranked pages, posts or websites – that
are then highly visible to the
community at large. In other words, if
a few hundred people like your site, it
might get onto the recommended
page. Millions of users will see your
site, and click through to it.
7. From a marketing perspective, the
traffic benefits are paramount. If you
take the time to bookmark and share
your site with various social
bookmarking communities, chances
are, it may drive a ton more traffic to
your pages. More traffic means more
readers, signups, downloads and sales.
9. Social bookmarking sites require time
and effort on your part. To be
considered a real member, you need
to participate – in more than simply
sharing your posts with the world.
Spend some time each day sharing
other great sites that you find online.
The social rule of thumb is that – the
more you share, the more traffic you’ll
get!
10. All you have to do is narrow in on one
or more site to add to your social
campaign. Make sure your site displays
these social buttons in your sharing
section.
11. Whenever you post a new blog or
article, click on the sharing tool. It will
take you to your account, where you
can recommend your page to the
community. Once it’s there, you stand
to benefit from thousands of clicks,
simply because it’s there to be shared.
12. If you don’t share your posts on social
bookmarking sites, then this reduces
your chances of getting seen. You’ll
rely on fans to recommend your post
for you. Instead, make sure that you
share your own posts, just after you
publish them. That way, you’re bound
to get more shares. Make sure that
you promote social bookmarking to
your social community as well.
13. Encourage them to share on sites like
Delicious and StumbleUpon. Don’t
spread your resources too thin – it’s
better to have two lively accounts,
than six barely functioning ones. This
is one mistake you don’t want to
make! The sites we’ve mentioned here
are the best. Pick one! You’ll soon find
out which are the best to use for your
niche.
14. Social Media Marketing University
(SMMU) is the creation of John Paul
Souza, a serial entrepreneur who's
held senior managerial positions at
Banc America Capital Management
Group and JP Morgan Chase. Serving
marketing professionals,
15. entrepreneurs and corporations,
SMMU differentiates itself by offering
hands-on training from hands-on
experts who are actively applying their
skills on real-world projects.
16. SMMU was recently honored as one of
the top 5 finalists by the leading blog
site, Mashable, as one of the top
provider of social media services for
businesses. The firm has earned the
title of "most trusted social media
firm" with over 900 unsolicited
testimonials.
17. For more information about social
media webinars and social media
online courses, please visit
http://www.socialmediamarketinguniversity.com