Product Leaders are not new, but the titles and roles are still fuzzy. We come from different worlds and experience, from marketing to customer success to engineering and sales. Not only that, but there are many variations on product management based on the size of the company, type of product (saas, mobile, consumer or business, API vs UI) While we all have many skills, we have one thing in common, we are leaders for the products that define our company’s success. This meetup is a time to come together, and network with a purpose. We will tag ourselves into categories that describe our industries and skills. Then for 30 min, we’ll play a networking game of fast 10 minute periods of groups of up to 4 people, getting to know each other and sharing a challenge we’re having. After 10 minutes, we’ll regroup into another group of different people, doing this 3X. Finally, for the third 15 min block, we’ll come together and share insights. The last 15 min are networking time to follow up with new people or those you want to talk to again. Our hope is that this meetup will help product leaders attending SXSW establish valuable, long-lasting connections throughout their product career.

1. Product Leaders Networking Meetup
Establish Lasting Connections with Top Product Leaders @ SXSW

2. PRODUCT MANAGEMENT CAN BE A PRETTY LONELY JOB... IF
YOU’RE LUCKY YOU MIGHT HAVE 7 ENGINEERS AND A COUPLE
OF DESIGNERS AND RESEARCHERS FOR EVERY PM IN YOUR
ORG. IN MOST STARTUPS THIS MEANS YOU’RE THE SOLE PM,
BUT EVEN IN LARGER ORGANIZATIONS IT CAN BE HARD TO
GATHER A CRITICAL MASS OF PRODUCT MANAGERS.
Martin Eriksson, Founder, Mind The Product
PRODUCT LEADERS NETWORKING MEETUP

3. PRODUCT LEADERS NETWORKING MEETUP
SESSION GOALS
▸ Exposure to challenges that other product leaders are
encountering in their respective industry, corporate
environment, and cultural climate.
▸ Each participant walks away with at least one take away
that they can act on upon when returning to the office.
▸ Establish valuable, long lasting connections with other
Product Leaders that will grow outside of the SXSW
experience.

4. PRODUCT LEADERS NETWORKING MEETUP
SESSION OVERVIEW
Step One Step Two
Snag a name tag and write the industry in
which you lead a product team. We will
provide colored stickers so you can
enumerate PM related skills you excel at.
Break into groups of up to four people. For 10
minutes , share challenges that are top of mind
where you would like to get feedback from your
peers. We’ll shake the groups up three times.
X 3

5. PRODUCT LEADERS NETWORKING MEETUP
SESSION OVERVIEW
Step Three Step Four
We’ll come together as a group, and folks
can share the most impactful insights that
were shared over the course of our break
out sessions.
Spend the last 15 minutes to mix, mingle, and
exchange contact information with all the other
cool cats like yourself that came to this session.