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IBM Bluemix
Digital Innovation Platform
www.bluemix.net
Deliver on your innovation goals with IBM Bluemix
by Carl Osipov /...
Agenda
• Rationale for a Digital Innovation Platform
• Introduction to IBM Bluemix
• Demonstrations
• Case Studies
• Q&A
IBM…how you’ve changed!
Acquired & created capabilities to
augment & scale cloud portfolio
§ $2B spent on Softlayer in 201...
4© IBM Corporation 4© IBM Corporation
“Two guys in a Starbucks
can have access to the
same computing power as
a Fortune 50...
5© IBM Corporation©2016 IBM Corporation
In the next 3-5 years,
54%
of CxOs expect challenges from
competitors outside thei...
6© IBM Corporation
Challenges in delivering
innovation for the enterprise
•How to rapidly deliver new,
innovative applicat...
7© IBM Corporation
osipov@us.ibm.com
www.bluemix.net
IBM Bluemix
Digital Innovation Platform
8© IBM Corporation
osipov@us.ibm.com
Consumer Managed
Service Provider Managed
Traditional IT vs. Cloud Computing Service ...
9© IBM Corporation
osipov@us.ibm.com
1M
180,000+
Bluemix In Numbers
Users since Jan 1st 2016
Cloud Foundry, OpenStack,
and...
10© IBM Corporation
osipov@us.ibm.com
https://www-03.ibm.com/press/us/en/pressrelease/50249.wss
11© IBM Corporation
osipov@us.ibm.com
Bluemix is built on IBM Softlayer
The highest performing cloud infrastructure availa...
How do I get started?
Sign up in minutes. Pay for what you use.
• 30 day trial (no credit card required) -
Designed to all...
Demonstration
14© IBM Corporation
osipov@us.ibm.com
Bluemix is built on 4 key
open compute technologies:
OpenWhisk, Cloud
Foundry, Docke...
15© IBM Corporation
osipov@us.ibm.com
A broad range of IBM and 3rd Party Services available
Analytics
Commerce
Security
Wa...
Bluemix Cloud Foundry Quick Start
A range of sophisticated programming language & quick start boilerplates
Demonstration
18© IBM Corporation
osipov@us.ibm.com
Watson on Bluemix
Reason
Listening
Vision
Speech
Learning
Cognitive systems create a...
19© IBM Corporation
osipov@us.ibm.com
Beyond sentiment analysis
• Understands me
• Engages me
• Establishes trust
Who is t...
Demonstration
http://www.ibm.com/watson/developercloud/personality-insights.html
Bluemix: Core Use Cases
Mobile Back Ends
APIs and On-Prem Integration Analytics and Reporting
Web Applications
• Enabling ...
Demonstration
23Page© 2016 IBM Corporation
Mobile Services
24Page© 2016 IBM Corporation
Data & Analytics Services
Sparking Innovation and Action
Turn new data into new
value with IoT
Internet of Things Foundation
Set up and manage your connected devices
26© IBM Corporation
osipov@us.ibm.com
Enterprise Fit
Differentiating Content
Cultural Transformation
Path to a new way to
...
Early client successes
28Page© 2016 IBM Corporation
The Weather Company
Planes
Cars
Trains
Beacons
Nature
Smart
phonesBarcodes
Buildings
Thermost...
Feb 2014
Public PaaS
5 Services
June 2014
35 services
New pricing structure
Nov 2014
Bluemix Dedicated
London Region
70 se...
Why Build with IBM Bluemix?
§ Get your app to your users quicker and with less effort
§ Focus on your code and forget abou...
osipov@us.ibm.com
Questions?
@CloudsWithCarl
32Page© 2016 IBM Corporation
Thank You
Merci
Grazie
Gracias
Obrigado
Danke
Japanese
English
French
Russian
German
Italian
...
IBM Bluemix
Digital Innovation Platform
www.bluemix.net
GET STARTED TODAY
34Page© 2016 IBM Corporation
Notices and Disclaimers
Copyright © 2016 by International Business Machines Corporation (IBM). No part of this document ma...
Notices and Disclaimers (cont’d)
Information concerning non-IBM products was obtained from the suppliers of those products...
37Page© 2016 IBM Corporation
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Deliver on your innovation goals with IBM Bluemix

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The deck presented to the startups at the University of Central Florida Business Incubator on September 20th, 2016

Publicada em: Tecnologia
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Deliver on your innovation goals with IBM Bluemix

  1. 1. IBM Bluemix Digital Innovation Platform www.bluemix.net Deliver on your innovation goals with IBM Bluemix by Carl Osipov / @CloudsWithCarl
  2. 2. Agenda • Rationale for a Digital Innovation Platform • Introduction to IBM Bluemix • Demonstrations • Case Studies • Q&A
  3. 3. IBM…how you’ve changed! Acquired & created capabilities to augment & scale cloud portfolio § $2B spent on Softlayer in 2013 § #1 Hybrid Cloud Computing Infrastructure as a Service (IaaS) Provider (IDC) § $1B investment to support IBM BlueMix and hybrid cloud § Bluemix is the fastest growing Cloud PaaS according to ESG § Bluemix is the world’s largest open source Cloud Foundry Foundry deployment Exited commoditized businesses that no longer fit IBM strategy § DRAM 1999 § Network 1999 § Flat Panel Displays 2001 § Hard Disk Drives 2002 § Personal Computers 2005 § Printers 2007 § Retail Store Solutions 2012 § Customer Care BPO 2013 § x86 Servers 2014
  4. 4. 4© IBM Corporation 4© IBM Corporation “Two guys in a Starbucks can have access to the same computing power as a Fortune 500 company.” Jim Deters - Founder, Galvanize Design Thinking Containers Extreme Agile IoT APIs Micro services Tooling Runtimes
  5. 5. 5© IBM Corporation©2016 IBM Corporation In the next 3-5 years, 54% of CxOs expect challenges from competitors outside their industry. “The ‘Uber syndrome’ – where a competitor with a completely different business model enters your industry and flattens you.” Judy Lemke, CIO, Schneider, United States Uber obtained $8.71B in total funding over a period of 7 years starting in 2009.
  6. 6. 6© IBM Corporation Challenges in delivering innovation for the enterprise •How to rapidly deliver new, innovative applications, leveraging modern architectures? •How to modernize existing applications to enable them for faster delivery and innovation? •How to adapt culture, tools and processes to succeed? <1 Successful mobileprojects achievepayback in less than a year Year to ROI
  7. 7. 7© IBM Corporation osipov@us.ibm.com www.bluemix.net IBM Bluemix Digital Innovation Platform
  8. 8. 8© IBM Corporation osipov@us.ibm.com Consumer Managed Service Provider Managed Traditional IT vs. Cloud Computing Service Models Infrastructure as a Service Code Data Runtime Middleware OS Virtualization Servers Storage Networking Code Data Runtime Middleware OS Virtualization Servers Storage Networking Platform as a Service Code Data Runtime Middleware OS Virtualization Servers Storage Networking Code Data Runtime Middleware OS Virtualization Servers Storage Networking Software as a Service Traditional IT – On- premise or Hosted
  9. 9. 9© IBM Corporation osipov@us.ibm.com 1M 180,000+ Bluemix In Numbers Users since Jan 1st 2016 Cloud Foundry, OpenStack, and Native Container public deployment Largest New Application starts per month 1.5B+ API calls per day
  10. 10. 10© IBM Corporation osipov@us.ibm.com https://www-03.ibm.com/press/us/en/pressrelease/50249.wss
  11. 11. 11© IBM Corporation osipov@us.ibm.com Bluemix is built on IBM Softlayer The highest performing cloud infrastructure available Global network of networks • Public, private, and management networks all separate • More than 2,000Gbps between data centers and network points of presence (PoPs) • Unmetered inbound public bandwidth and fully unmetered bandwidth between data centers A different kind of data center • Every location designed, built, and operated to the same standardized, “pod” based spec • 24/7 on-site security and rigorous controls • Expanding to 40 data centers worldwide Entirely automated • SoftLayer API controls everything - more than 3000 documented methods and 180 distinct services • Bare metal and virtualized servers in the same platform Dallas London Sydney
  12. 12. How do I get started? Sign up in minutes. Pay for what you use. • 30 day trial (no credit card required) - Designed to allow testing of an entire application on the platform Friction free adoption • Free tier for every service - encourages experimentation of new services for applications already running on Bluemix • Pay-as-you-go - optimized for flexibility, no term commitment Multiple Commitment Models • Subscription - term based optimized for cost, discounted from pay as you go rates • Zero to coding in less than 5 minutes Self Service • Credit card over the web in many countries - or through your IBM rep
  13. 13. Demonstration
  14. 14. 14© IBM Corporation osipov@us.ibm.com Bluemix is built on 4 key open compute technologies: OpenWhisk, Cloud Foundry, Docker, and OpenStack, and delivered by 3 deployment options: Public, Dedicated and Local. Your Own Hosted Apps / Services Platform Deployment Options to meet Workload Requirements Bluemix Public Bluemix Dedicated Bluemix Local* Powered by IBMSoftLayer In Your Data Center Flexible Compute Options to Run Apps Containers Virtual Machines DevOps Tooling + Integration & API Mgmt + Catalog of Services that Extend Apps’ Functionality Web Data Mobile AnalyticsCognitive IoT Security Yours + It extends each of these with a growing number of services, robust DevOps tooling, integration capabilities, and a seamless developer experience. US-South,EU-GB,AU-SYD Event Runtimes Instant Runtimes What does Bluemix provide?
  15. 15. 15© IBM Corporation osipov@us.ibm.com A broad range of IBM and 3rd Party Services available Analytics Commerce Security Watson Healthcare
  16. 16. Bluemix Cloud Foundry Quick Start A range of sophisticated programming language & quick start boilerplates
  17. 17. Demonstration
  18. 18. 18© IBM Corporation osipov@us.ibm.com Watson on Bluemix Reason Listening Vision Speech Learning Cognitive systems create a new partnership between people and computers, that enhances, scales, and accelerates human expertise
  19. 19. 19© IBM Corporation osipov@us.ibm.com Beyond sentiment analysis • Understands me • Engages me • Establishes trust Who is this individual like? What does she believe? What motivates her? Adjust interaction responses to match the personality of the individual Cognitive Analytics =+ Text Analytics Psycholinguistic Analytics
  20. 20. Demonstration http://www.ibm.com/watson/developercloud/personality-insights.html
  21. 21. Bluemix: Core Use Cases Mobile Back Ends APIs and On-Prem Integration Analytics and Reporting Web Applications • Enabling online experiences in the physical store for retail • Leverages BlueMix for data collection APIs and dashboards • Reduction of infrastructure setup from days to minutes by moving off of a pure IaaS • Back end services replacing custom code hosted on IaaS (e.g. Push Notification) • Cloud Code for offloading business logic from the mobile client • Integrated into iOS and Android native applications using BlueMix SDK • Providing APIs that are integrated into the BlueMix experience • Leveraging existing on premise databases and technologies • Building mobile applications that connect to on- prem data via Bluemix • Embed IBM Cognos business intelligence content into apps • Use IBM Analytics Warehouse to store and analyze business data • Gain immediate visibility and control over app performance and availability
  22. 22. Demonstration
  23. 23. 23Page© 2016 IBM Corporation Mobile Services
  24. 24. 24Page© 2016 IBM Corporation Data & Analytics Services Sparking Innovation and Action
  25. 25. Turn new data into new value with IoT Internet of Things Foundation Set up and manage your connected devices
  26. 26. 26© IBM Corporation osipov@us.ibm.com Enterprise Fit Differentiating Content Cultural Transformation Path to a new way to work EnterprisesStartups Instantaneous productivity Start small, grow infinitely Sophisticated, consumable services Marketplace What are companies doing with Bluemix 26
  27. 27. Early client successes
  28. 28. 28Page© 2016 IBM Corporation The Weather Company Planes Cars Trains Beacons Nature Smart phonesBarcodes Buildings Thermostat Wipers Wearables Satellites Weather stations Every day, The Weather Company’s sophisticated models analyze data from: 2.2 billion weather forecast reference points 40+ million mobile devices 100TB of 3rd party data ingested Data from 50K flights per day The platform to handle a storm of next-generation data
  29. 29. Feb 2014 Public PaaS 5 Services June 2014 35 services New pricing structure Nov 2014 Bluemix Dedicated London Region 70 services Feb 2015 Virtual Machines Containers 100+ services Jan 2016 Bluemix Local Sydney Region 140+ services 2+ Years of Bluemix Evolution based on customer need: • More compute choices • Deployment flexibility • Increased support for hybrid scenarios • Deeper foundation services • Further depth of control for IT admins • Improved performance and scale of open source
  30. 30. Why Build with IBM Bluemix? § Get your app to your users quicker and with less effort § Focus on your code and forget about the infrastructure § Use the languages, runtimes, and frameworks that you know § Enhance your app with IBM and partner provided services § Integrate your on-premise systems with a cloud platform § Build with the development tools that work best for you
  31. 31. osipov@us.ibm.com Questions? @CloudsWithCarl
  32. 32. 32Page© 2016 IBM Corporation Thank You Merci Grazie Gracias Obrigado Danke Japanese English French Russian German Italian Spanish Brazilian Portuguese Arabic Traditional Chinese Simplified Chinese Thai Korean Dziekuje Polish Dankschen Austria Engraziel Switzerland Bedankt Dutch Tack Swedish Dekuju Czech Dakujem Slovak Korean Toda Hebrew Tesekkür ederim Turkish Köszönöm Hungrian
  33. 33. IBM Bluemix Digital Innovation Platform www.bluemix.net GET STARTED TODAY
  34. 34. 34Page© 2016 IBM Corporation
  35. 35. Notices and Disclaimers Copyright © 2016 by International Business Machines Corporation (IBM). No part of this document may be reproduced or transmitted in any form without written permission from IBM. U.S. Government Users Restricted Rights - Use, duplication or disclosure restricted by GSA ADP Schedule Contract with IBM. Information in these presentations (including information relating to products that have not yet been announced by IBM) has been reviewed for accuracy as of the date of initial publication and could include unintentional technical or typographical errors. IBM shall have no responsibility to update this information. THIS DOCUMENT IS DISTRIBUTED "AS IS" WITHOUT ANY WARRANTY, EITHER EXPRESS OR IMPLIED. IN NO EVENT SHALL IBM BE LIABLE FOR ANY DAMAGE ARISING FROM THE USE OF THIS INFORMATION, INCLUDING BUT NOT LIMITED TO, LOSS OF DATA, BUSINESS INTERRUPTION, LOSS OF PROFIT OR LOSS OF OPPORTUNITY. IBM products and services are warranted according to the terms and conditions of the agreements under which they are provided. Any statements regarding IBM's future direction, intent or product plans are subject to change or withdrawal without notice. Performance data contained herein was generally obtained in a controlled, isolated environments. Customer examples are presented as illustrations of how those customers have used IBM products and the results they may have achieved. Actual performance, cost, savings or other results in other operating environments may vary. References in this document to IBM products, programs, or services does not imply that IBM intends to make such products, programs or services available in all countries in which IBM operates or does business. Workshops, sessions and associated materials may have been prepared by independent session speakers, and do not necessarily reflect the views of IBM. All materials and discussions are provided for informational purposes only, and are neither intended to, nor shall constitute legal or other guidance or advice to any individual participant or their specific situation. It is the customer’s responsibility to insure its own compliance with legal requirements and to obtain advice of competent legal counsel as to the identification and interpretation of any relevant laws and regulatory requirements that may affect the customer’s business and any actions the customer may need to take to comply with such laws. IBM does not provide legal advice or represent or warrant that its services or products will ensure that the customer is in compliance with any law.
  36. 36. Notices and Disclaimers (cont’d) Information concerning non-IBM products was obtained from the suppliers of those products, their published announcements or other publicly available sources. IBM has not tested those products in connection with this publication and cannot confirm the accuracy of performance, compatibility or any other claims related to non-IBM products. Questions on the capabilities of non-IBM products should be addressed to the suppliers of those products. IBM does not warrant the quality of any third-party products, or the ability of any such third-party products to interoperate with IBM’s products. IBM EXPRESSLY DISCLAIMS ALL WARRANTIES, EXPRESSED OR IMPLIED, INCLUDING BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE. The provision of the information contained herein is not intended to, and does not, grant any right or license under any IBM patents, copyrights, trademarks or other intellectual property right. • IBM, the IBM logo, ibm.com, Bluemix, Blueworks Live, CICS, Clearcase, DOORS®, Enterprise Document Management System™, Global Business Services ®, Global Technology Services ®, Information on Demand, ILOG, Maximo®, MQIntegrator®, MQSeries®, Netcool®, OMEGAMON, OpenPower, PureAnalytics™, PureApplication®, pureCluster™, PureCoverage®, PureData®, PureExperience®, PureFlex®, pureQuery®, pureScale®, PureSystems®, QRadar®, Rational®, Rhapsody®, SoDA, SPSS, StoredIQ, Tivoli®, Trusteer®, urban{code}®, Watson, WebSphere®, Worklight®, X-Force® and System z® Z/OS, are trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies. A current list of IBM trademarks is available on the Web at "Copyright and trademark information" at: www.ibm.com/legal/copytrade.shtml.
  37. 37. 37Page© 2016 IBM Corporation

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