At the start of its journey Content Marketers could get away by writing some long winded blog posts or text only social media posts. But try that today and chances are you will get the thumbs down from your audience. Not to say good content is dead, but this is the age of Visual Content Marketing. The richer your post is visually, the higher are the chances of the same going viral/shared. Think of it as the next step in Content Marketing.

1. November, 2015
http://www.camasmedia.com/
By Camas Media
8 REASONS TO ENGAGE
THROUGH VISUAL
CONTENT MARKETING

2. WHAT IS VISUAL CONTENT MARKETING?
Comics, Memes, Infographic,
photos, videos etc all form a
part of the Visual Content
Marketing.
Social networking sites like
Pintrest, Instagram, Facebook,
Tumblr, Google+, Vine etc all
owe their popularity to the
visual revolution.
Think of it as the next step in
Content Marketing.

3. REASONS TO ENGAGE IN VISUAL MARKETING
HELPS GRAB ATTENTION
Visual Content has statistically proven to have a higher
viewership and shareability quotient
FASTER PROCESSING BY HUMANS
The human brain is said to processes visual information
60,000 times faster that text
90% of the information transmitted to the brain is visual

4. REASONS TO ENGAGE IN VISUAL MARKETING
GENERATES MORE VIEWS
Sharing a relevant compelling image/visual/graphic along
with a post can generate upto 94% views
POWER TO GO VIRAL
An interesting design or visual has higher chances of going
viral than normal texts

5. REASONS TO ENGAGE IN VISUAL MARKETING
GENERATES INBOUND LINKS
Engaging visual content helps bring traffic to website, build
credibility and trustworthiness
Leads to a loyal customer base and higher engagement
INCREASE YOUR SUBSRIBERS & FOLLOWERS
Visual content can lead to a spike in the number of likes,
followers on a brand’s page
Social converts are sales leads waiting to happen

6. REASONS TO ENGAGE IN VISUAL MARKETING
EASY TO UNDERSTAND
Long winding texts can make for a tiresome read
Visual presentations make it easier and more
entertaining
COLOUR INFLUENCE
Use of colours in a brand/product influences
the human mind and is tactically used by
marketers world wide.

7. In one sentence
Camas Media is an online perception management company that
creates content driven digital experiences for a new type of consumer. To
know more about us connect with us on
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