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Scenery - last decades ,[object Object],[object Object],[object Object],[object Object],[object Object]
"Today, by the age of ten a child can on average recall 300 to 400 brands.. that`s twenty times the number of birds in the wild they can name.  70% of three year olds recognize the McDonalds symbol but only half of them know their own surname.”   The Commercialization of Childhood,   Compass, 12/06
[email_address] Sept, 2007 Obesity Study Shows Most TV Commercials Targeting Kids Are For Junk Food 97.8 percent and 89.4 percent  of all food advertisements viewed by children (ages 2 to 11) and adolescents (12 to 17), respectively, were for  products high in sugar, fat or sodium   more than 170 top-rated programs (US)
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Lazzarini Presidents Panel

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  • 3. "Today, by the age of ten a child can on average recall 300 to 400 brands.. that`s twenty times the number of birds in the wild they can name. 70% of three year olds recognize the McDonalds symbol but only half of them know their own surname.” The Commercialization of Childhood, Compass, 12/06
  • 4. [email_address] Sept, 2007 Obesity Study Shows Most TV Commercials Targeting Kids Are For Junk Food 97.8 percent and 89.4 percent of all food advertisements viewed by children (ages 2 to 11) and adolescents (12 to 17), respectively, were for products high in sugar, fat or sodium more than 170 top-rated programs (US)
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