Bukmarker is a digital platform for the executives of Healthcare and Life Sciences industries and provides market intelligence and industry expertise

1. © Bukmarker 2013 1
A digital platform providing market intelligence and industry expertise
for key stakeholders in the global Healthcare & Life Sciences market

2. © Bukmarker 2013 2
Key Deliverables of Bukmarker
Payers - Providers - Pharma - Devices
‣ Market Intelligence
‣ Business Promotion
‣ SME Collaboration
‣ Talent Sourcing
‣ Event Promotion

3. © Bukmarker 2013
Market Intelligence
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Market Intelligence Types
New Products & Mkts
Partnerships & Alliances
Financial Updates
Contracts & Deals
M & A
Investments & Fundings
Exec Moves
Regulatory
for Industries
Payers
Providers
Pharma & Biotech
Medical Devices
Delivered as
Web-pages
e-mail weekly briefs
Feeds
Industry Level Market Intelligence is a FREE service.
Custom Market Intelligence Services for specific sub-industries like commercial payers, hospitals, pharma
distribution, HCIT, etc... would be a paid service with weekly updates
for consumption by
Executives
Sales & Marketing Team
Finance Team
HR Team
Operations Team
Other Key Stake holders

4. © Bukmarker 2013
Business Promotion
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Businesses across
Payers
Providers
Pharmaceuticals
Medical Devices
Technology Services
are profiled based on
process specialization
RCM, Care Delivery,
Claims, Medical Management,
Utilization, Drug Research
Quality, Drug Manufacturing,
Device Testing, EMR,
Technology Services
and promoted, leveraging
Case-Studies
Industry Best Practices
Articles
White-paper
POVs
Insights
for effective positioning
Executives
Other Key Stake holders
across the Care Continuum
through
weekly briefs

5. © Bukmarker 2013
SME Collaboration
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SMEs across
Payers
Providers
Pharmaceuticals
Medical Devices
Technology Services
are profiled based on
process specialization
RCM, Care Delivery,
Claims, Medical Management,
Utilization, Drug Research
Quality, Drug Manufacturing,
Device Testing, EMR,
Technology Services
and promoted, leveraging
Articles
White-paper
POVs
Insights
for effective positioning to
Executives
Other Key Stake holders
across the Care Continuum
through
weekly briefs

6. © Bukmarker 2013
Talent Sourcing
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Platform dedicated to
Payers
Providers
Pharmaceuticals
Medical Devices
Technology Services
Assisted Talent Sourcing
Talent Sourcing Engine to
support your Talent Needs
Brand Promotion to
Prospective
Candidates
Specific Job Postings to
Prospective Candidates
across the Care Continuum
through
weekly briefs

7. © Bukmarker 2013
Event Promotion
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Platform dedicated to
Payers
Providers
Pharmaceuticals
Medical Devices
Technology Services
Assisted Event Hosting
Online Event
Management Support
to suit your needs
Event Promotion to
Executives & Key
Stake-holders across
the Care Continuum
through
weekly briefs

8. © Bukmarker 2013
Key Platform Functionalities
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‣ News : Categorized based on industries and contexts
‣ Briefs : Contextualized News (choice of three newsletters) sent weekly to the stake-holders
‣ Insights : Articles, White-papers, PoVs, Info-graphics, Reports, created by experts
‣ Solutions : Repository of Industry best practices, case studies, Value propositions
‣ Profiles : Profiles of experts and companies in the Healthcare & Life Sciences space
‣ Jobs : current/active job postings for the subscribers to explore
‣ Events : Listing of all events associated with Healthcare & Life Sciences
‣ Challenges : A forum for stake-holders to post challenges and get solutions

9. © Bukmarker 2013
Value for Organizations in the Care Continuum
‣ Execute Brand Promotion thru Advertisements, Publications, sponsorships of briefs
‣ Sell the products and services by showcasing Expertise in an Healthcare & Life Sciences platform
‣ Attract Talent through Job postings and Profile Listings
‣ Promote Corporate Events & Webinars
‣ Post Challenges and Tasks for attracting talent and solving business challenges
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10. © Bukmarker 2013
Value for key Stake-holders in the Care Continuum
‣ Stay current with industry activities
‣ Increase competitive advantage by leveraging the solutions repository
‣ Showcase Expertise
‣ Access current jobs and challenges
‣ Promote and join Webinars
‣ Blogs
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11. © Bukmarker 2013
sudeep.kar@innointel.com
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