3. Activity Overview
2,346,925
IMPRESSIONS
52,936
ENGAGEMENTS
5,498
LINK CLICKS
Audience Growth
Group Report | 2 of 5
A U G
20 1 5
O CT D E C F E B
20 1 6
A PR J U N A U G O CT D E C
0
1 0 0
20 0
3 0 0
4 0 0
AUDIENCE GROWTH, BY MONTH
FACEBOOK TWITTER INSTAGRAM
AUDIENCE GROWTH METRICS TOTALS CHANGE
Total Fans 6,466 49.8%
New Facebook Fans 487 329.7%
New Twitter Followers 346 44.6%
New Instagram Followers 1,323 91.7%
Total Fans Gained 2,156 95.5%
Total fans increased by
49.8%
since previous date range
4. Message Volumes
Group Report | 3 of 5
A U G
20 1 5
O CT D E C F E B
20 1 6
A PR J U N A U G O CT D E C
0
50
1 0 0
1 50
20 0
250
MESSAGES PER MONTH
SENT MESSAGES RECEIVED MESSAGES
SENT MESSAGES METRICS TOTALS CHANGE
Facebook Posts Sent 187 –
Twitter Messages Sent 1,843 85.6%
Instagram Media Sent 347 118.2%
Total Messages Sent 2,377 106.3%
The number of messages you
sent increased by
106.3%
since previous date range
RECEIVED MESSAGES METRICS TOTALS CHANGE
Facebook Messages Received 501 –
Twitter Messages Received 228 162.1%
Instagram Comments Received 528 158.8%
Total Messages Received 1,257 332.0%
The number of messages you
received increased by
332.0%
since previous date range
5. Impressions
Engagements
Group Report | 4 of 5
A U G
20 1 5
O CT D E C F E B
20 1 6
A PR J U N A U G O CT D E C
0
50 K
1 0 0 K
1 50 K
20 0 K
250 K
3 0 0 K
IMPRESSIONS PER MONTH
FACEBOOK TWITTER
IMPRESSIONS METRICS TOTALS CHANGE
Facebook Impressions 1,764,307 446.0%
Twitter Impressions 582,618 302.8%
Total Impressions 2,346,925 401.7%
Total Impressions increased by
401.7%
since previous date range
A U G
20 1 5
O CT D E C F E B
20 1 6
A PR J U N A U G O CT D E C
0
2K
4 K
6 K
8 K
ENGAGEMENTS PER MONTH
FACEBOOK TWITTER INSTAGRAM
ENGAGEMENT METRICS TOTALS CHANGE
Facebook Engagements 4,911 17,439.3%
Twitter Engagements 21,273 1,268.0%
Instagram Engagements 26,752 10,110.7%
Total Engagements 52,936 2,769.2%
The number of engagements
increased by
2,769.2%
since previous date range