Sports Matters 2014 Wrap Report

Branded Ltd
18 de Nov de 2014

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Sports Matters 2014 Wrap Report

  1. ABOUT SportsMatterswasestablishedasaconferencetobuildthefoundationsforahealthyandsustainablesportsindustryinAsia. Attheconclusionofitssecondyear,SportsMattersisfirmlyestablishedasthepremiereventforkeystakeholderswhosesuccessislinkedtothebusinessofsportinAsia. HostedannuallyinSingaporeduringtheweekoftheFormula1GrandPrix,2014’seliteeventpacked2dayswithkeynoteinterviews,expertpaneldiscussions,atechnologyworkshop,aworkingsessionfortheAsianSponsorshipAssociation,theinauguralSportsMattersAcademy,partiesandnetworking. It was great to see Sports Matters bring the global sports industry together. I met a lot of old friends and some great new potential business partners. Ward Platt COO, Fox International Channels & CEO, National Geographic Channels International “ ”
  2. LEADING THE FIELD Claire Williams Deputy Team Principal & Commercial Director Williams Martini Racing Darren BaileyDirector of Football Governance & Regulation The Football Association Tan Tong HaiCEOStarHub Lim Teck Yin CEO Sport Singapore Lord Sebastian Coe KBEExecutive Chairman CSM Sport & Entertainment Claude Ruibal Head of Global Sports Content Google/YouTube Susie Wolff Development Driver Williams Martini Racing Finn Bradshaw Head of Digital Cricket Australia Ward PlattCOO, FOX International Channels, CEO,National Geographic Channels International More than 60 speakers comprised a world- class speaker faculty, including ten influential keynote leaderswho shared their vision for the business of sport in Asia and its role on the global stage. Rahul WeldeVP Media Asia, Africa, Middle East, Turkey & Russia , Unilever
  3. “ ” 422+Delegates including: 67Speakers 40+Media 19Countries 220+Companies LOOK WHO ATTENDED I thoroughly enjoyed attending Sports Matters. The programme was top notch with some great speakers and I enjoyed addressing a full house! Rahul Welde VP Media Asia, Africa, Middle East, Turkey & Russia, Unilever
  5. “ I enjoyed being at this year’s Sports Matters and appreciated the quality of the speakers and the discussions. I also made some useful contacts which are being followed up on both sides. Annabel Pennefather Head, Sports Law Practice KhattarWongLLP ” It has been a honour to be a part of a conference that presents sport as a dynamic and exciting platform –with engaging thoughtleadership on corporate innovation; as well as networking opportunities for partnerships and collaborations that will inspirefuture business. I look forward to the next editions that would help grow excitement and exposure for sport business in Asia and to make sportmatter to all. Lim Teck Yin Chief Executive Officer Sport Singapore “ ” ” “ FEEDBACK MATTERS ” “ I was very pleased to be a part of this visionary event in the region and look forward to next year! Catherine Gibbs Head of Sponsorship AIA Group I truly enjoyed myself during two intensive days and connected with lots of industry leaders. Thanks for your initiative and leadership, I am sure we will draw more attention and bring more people to next year’s edition. Kunihito Morimura President & CEO Dentsu Sports Asia
  7. VIP INVITATION BREAKFAST Kickingoffproceedingswithahighlevelbreakfastpresentingtheirglobalvideoindex,OoyalazonedinonsportstrendsandillustratedtheirfindingswithcasestudiesfromclientssuchasArsenalFCandESPN.
  8. TECHNOLOGY MATTERS Brightcove continued their leadership role in the technology field hosting a detailed workshop to tackle the delivery innovations that are fuelling the consumer’s sports experience. Key takeaways included insights on the new viewing habits of today’s audiences and their expectations when it comes to interacting with their sports heroes beyond watching the live game. Case studies from the World Cup and Wimbledon illustrated the paradigm shift.
  9. The Sports Matters Academy provided an intensive forum for future leaders of the global sports industry. 40 participants from the University of Oregon -Warsaw Sports Marketing Center, the University of Victoria, Melbourne and 3 of Singapore’s universities were treated to closed door mentoring from the masters of various sectors that make up the varied and vibrant sports industry. Feedback from both sides was terrific!
  10. SPONSORSHIP: Gimme More! Thefinalworkingsessionof2014runbytheAsianSponsorshipAssociationtookplaceatSportsMatters. Eightindustryleaders(includingfoundingmembers) steereddiscussionontheissuedujour:HowtogrowAsia’sshareoftheglobalsponsorshippieto20%.
  11. NETWORKING MATTERS VIP Cocktail Party HSBC welcomed Speakers and VIPs at the kick-off “VIP Cocktail Party” by the water at Timbre, Arts House.
  12. SPORTS MATTERS COCKTAIL PARTY Celebrating the first anniversary of their now leading content and news app Sportsflow. Half a million downloads by sports fans in Asia since launch...and rising.
  13. The support of these organisations helped to make Sports Matters 2014 a success, for which we are truly grateful. THANK YOU
  14. SEE YOU IN 2015! For more information on getting involved email THE ORGANISERS Brandeddesigns,sells,marketsandproducesamazingB2BandB2B2F(an)eventsinAsia.Foundedin2002andlistedasatop10EventMarketingagencybyMarketingmagazine,itsfocusistoaddvalueandgrowthemedia,sportsandentertainmentindustriesinAsia.Brandedspecialisesintheorganisation,programmingandproductionofdynamicconferences,livemusicfestivals,academies, CampaignAsia-Pacificisabranddedicatedtothebusiness ofcommunicationsinAsiaPacific.PublishedbyHaymarketMediaGroup,theUK’slargestindependentlyownedpublishinggroup,itispartofaglobalmarcomsportfoliothatincludesmarketleadingtitles:Campaign,F1RacingandFourFourTwo.