1. A survey to understand the issues around
pathological and progressive myopia
Study Type
Online Quantitative Survey
Geography
USA, UK, France, Germany and
Japan
Sample Size
N=320 completes
Target Group
Ophthalmologists and Retina
Specialists 1

2. 2
What was the research problem?
• Our client was interested in professional opinions of
ophthalmologists and retina specialists related to
terms of patient flow, current treatment options and
unmet needs.
• The client wanted in-depth feedback from participants
about a new product profile that was to be shown to
them in the survey in the form of a concept.

3. 3
What we suggested?
• We suggested online research
methodology, by the way of
programming the provided
questionnaire. With the client’s
assistance, we converted the
product concepts, along with
other materials, to an online
survey format.
• We suggested a few changes to
the questionnaire based on our
extensive knowledge about local
realities of each market.

4. 4
What were the challenges?
• Getting the required number of ophthalmologists and retina specialists was a challenge, especially
due to a drop in incidence rate during fielding.
• LOI was extended to above 25 minutes against the anticipated 10-15 minutes.
• The timelines provided for survey
programming along with concept
adoption were stringent.
• The required numbers had to be
achieved from a smaller universe
size of ophthalmologists in the said
markets through custom
recruitment.

5. 5
How did Borderless Access solve the problem?
• Aligned multiple resources to programme the
survey, translate questionnaire and finish language
overlay which helped us get the survey ready within
timelines.
• Convinced respondents to take part in the survey
by multiple reminder through e-mails, calls, and
other mediums.
• A Daily Review Process were planned and
implemented.
• Physicians were pre-recruited while conducting
programming activities, which resulted in higher
response rates for the survey.

6. 6
Outcome
• Our team was able to wrap this study in
all markets and was successful in
achieving the required results in the
desired timeframe.
• Our client was excited with the results
from the various reports we presented.
• The methodology and our analysis
helped our client with easy and quick
decision making.
• Successful and timely deliverables led to
client satisfaction as they reciprocated
with frequent and multiple healthcare
project requests.

7. © 2018 Borderless Access
Contact-Us
UK
LONDON
Tel : +44 771 840 3458
DUBAI
Tel : +97 150 137 3145
MUNICH
Tel : +49 (0) 176 650 94033
UAE
GERMANY
BANGALORE
Tel : +91 804 931 3800
India
Connect with us
www.borderlessaccess.com
Business Enquiries
rfp@borderlessaccess.com
marketing@borderlessaccess.com
CALIFORNIA
Tel : +1 818 358 4633
CHICAGO, IL
Tel : +1 312 720 0378
USA