Over 500,000 Teslas all over the world are feeding data back to Elon Musk’s headquarters, to train their autonomous car algorithms. This data gives Tesla a huge advantage in the race to putting more self-driving cars on the road.

1. How Tesla Is Using
The Autonomous Cars Of The Future
Artificial Intelligence to Create

2. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Title
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Introduction
Introduction
Over 500,000 Teslas all over the world are feeding data back to Elon Musk’s
headquarters, to train their autonomous car algorithms. This data gives Tesla a
huge advantage in the race to putting more self-driving cars on the road.
How Tesla Is Using Artificial Intelligence to Create The
Autonomous Cars Of The Future

3. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
When you think about Tesla, you might assume they’re a traditional car
manufacturing company. There’s no question that Tesla is a leader in electronic
vehicles.
But their key to success is that they’re actually a technology company. Their
company is built on artificial intelligence technology, and it’s one of the reasons
for their success.
These days, one of the key goals for Tesla is making their cars fully autonomous
– and they’re leveraging big data and AI to make that happen.

4. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
How AI Can “Teach” Cars to Drive on Their Own
In order to drive on their own, autonomous cars constantly interpret images from
their sensors and machine vision cameras, then use that information to make
decisions about what to do next.
They use AI to understand and anticipate the next movements of cars, pedestrians,
and cyclists. This data helps them plan their moves in a split second, and decide what
to do from moment to moment. Should the car stay in the current lane, or change
lanes? Should it pass the car in front of them, or stay where it is? When should the
car brake or accelerate?
In order to make cars fully autonomous, Tesla has to collect the right data to train
the algorithms and feed their AIs. More training data will inevitably lead to better
performance – and this is where Tesla excels.

5. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
How AI Can “Teach” Cars to Drive on Their Own
Tesla’s competitive advantage is that they crowdsource all their data from the
hundreds of thousands of Tesla vehicles that are currently on the roads. Internal
and external sensors monitor what Teslas are doing in all kinds of situations, and
even collect data on driver behavior, how they react in different situations as
well as data like how often a driver touches the steering wheel or the dashboard.
Tesla’s approach is called “imitation learning.” Their algorithms learn from the
decisions, reactions, and movements of millions of actual drivers around the
world. All those miles translate into super smart autonomous cars.

6. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
How AI Can “Teach” Cars to Drive on Their Own
Their tracking system is incredibly sophisticated. For example, when a Tesla
vehicle makes an incorrect prediction about the behavior of a car or cyclist, Tesla
saves a data snapshot of that moment, adds it to the data set, then reproduces
an abstract representation of the scene with color-coded shapes that the neural
network can learn from.
Other companies that are working on autonomous vehicles use synthetic data
(for example, video game driving behavior from games like Grand Theft Auto) –
and that data is far inferior to the real-world data Tesla is using to train their AIs.

7. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
AI at the Heart of Tesla
Data from their existing customer base has helped Tesla since its inception, and
their work on autonomous cars is part of their continuing mission to put AI at
the center of all their efforts.
As Tesla expands into their latest projects (including their plans to revolutionize
the electric grid with their home solar power panels), AI and big data will remain
steadfast partners to Elon Musk and his team at Tesla.

8. Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a
strategic business & technology advisor to governments and companies. He helps
organisations improve their business performance, use data more intelligently, and
understand the implications of new technologies such as artificial intelligence, big data,
blockchains, and the Internet of Things.
LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent
contributor to the World Economic Forum and writes a regular column for Forbes. Every day
Bernard actively engages his 1.5 million social media followers and shares content that
reaches millions of readers.
Visit The
Website
© 2020 Bernard Marr , Bernard Marr & Co. All rights reserved
© 2017 Bernard Marr , Bernard Marr & Co. All rights reserved
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a
strategic business & technology advisor to governments and companies. He helps
organisations improve their business performance, use data more intelligently, and
understand the implications of new technologies such as artificial intelligence, big data,
blockchains, and the Internet of Things.
LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent
contributor to the World Economic Forum and writes a regular column for Forbes. Every day
Bernard actively engages his 1.5 million social media followers and shares content that
reaches millions of readers.
Visit The
Website

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