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HR and
Organization Strategy
Road Map

 Introductions and course overview.
 Changes in the professional world.
 Strategic HR/strategy alignment and competencies.
 Leadership and management.
 Strategy management and planning.
 Strategic formation and implementation.
Introduction


o Name.
o Your professional role.
o Why you are interested in this area of study.
Guidelines for Success

 Share your experiences. You will provide valuable
  insight.
 If you are doing something that gets results, keep
  doing it.
 Take the concepts you learn here and incorporate
  them into your own style.
Syllabus



Syllabus Review
Writing Papers: A Few Tips

   Consider creating an outline before writing your paper.
   Include an introduction, body and closing.
   Subtitles enhance readability.
   Use 10- to 12-point font with 1” margins.
   Left-align your paper.
   Please include a title page.
   Use APA guidelines when citing the work of others.
   Proofread your paper and review transitions from point-to-point
    and from paragraph-to-paragraph.
   Submit paper electronically or on hard copy.
World

   Work in small groups and identify five
    changes in the professional world in the
    past 5 to 10 years.
   Identify one positive and one negative
    implication of each change from an HR
    perspective.
   Record your changes and select a
    speaker from your group to present your
    findings to the large group.
Strategic HR Defined

Strategic HR increases an organization’s ability
to achieve its vision, mission and strategic
objectives. This is done by developing (not in a
vacuum) HR strategies (initiatives) that align
with the organization’s direction.
Strategic HR



What does it mean to be strategic from
          an HR standpoint?
How Can this Be Done?
   One or more HR professionals (leaders) are
    involved in the organization’s strategic planning
    efforts (best-case scenario).
   HR will develop a strategic plan to support the
    overarching plan.
   HR is asked to lead strategic planning for the
    organization.
   HR is asked to find a professional to lead
    strategic planning for the organization.
   HR is an advocate for strategic planning so the
    organization has a foundation to develop its
    plans.
Effective HR Leaders
 Identify someone you believe is an effective HR
  leader. Then identify someone you believe is a
  marginal HR leader.
 Identify the attributes and characteristics of each.
  Why would you want to work or not want to work
  with them in the future?
 Work in small groups. Share your examples and
  create a list that shows marginal leadership
  characteristics and best leadership characteristics.
HR Competencies

 Business                         Professional &
Competence                          Technical
                                    Knowledge


                HR Professional



  Integration                  Ability to Manage
 Competence                   and/or Lead Change
HR Videos

SHRM Foundation: Society for Human Resource
Management (Producer). (2003). HR Heroes:
What it means to be a Strategic HR Leader in the
21st Century. (Available from the SHRM
Foundation, 1800 Duke Street, Alexandria,
Virginia, 22314.)


SHRM Foundation: Society for Human Resource
Management (Producer). (2004). HR in
Alignment: The Link to Business Strategy.
(Available from the SHRM Foundation, 1800 Duke
Street, Alexandria, Virginia, 22314.)
HR Leaders


How do you differentiate between
HR leaders and HR managers?
Managers and Leaders


“Management is responsible for
 maintaining order; leadership is
 responsible for producing change
 or movement.”



  Kotter, J. P. (1990). What leaders really do. Harvard Business Review, May-June, p. 103-1
Managers and Leaders
In addition to Kotter’s definition, Bennis provides
the following for differentiating between managers
and leaders:
 Managers administer; leaders innovate.
 Managers maintain; leaders develop.
 Managers control; leaders inspire.
 Managers have a short-term view; leaders, a
long-term view.
 Managers ask “how” and “when”; leaders ask
“what” and “why”.
 Managers accept the status quo; leaders
challenge it.
Leadership Defined
Northouse defines leadership as a process.
Leadership involves influence; leadership occurs
within a group context; leadership involves goal
attainment. Based on the previous construct,
Northouse further defines leadership as “a process
whereby an individual influences a group of
individuals to achieve a common goal.”
According to Bennis, leaders tend to share some, if
not all, of the following three characteristics: they
establish a guiding vision; they have passion; and
they act with integrity. Bennis further defines
leadership as “a process by which an agent induces
a subordinate to behave in a desired manner.”
Consensus
Consensus is a decision that all team members can support.
It may be--but is not necessarily--the alternative most
preferred by all members. When true consensus is reached
through a process in which everyone participates, the output
is usually a superior quality decision. Moreover, it is a
decision having widespread acceptance and support for
implementation. Most important, team members are
motivated to see the decision through to completion (Brilhart
and Galanes, 1989).
Involvement

Involvement is a key leadership practice to
ensure you facilitate ownership and gain
commitment and involvement. It results in
better decisions before moving forward with
valuable organizational resources.

Know who to involve, when, how much,
how often, etc. Each situation is different
but before moving forward with a strategic
initiative, be sure you have laid a
foundation for success.
What is Strategic Planning?

A strategic plan is a road map to lead an
organization from where it is now to where it would
like to be.
Strategy formation is a set of processes involved in
creating or determining the organization’s
strategies.
Strategy implementation are the methods by which
strategies are operationalized or executed.
Strategic Planning
   Clarify or develop a vision, mission and values.
   Conduct a SWOT analysis.
   Identify four to six key focus areas.
   Develop strategic goals.
   Create action plans.
   Develop a follow-up process and communication plan.
Two Constructs to Consider

Operational Effectiveness – Is your organization performing
similar activities better than your competitors?

Strategic Positioning – What actions can your organization
take to distinguish itself from competitors? What does your
organization consider to be its competitive differentiators in the
marketplace?

Note: It is important to have clarity on these concepts before starting the
strategic formation process because they provide a guide as the
organization develops strategic initiatives.
Active Inertia


Active inertia is an organization’s tendency
to follow established behavioral patterns
even in response to dramatic
environmental shifts. Because they are
stuck in the modes of thinking and working
that brought success in the past, leaders
perpetuate their tried-and-true activities.
Strategic Plan and Vision

A strategic plan is a road map to lead an
organization from where it is now to where it would
like to be.
A vision is an engineer’s rendering of the
achievement of that map.
HR should have a supporting vision and strategic
plan as well; there must be alignment.
Vision

 A vision is a depiction of what you would like your
  organization and HR department to be like in the future.
 A vision statement is a brief explanation (one or two
  sentences) with some explicit commentary about why the
  vision is desirable.
   Vision statements should be more than slogans. They
   are a distillation of your organization’s values, dreams
   and priorities.
Vision
Imaginable: Conveys a picture of what the future will look like.
Desirable: Appeals to your long-term interests and the
interests of other stakeholders.
Feasible: Has realistic, attainable goals.
Focused: Is clear enough to help guide decision-making.
Flexible: Is general enough to allow for individual initiative and
alternative responses in light of changing conditions.
Comprehensible: Is easy to communicate; can be
successfully explained within five minutes.
Vision Activity

Step one - Work in small groups of three to four students and
answer the following questions:
  How do you want your HR department to be different
   or what kind of department do you want to become?
  What role do you want the HR department to play in
   the organization?
  If you could create the organization of your dreams,
   what would it look like and what affect would it have
   on your stakeholders in 2009?
Vision Activity
Step two - Write a metaphor for success.
    The intent is to stretch your mind and think of different
    ways to view success.
    For example:
       “Our organization is like a mariachi band…all
       playing the same music together.”
Mission

   Effective mission statements include the following
   elements:
 The concept of your organization.
 The nature of your business.
 The reason your organization exists.
 The people you serve.
 The principles and values under which you intend to
  operate.
Sample Mission Statements

XYZ is committed to delivering exemplary, compassionate
and professionally rewarding internal medicine care to
patients with complex multi-system diseases.

XYZ’s HR department is committed to providing professional,
progressive and strategic human resource leadership to all
stakeholders.

XYZ’s HR department provides the organization with people,
policies, processes and practices that best support a flow of
talent capable of meeting businesses’ needs.
Values

Values are the essential and enduring tenets of an
organization--the guiding principles that have a
profound effect on how everyone in the
organization thinks and acts.
Types of Values

Core values are the values applied in daily choices. For
example, a core value might be honesty; you act on it when
you consistently tell the truth and are frank and open with
people.

Inspirational values are the values you want more of in
your life. A good example might be to achieve better
work/life balance. If you are not actively working on it,
develop strategies about how to achieve it.
Why Values?

Why is it important to identify and articulate
values?
   Values create alignment and drive behavior.
   They provide a framework to help make
   decisions, prioritize actions and interact with
   each other.
   Articulating values is a representation of the
   organization to the outside world…your
   stakeholders.
SWOT Analysis
A SWOT analysis is a strategic planning tool used to
evaluate strengths, weaknesses, opportunities and
threats. A SWOT analysis informs the goal-setting
process and provides a context for future strategic
planning discussions.

Strengths and weaknesses are internal to an
organization.
Opportunities and threats originate from outside the
organization.
Matrix
                           Positive                                   Negative
            Strengths                                 Weaknesses
            High-quality employees.                   Vagueness of role in our acquisition strategy.
            Strong, committed HR staff.               Lack of data or measurements.
            Good reputation in the organization.      Poor communication.
Internal




            Location (close to our stakeholders).     HR partner bandwidth.
            Good rapport with other departments.      The volume of HR initiative on the table.
            Work well as a team.                      Compensation design and benefit program.
            Good technical competence and tools.

            Opportunities                             Threats
            Stability in leadership.                  Budgetary constraints.
            Expansion of services.                    Stagnation/complacency.
 External




            Referral centers.                         Turnover/leadership changes.
            Integrate talent management systems.      Rising health care costs.
            Secure new talent via our merger.         Internal conflicts & overworked employees.
            Further develop our self-service model.   Marketplace uncertainty.
Key Focus Areas

Key focus areas are the areas in which the organization
will focus its attention in the next 1-3 years.
Leaders should assign ownership of each key focus area
and identify objectives and action plans. From an HR
perspective, key owners could be HRD managers,
compensation specialists, HR regional directors, etc.
Note: Ensure consensus on 4-6 key focus areas. This will
increase the likelihood of cross organizational support.
Sample Key Focus Areas

Employees: XYZ Corporation will proactively attract and
retain a committed and qualified professional staff to meet
our clients’ needs.
Programs: The HR department will define HR IT systems
and programs to streamline processes and better serve our
stakeholders.
SMARTS Goals

 Specific: Is the statement clear and concise?
 Measurable: Is the statement quantifiable?
 Attainable: Is the statement realistic?
 Reasonable: Can it be accomplished under
  current conditions and with current resources?
 Time Specific: Does have a completion date?
 Stretch: Does it require the employee to
  develop new skills or stretch their current
  abilities?
Sample SMARTS Goals
   By June 15, reduce the average human resource service
    center response time by 15 percent.
    Performance measure: Response time.

   Develop and communicate an organization-wide total rewards
    and value proposition by May 1.
    Performance measure: A plan with strategies, action steps and measures
    that starts in late May.

   Conduct two formal manager feedback sessions every three
    months and use the feedback to develop a written report with
    recommendations to improve the organization’s talent
    acquisition process.
    Performance measure: A written report that summarizes results and
    includes recommendations based on customer feedback.
Template
Owner:
Team:




Key Focus Area:




Strategic Objective #1   Activities          Completion Date   Measurement




Strategic Objective #2
Implementing Strategy
 Ensure that leaders can communicate the plan and
  manage performance.
 Assign ownership of key focus areas and goals.
 Establish interim debrief sessions with owners and
  measure the progress.
 Acknowledge and make success visible.
 Link strategic goals and values to the performance
  systems.
Emergent v. Intended Strategies
 An intended or deliberate strategy is an intended plan
  which is then realized.

 An emergent strategy is a set of actions or behavior that
  is consistent over time; a “realized pattern [that] was not
  expressly intended” in the original planning of strategy.

   Most strategies involve a bit of both. A pure deliberate
   strategy requires that the outcome was realized totally
   as intended (unlikely). An emergent strategy typically
   incorporates consistent actions that will have some
   intentionality.

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Hr and organization strategy ppt @ mba 2009

  • 2. Road Map  Introductions and course overview.  Changes in the professional world.  Strategic HR/strategy alignment and competencies.  Leadership and management.  Strategy management and planning.  Strategic formation and implementation.
  • 3. Introduction o Name. o Your professional role. o Why you are interested in this area of study.
  • 4. Guidelines for Success  Share your experiences. You will provide valuable insight.  If you are doing something that gets results, keep doing it.  Take the concepts you learn here and incorporate them into your own style.
  • 6. Writing Papers: A Few Tips  Consider creating an outline before writing your paper.  Include an introduction, body and closing.  Subtitles enhance readability.  Use 10- to 12-point font with 1” margins.  Left-align your paper.  Please include a title page.  Use APA guidelines when citing the work of others.  Proofread your paper and review transitions from point-to-point and from paragraph-to-paragraph.  Submit paper electronically or on hard copy.
  • 7. World  Work in small groups and identify five changes in the professional world in the past 5 to 10 years.  Identify one positive and one negative implication of each change from an HR perspective.  Record your changes and select a speaker from your group to present your findings to the large group.
  • 8. Strategic HR Defined Strategic HR increases an organization’s ability to achieve its vision, mission and strategic objectives. This is done by developing (not in a vacuum) HR strategies (initiatives) that align with the organization’s direction.
  • 9. Strategic HR What does it mean to be strategic from an HR standpoint?
  • 10. How Can this Be Done?  One or more HR professionals (leaders) are involved in the organization’s strategic planning efforts (best-case scenario).  HR will develop a strategic plan to support the overarching plan.  HR is asked to lead strategic planning for the organization.  HR is asked to find a professional to lead strategic planning for the organization.  HR is an advocate for strategic planning so the organization has a foundation to develop its plans.
  • 11. Effective HR Leaders  Identify someone you believe is an effective HR leader. Then identify someone you believe is a marginal HR leader.  Identify the attributes and characteristics of each. Why would you want to work or not want to work with them in the future?  Work in small groups. Share your examples and create a list that shows marginal leadership characteristics and best leadership characteristics.
  • 12. HR Competencies Business Professional & Competence Technical Knowledge HR Professional Integration Ability to Manage Competence and/or Lead Change
  • 13. HR Videos SHRM Foundation: Society for Human Resource Management (Producer). (2003). HR Heroes: What it means to be a Strategic HR Leader in the 21st Century. (Available from the SHRM Foundation, 1800 Duke Street, Alexandria, Virginia, 22314.) SHRM Foundation: Society for Human Resource Management (Producer). (2004). HR in Alignment: The Link to Business Strategy. (Available from the SHRM Foundation, 1800 Duke Street, Alexandria, Virginia, 22314.)
  • 14. HR Leaders How do you differentiate between HR leaders and HR managers?
  • 15. Managers and Leaders “Management is responsible for maintaining order; leadership is responsible for producing change or movement.” Kotter, J. P. (1990). What leaders really do. Harvard Business Review, May-June, p. 103-1
  • 16. Managers and Leaders In addition to Kotter’s definition, Bennis provides the following for differentiating between managers and leaders:  Managers administer; leaders innovate.  Managers maintain; leaders develop.  Managers control; leaders inspire.  Managers have a short-term view; leaders, a long-term view.  Managers ask “how” and “when”; leaders ask “what” and “why”.  Managers accept the status quo; leaders challenge it.
  • 17. Leadership Defined Northouse defines leadership as a process. Leadership involves influence; leadership occurs within a group context; leadership involves goal attainment. Based on the previous construct, Northouse further defines leadership as “a process whereby an individual influences a group of individuals to achieve a common goal.” According to Bennis, leaders tend to share some, if not all, of the following three characteristics: they establish a guiding vision; they have passion; and they act with integrity. Bennis further defines leadership as “a process by which an agent induces a subordinate to behave in a desired manner.”
  • 18. Consensus Consensus is a decision that all team members can support. It may be--but is not necessarily--the alternative most preferred by all members. When true consensus is reached through a process in which everyone participates, the output is usually a superior quality decision. Moreover, it is a decision having widespread acceptance and support for implementation. Most important, team members are motivated to see the decision through to completion (Brilhart and Galanes, 1989).
  • 19. Involvement Involvement is a key leadership practice to ensure you facilitate ownership and gain commitment and involvement. It results in better decisions before moving forward with valuable organizational resources. Know who to involve, when, how much, how often, etc. Each situation is different but before moving forward with a strategic initiative, be sure you have laid a foundation for success.
  • 20. What is Strategic Planning? A strategic plan is a road map to lead an organization from where it is now to where it would like to be. Strategy formation is a set of processes involved in creating or determining the organization’s strategies. Strategy implementation are the methods by which strategies are operationalized or executed.
  • 21. Strategic Planning  Clarify or develop a vision, mission and values.  Conduct a SWOT analysis.  Identify four to six key focus areas.  Develop strategic goals.  Create action plans.  Develop a follow-up process and communication plan.
  • 22. Two Constructs to Consider Operational Effectiveness – Is your organization performing similar activities better than your competitors? Strategic Positioning – What actions can your organization take to distinguish itself from competitors? What does your organization consider to be its competitive differentiators in the marketplace? Note: It is important to have clarity on these concepts before starting the strategic formation process because they provide a guide as the organization develops strategic initiatives.
  • 23. Active Inertia Active inertia is an organization’s tendency to follow established behavioral patterns even in response to dramatic environmental shifts. Because they are stuck in the modes of thinking and working that brought success in the past, leaders perpetuate their tried-and-true activities.
  • 24. Strategic Plan and Vision A strategic plan is a road map to lead an organization from where it is now to where it would like to be. A vision is an engineer’s rendering of the achievement of that map. HR should have a supporting vision and strategic plan as well; there must be alignment.
  • 25. Vision  A vision is a depiction of what you would like your organization and HR department to be like in the future.  A vision statement is a brief explanation (one or two sentences) with some explicit commentary about why the vision is desirable. Vision statements should be more than slogans. They are a distillation of your organization’s values, dreams and priorities.
  • 26. Vision Imaginable: Conveys a picture of what the future will look like. Desirable: Appeals to your long-term interests and the interests of other stakeholders. Feasible: Has realistic, attainable goals. Focused: Is clear enough to help guide decision-making. Flexible: Is general enough to allow for individual initiative and alternative responses in light of changing conditions. Comprehensible: Is easy to communicate; can be successfully explained within five minutes.
  • 27. Vision Activity Step one - Work in small groups of three to four students and answer the following questions:  How do you want your HR department to be different or what kind of department do you want to become?  What role do you want the HR department to play in the organization?  If you could create the organization of your dreams, what would it look like and what affect would it have on your stakeholders in 2009?
  • 28. Vision Activity Step two - Write a metaphor for success. The intent is to stretch your mind and think of different ways to view success. For example: “Our organization is like a mariachi band…all playing the same music together.”
  • 29. Mission Effective mission statements include the following elements:  The concept of your organization.  The nature of your business.  The reason your organization exists.  The people you serve.  The principles and values under which you intend to operate.
  • 30. Sample Mission Statements XYZ is committed to delivering exemplary, compassionate and professionally rewarding internal medicine care to patients with complex multi-system diseases. XYZ’s HR department is committed to providing professional, progressive and strategic human resource leadership to all stakeholders. XYZ’s HR department provides the organization with people, policies, processes and practices that best support a flow of talent capable of meeting businesses’ needs.
  • 31. Values Values are the essential and enduring tenets of an organization--the guiding principles that have a profound effect on how everyone in the organization thinks and acts.
  • 32. Types of Values Core values are the values applied in daily choices. For example, a core value might be honesty; you act on it when you consistently tell the truth and are frank and open with people. Inspirational values are the values you want more of in your life. A good example might be to achieve better work/life balance. If you are not actively working on it, develop strategies about how to achieve it.
  • 33. Why Values? Why is it important to identify and articulate values? Values create alignment and drive behavior. They provide a framework to help make decisions, prioritize actions and interact with each other. Articulating values is a representation of the organization to the outside world…your stakeholders.
  • 34. SWOT Analysis A SWOT analysis is a strategic planning tool used to evaluate strengths, weaknesses, opportunities and threats. A SWOT analysis informs the goal-setting process and provides a context for future strategic planning discussions. Strengths and weaknesses are internal to an organization. Opportunities and threats originate from outside the organization.
  • 35. Matrix Positive Negative Strengths Weaknesses High-quality employees. Vagueness of role in our acquisition strategy. Strong, committed HR staff. Lack of data or measurements. Good reputation in the organization. Poor communication. Internal Location (close to our stakeholders). HR partner bandwidth. Good rapport with other departments. The volume of HR initiative on the table. Work well as a team. Compensation design and benefit program. Good technical competence and tools. Opportunities Threats Stability in leadership. Budgetary constraints. Expansion of services. Stagnation/complacency. External Referral centers. Turnover/leadership changes. Integrate talent management systems. Rising health care costs. Secure new talent via our merger. Internal conflicts & overworked employees. Further develop our self-service model. Marketplace uncertainty.
  • 36. Key Focus Areas Key focus areas are the areas in which the organization will focus its attention in the next 1-3 years. Leaders should assign ownership of each key focus area and identify objectives and action plans. From an HR perspective, key owners could be HRD managers, compensation specialists, HR regional directors, etc. Note: Ensure consensus on 4-6 key focus areas. This will increase the likelihood of cross organizational support.
  • 37. Sample Key Focus Areas Employees: XYZ Corporation will proactively attract and retain a committed and qualified professional staff to meet our clients’ needs. Programs: The HR department will define HR IT systems and programs to streamline processes and better serve our stakeholders.
  • 38. SMARTS Goals  Specific: Is the statement clear and concise?  Measurable: Is the statement quantifiable?  Attainable: Is the statement realistic?  Reasonable: Can it be accomplished under current conditions and with current resources?  Time Specific: Does have a completion date?  Stretch: Does it require the employee to develop new skills or stretch their current abilities?
  • 39. Sample SMARTS Goals  By June 15, reduce the average human resource service center response time by 15 percent. Performance measure: Response time.  Develop and communicate an organization-wide total rewards and value proposition by May 1. Performance measure: A plan with strategies, action steps and measures that starts in late May.  Conduct two formal manager feedback sessions every three months and use the feedback to develop a written report with recommendations to improve the organization’s talent acquisition process. Performance measure: A written report that summarizes results and includes recommendations based on customer feedback.
  • 40. Template Owner: Team: Key Focus Area: Strategic Objective #1 Activities Completion Date Measurement Strategic Objective #2
  • 41. Implementing Strategy  Ensure that leaders can communicate the plan and manage performance.  Assign ownership of key focus areas and goals.  Establish interim debrief sessions with owners and measure the progress.  Acknowledge and make success visible.  Link strategic goals and values to the performance systems.
  • 42. Emergent v. Intended Strategies  An intended or deliberate strategy is an intended plan which is then realized.  An emergent strategy is a set of actions or behavior that is consistent over time; a “realized pattern [that] was not expressly intended” in the original planning of strategy. Most strategies involve a bit of both. A pure deliberate strategy requires that the outcome was realized totally as intended (unlikely). An emergent strategy typically incorporates consistent actions that will have some intentionality.

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