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Business Link Guerrilla e-marketing-2011
1.
2.
3.
4.
Marketing –
what we know
5.
Social Networks
6.
Business Networks
7.
Viral
8.
Video Marketing
9.
Email Marketing
10.
Blogging
11.
12.
13.
14.
15.
16.
17.
People
to deal with enquiries?
18.
Stock
to deal with uplift in orders?
19.
Logistics
in place to deliver on new orders?
20.
21.
22.
Short is good
23.
24.
25.
26.
27.
28.
29.
30.
31.
32.
33.
Marketing –
what we know
34.
Social Networks
35.
Business Networks
36.
Viral
37.
Video Marketing
38.
Email Marketing
39.
Blogging
40.
41.
42.
Reach out
to new audiences and markets
43.
Better understanding
of related markets
44.
Relative low
cost of entry
45.
46.
47.
MySpace – 110m
48.
Twitter –185m
49.
LinkedIn –
85m
50.
Plaxo – 15m
51.
52.
53.
Can join groups
54.
Ugly URL
55.
56.
Can’t Join Groups
57.
Can host
apps
58.
“Vanity” URL
59.
Indexed by
Search Engines
60.
61.
62.
Linked to Site
Admin
63.
New members
have to be approved
64.
Send
“Direct” messages to members
65.
66.
67.
68.
69.
70.
Join some
groups
71.
Start your
own group
72.
Contribute and
add value
73.
74.
Marketing –
what we know
75.
Social Networks
76.
Business Networks
77.
Viral
78.
Video Marketing
79.
Email Marketing
80.
Blogging
81.
82.
83.
Plaxo – 15
million registered users
84.
Ecademy – 12
million registered users
85.
86.
87.
88.
89.
90.
91.
92.
93.
Marketing –
what we know
94.
Social Networks
95.
Business Networks
96.
Viral
97.
Video Marketing
98.
Email Marketing
99.
Blogging
100.
101.
102.
103.
104.
105.
107.
108.
Marketing –
what we know
109.
Social Networks
110.
Business Networks
111.
Viral
112.
Video Marketing
113.
Email Marketing
114.
Blogging
115.
116.
117.
118.
119.
120.
Look for
the competition
121.
Get a
feel for YouTube
122.
123.
124.
Prepare and
learn your script
125.
use cue cards
126.
Prepare your location
127.
quiet and free
from disturbance
128.
Prepare yourself
129.
130.
Marketing –
what we know
131.
Social Networks
132.
Business Networks
133.
Viral
134.
Video Marketing
135.
Email Marketing
136.
Blogging
137.
138.
139.
Remind former
clients that you are still around
140.
Advise clients
of full range of services
141.
143.
144.
145.
146.
Existing Client
Data
147.
148.
Tailored
149.
GRAB attention
150.
Frequency
151.
152.
Number of
bounces
153.
Number opened
154.
Number deleted
without opening
155.
156.
157.
Vertical Response
www.verticalresponse.com
158.
Constant Contact
www.constantcontact.com
159.
iMailer www.emailtools.co.uk
160.
Reality Mail
www.realitymail.co.uk
161.
Mailing Manager www.mailingmanager.com
162.
163.
Marketing –
what we know
164.
Social Networks
165.
Business Networks
166.
Viral
167.
Video Marketing
168.
Email Marketing
169.
Blogging
170.
171.
172.
An informal way of communicating
173.
Helps with the search engine position of your website
174.
Opens your business to a wider audience
175.
176.
177.
178.
179.
Marketing –
what we know
180.
Social Networks
181.
Business Networks
182.
Viral
183.
Video Marketing
184.
Email Marketing
185.
Blogging
186.
187.
188.
189.
190.
191.
Easy way
to keep in touch
192.
A way
to reach potentially large market
193.
194.
195.
196.
197.
198.
199.
200.
Marketing –
what we know
201.
Social Networks
202.
Business Networks
203.
Viral
204.
Video Marketing
205.
Email Marketing
206.
Blogging
207.
208.
209.
Family
210.
211.
212.
213.
Marketing –
what we know
214.
Social Networks
215.
Business Networks
216.
Viral
217.
Video Marketing
218.
Email Marketing
219.
Blogging
220.
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