A successful meeting will engage and inspire its audience,
whether it’s for a new product launch, a sales incentive kick-off or an all-employee annual conference. People remember things that are graphic or dramatic. Behavioral economists refer to this as the vividness effect, which proves that connecting important information to memorable visuals, music or high-impact experiences will help people remember your message much longer. Make your next corporate meeting or event stand out from the rest by following these top trends.
It’s hard to overlook the rising research around behavioral economics, a mash-up of traditional economics and psychology. Current research is proving what event producers have known for years: emotions are powerful motivators. As much as we say we are rational and make logical decisions, the data shows that emotions drive 77% of our decisions. It’s important to make your corporate meetings and events memorable to effectively convey your message and engage your audience. do this successfully by incorporating big creative and advanced technology in a live, face-to-face meeting that your attendees will never forget.
2. A successful meeting will engage
and inspire an audience while
communicating an important message.
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3. Whether it’s for a:
New product
launch
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4. Whether it’s for a:
Sales incentive kick-off
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6. Make your next
corporate meeting
or event
stand out
by following
these top trends.
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7. 1
The case for
Face-to-Face
Nothing
can match
face-to-face
interactions.
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8. 2 Engaging your
audience with
Big Creative
Great creative
is essential to
building morale
and keeping
attendees
focused.
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9. 3 Know your Attendees
Social networking,
live surveys, polling,
augmented reality,
gamification
messaging and
meeting materials
create a great way
to get instant data.
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10. 4
Technology takes you
to Another Dimension
Holograms,
augmented reality,
LED Displays,
3D video and
mobile applications
have become
increasingly popular.
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11. 5 All the World’s a Stage
It is very common to
produce a meeting
in the U.S. and then
execute the same or
modified production
to an audience in
Europe, Asia, Australia
or elsewhere at a
later date.
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12. 6
Get Ahead of the Game
Longer production
cycles equate to
better creative and
overall cost savings.
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13. 7
Partner with Procurement
Establish a positive
working relationship
with procurement so
each party benefits.
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14. Learn more about how to get your
meetings back on track using these trends
by downloading our article.
Get your meetings
Back
on
Track
click here to learn more.
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BI WORLDWIDE uses the principles of behavioral economics to produce
measurable results for our clients by driving and sustaining engagement
with their employees, channel partners and customers.
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