The document discusses strategies for BDPA chapters to generate revenue through membership, fundraising, corporate sales, and marketing. It provides tips on growing membership numbers, fundraising, engaging corporations, and developing marketing messages that emphasize how BDPA advances careers in IT from education to leadership roles. The speaker has significant experience growing BDPA chapters and membership through these various streams of revenue.

1. 2009 National BDPA Technology Conference Selling BDPA: Multiple Streams of Chapter Revenue Wayne Hicks August 5 – 9, 2009 Raleigh, NC

6. BDPA Marketing Theme “ BDPA advances the careers of African Americans in the IT industry from the classroom to the boardroom” Elevator pitch when people ask what does BDPA do “ We’re a service organization that advances IT professionals’, entrepreneurs’ and students’ careers from the classroom to the boardroom through education, mentoring, services and business networking that enhance innovation, technical skills, business savvy and personal growth.”