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KPIs for APIs

With COVID now showing us the importance of self-service and cost-savings, organizations now want to accelerate their digitalization effort. Building a strategy is not enough, successful companies define their success in terms of KPIs as part of a change program, reach product-market fit, and ultimately grow a business-technology platform to service their ecosystem.

We will review the metrics used by 50+ organizations to measure their progress along the API journey.

Eric Horesnyi, GM, APIs & Data Integration at Axway | INTERFACE by APIdays

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KPIs for APIs

  1. 1. axway.com Eric Horesnyi @EricHoresnyi KPIs for APIs
  2. 2. axway.com Benefits of APIs in the post-COVID era Accelerate Digital Transformation Delight Customers with Self- Service Save Cost by eliminating redundancies Lower Risk Exposure to physical transactions
  3. 3. axway.com 3 Now, let’s do it!
  4. 4. axway.com 3 Impacts of KPIs Team success gauge Focus on things that matter Dialogue with Stakeholders
  5. 5. axway.com Axway customers, thanks !
  6. 6. axway.com
  7. 7. axway.com
  8. 8. axway.com Revenue CostRisk Metrics for Stakeholders STOCK= (REVENUE-COST)*(1-RISK)
  9. 9. axway.com Revenue CostRisk Categories of KPIs – Classic
  10. 10. axway.com Consumption Revenue Efficiency Cost Resilience Risk Categories of KPIs – Modern
  11. 11. Revenue Growth • Growth Rate • Customer Acquisition Adoption • #API Calls • Data Volume API Marketplace Choice • #Providers Available • #APIs % Business on APIs Consumption
  12. 12. axway.com “Vision without Execution is Hallucination” Thomas Edison
  13. 13. ROI • Payback period • $ cost saved over a period Velocity • Time to Market • Time to Onboard Cost Avoidance • Savings from de-duplication of integrations • Savings-from de-duplication of APIs UX reactivity • Field Staff Productivity • Time to service Efficiency
  14. 14. axway.com “If you can’t measure it, you can’t improve it” Lord Kelvin
  15. 15. Availability Compliance • FHIR, PCIDSS • PSD2, Public OpenData • TMF OpenAPI Skillset Security • #D-Dos repelled • Secure consumption from mobile & partners Resilience
  16. 16. axway.com Aligning Shareholder & Analytics KPIs Attribution of Revenue Generated Allocation of Cost Savings Cost Accounting Direct Monetization<5% 16
  17. 17. axway.com
  18. 18. axway.com Choose KPIs that matter Strategy Program Platform Products Ecosystem
  19. 19. axway.com Domains of an API JourneyFor example, Year 2 : PSD2 compliant After 1 API product release, eg compliance or client-driven API Ecosystem Strategy Program Platform Products Expert Intermediate Beginner Unknown Adoption VelocityCompliance
  20. 20. axway.com Domains of an API JourneyTypical API Journey Long & hard, as any transformation Year 1 Year 2 Year 3 Year 4 Year 5 Open UX Align Scale Expert Intermediate Beginner Unknown
  21. 21. axway.com Consumption Client Acquisition • #Accounts opened via API Adoption • #API Calls • #Users • #GB Data sent Choice • #APIs • % Partners/Sources covered Velocity • Release Time Efficiency Re-usability • #Integrations shut Cost Avoidance • #APIs saved UX reactivity • %Employee Time saved Resilience Compliance • Regulation passed Availability • % Availability • #DDOS attacks repealed Sustainability • #Skills on Program Security • #Intrusions repelled • #DDOS attacks repelled KPIsforAPIsTakeaway
  22. 22. axway.com Thank you! Eric Horesnyi catalysts@axway.com @erichoresnyi 22