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1 de 24
 
 
 
 
 
 
 
 
 
 
@bsimi @adwal
ROOMS
FOOD
EVENTS
ROOMS
 
75-175
FOOD
 
32%
EVENTS
 
36%
Henry’s

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People Make Business Successful, Not Social Media

Notas do Editor

  1. The story of our ‘social media’ 3 YRS AGO VIDEO ARCHIVING (NO DISTRBUTIION)
  2. FALL 2008 ADAM AND I BUILDING BLOCK = TWITTER, BLOG, FLICKR, YOUTUBE…
  3. # major revenue catagories ROOMS 130 UNIQUE FOOD EVENTS AND HOW THEY TIE TOGETHER.
  4. FOOD = LILYS RESTAURANT BFAST – LUNCH - DINNER
  5. FROM SMALL 6 PERSON MEETINGS TO 150 PERSON PARITES. BUILDING STORIES AND COMMUNITY
  6. NOT JUST HEADS IN BEDS. EXPERIENCE. VIDEOS, TWEETS, PICTURES… SOMETHING TO SHARE.
  7. HOPKINSON REPORT PODCAST – VILLAGE VOICE ROOMS GIVEAWAY – ECONSUTANCY DIGITAL EXPOSURE (NEVER ASKED FOR THESE STORIES) EARNED
  8. These 175 people don’t just sleep in the rooms..... PER MONTH WITH AND ADR 25-40 ABOVE HOTEL AVG.
  9. ROOMS LEADS TO -> RESTAURANT USAGE MORE SHARING – YELP, PEGSHOT, FOURSQUARE
  10. OWNED BOUGHT --- EARNED FOURSQURE MAJOR MOBILE INFLUENCE TRUST
  11. UP 32% IN A DOWN YEAR – ADDED 7 EMPLOYEES TO THE F&B DEPT. INCLUDING 2 MANAGERS
  12. SOCIAL MEDIA BREAKFAST – CORK’D WINE TASTINGS – FOOD WRITERS CONFERENCE - #TECHMUNCH… USTREAMING,
  13. INDUSTRY MENTIONS – BLOG POSTS – HOTEL CHATTER – TWITTER – COMMUNITY (ON THE PATIO AFTER EVENT)
  14. BRAND NEW OUTLET CRERATING MORE VALUE, JOBS AND REVENUE…