1. COMMUNICATION

2. Meaning of Communication
Communication has been derived from the Latin
word “COMMUNIS”which means to share.
Communication may,therefore,be defined as
sharing of information,facts,opinions,emotion
and ideas,so as to create mutual understanding
between people.Thus,communication is more
than transferring information.It is a two-way
process.

3. Definition of Communication
According to ALLEN, The total-sum of all the
things one person does, he wants to create an
understanding in the mind of another, it is a
bridge of meaning.It involves a systematic and
continuing process of telling, listening and
understanding.

4. Importance of Communication
I. Continue Process- Communication is a continue
process incorporating various events and
activities that are inter-related and
interdependent.In any work place someone will
be convey or receiving some information is an
on going process.
II. Two way Process- Communication can take place
only then there are at least two person has to
convey some message and another has to
receive.Information may be convey individual or
group of a person at the time.

5. 3.Communication is all pervasive-Communication in
all level of management the top
management conveys the information to
middle management and middle
management to the top and to the
supervisory staff.Supervisory staff convey
message to the middle management.
4.CommunicationmaybemadethroughGesture as well-
Communication need not necessary we
made oral or written certain gestures and
actions may also conveys the information.

6. 5.Communicationis maybeFormalor Informal.Formal
communication followes the official
channel.Informal communication does not
follow the official channel.In case of informal
communication person can communicate free
without any boundation.

7. Communication Process
I. Sender
II. Message
III. Encoding
IV. Channel and Medium
V. Receiver
VI. Decoding
VII. Feedback

8. • Sender-Sender is the person who transmites the
message.He wants to communicate
opinion,idea,facts,thought or information to
another person.
• Message-Message is the actual information the
has to be convey the message can be devided
into verbal and non-verbal.The message must
be complete and clear.
• Encoding-The sender puts hid idea of facts into
words,symbols,picture or gestures which
other person can understand.

9. • ChannelandMedium-The sender must find a
suitable channel of media for the transmition
of message.To make the message delivery
efficient the channel must have direct connect
to the receiver and relatively free from Noise.
• Receiver-The message is receive by the receive
who show the particular response which is
communicated back to back sender in the
form of feedback.
• Decoding-The receiver translates the words and
symbols used in the message into an idea and
interprets it to obtain its meaning.

10. Feedback-After deriving the meaning, the receiver
reacts or responds to the message.He sends
back his response to the sender.This return
flow of communication is called feedback.
THANKYOU……..