SlideShare uma empresa Scribd logo
1 de 12
Onde são encontrados os anúncios?
• REDE DE PESQUISA
• REDE DE DISPLAYS (IMAGENS)
• VÍDEOS (YOUTUBE)
• COMPUTADOR, CELULAR, LAPTOP E TABLETS
Onde são encontrados os anúncios? REDE DE PESQUISA
Onde são encontrados os anúncios? REDE DE DISPLAYS
Onde são encontrados os anúncios? REDE DE DISPLAYS
Onde são encontrados os anúncios? YOUTUBE
Quais são as vantagens em anunciar nos links?
• Escolher onde anunciar (País, Estado ou Região)
• Escolher o tipo de anúncios a serem exibidos
• Escolher os horários de exibição dos anúncios
• Exibir endereço nos anúncios (opcional)
• Exibir telefone junto aos anúncios (opcional)
• Pagar somente quando houver clique nos anúncios
• Criar anúncios personalizados e segmentados
• Relatórios personalizados de acompanhamento
• Integração com Google Analytics
Quais são as formas de pagamento disponíveis?
• Boleto – pré pago
• Cartão de crédito

Obs: Novas contas podem solicitar bônus de R$ 150,00 para os links patrocinados
Plataforma Google Adwords

Obs: Por questão de segurança ao cliente, os nomes das campanhas foram cobertos
Estruturação básica dos Links Patrocinados
• Criação de conta Google Adwords
• Definir fuso horário e moeda
• Criar campanha
• Criar grupo de anúncio
• Criar anúncio
• Inserir palavras-chaves
• Escolher valor de faturamento
Obrigado e sucesso a todos!

Sérgio de Sousa
www.anunciarlinkspatrocinados.com.br
contato@anunciarlinkspatrocinados.com.br
Av. Nove de Julho, 1635 São Paulo - Capital - Brasil
Tel.: 11 2371-2878

Mais conteúdo relacionado

Destaque

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationErica Santiago
 

Destaque (20)

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy Presentation
 

estrutura-de-links-patrocinados-google-adwords

  • 1.
  • 2.
  • 3. Onde são encontrados os anúncios? • REDE DE PESQUISA • REDE DE DISPLAYS (IMAGENS) • VÍDEOS (YOUTUBE) • COMPUTADOR, CELULAR, LAPTOP E TABLETS
  • 4. Onde são encontrados os anúncios? REDE DE PESQUISA
  • 5. Onde são encontrados os anúncios? REDE DE DISPLAYS
  • 6. Onde são encontrados os anúncios? REDE DE DISPLAYS
  • 7. Onde são encontrados os anúncios? YOUTUBE
  • 8. Quais são as vantagens em anunciar nos links? • Escolher onde anunciar (País, Estado ou Região) • Escolher o tipo de anúncios a serem exibidos • Escolher os horários de exibição dos anúncios • Exibir endereço nos anúncios (opcional) • Exibir telefone junto aos anúncios (opcional) • Pagar somente quando houver clique nos anúncios • Criar anúncios personalizados e segmentados • Relatórios personalizados de acompanhamento • Integração com Google Analytics
  • 9. Quais são as formas de pagamento disponíveis? • Boleto – pré pago • Cartão de crédito Obs: Novas contas podem solicitar bônus de R$ 150,00 para os links patrocinados
  • 10. Plataforma Google Adwords Obs: Por questão de segurança ao cliente, os nomes das campanhas foram cobertos
  • 11. Estruturação básica dos Links Patrocinados • Criação de conta Google Adwords • Definir fuso horário e moeda • Criar campanha • Criar grupo de anúncio • Criar anúncio • Inserir palavras-chaves • Escolher valor de faturamento
  • 12. Obrigado e sucesso a todos! Sérgio de Sousa www.anunciarlinkspatrocinados.com.br contato@anunciarlinkspatrocinados.com.br Av. Nove de Julho, 1635 São Paulo - Capital - Brasil Tel.: 11 2371-2878