Analytical Thinking is a fortnightly newsletter from the UK Business Analytics team.
The purpose of the newsletter is to raise awareness about why analytics is a hot topic at the moment, where is analytics being referenced in the press and in what ways are organisations using analytics.
Business Analytics (Operational Research) is part of the Digital Transformation team in Capgemini Consulting UK
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Analytical thinking 5 - May 2012
1. From: Skornik, Charlotte
Sent: 10 May 2012 11:48
To: Skornik, Charlotte
Subject: Analytical Thinking 5 - May 2012
Analytical Thinking
Analytical Thinking 5 - A Newsletter
May 2012
from the UK Business Analytics Team
Introduction
Introduction
Welcome to the 5th edition of Analytical Thinking – a newsletter from the UK Business Analytics community
providing snippets of insights from around the world on what people are saying about our capability over
the last 2 weeks. In the last fortnight we have found five articles directly related to some of our services
and 2 articles providing examples of applications of analytics.
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Business Analytics Services
2. Data Visualisation
Workforce Analytics
Big Data's Hot Cousin
Ways Workforce Analytics Can Improve Business
As Moritz Stefaner mentioned Execution
in this article, “I think a lot of
really interesting apps are As a recent New York Times article
possible because we have so pointed out, there is a direct
much data. It's not something connection between Big Data and
we can make sense of. Data business execution. This study of 179
visualization brings it into a human format. We large companies and found that those
can abstract data into forms humans can really adopting “data-driven decision
relate to. We're not good at relating to numbers, making” achieved productivity gains that were 5 to 6
but we can relate with an image.” percent higher than other factors could explain. This
article explains that Workforce Analytics is powerful
This article explains how Data Visualization is because:
making Big Data more visual to help people
understand what they mean. · It improves the quality of your data
See article · It focuses your thinking
· It changes your culture
See article
Customer Analytics Customer Analytics
The Importance of Who Bought and Why Social Media Analytics Insights
This article outlines how leading One of the BA teams Customer Analytics
online retail chains are setting propositions is: Social Media Analysis -
up intelligence team understanding the social traffic that
responsible for slicing and concerns your business. This article
dicing consumer data to help defines social analytics as the data that
meet strategic aims of measures key activity and engagement
increasing sales manifold. The article explains around people‟s social graphs and
how e-retailers are following the international recommends that social media analytics
model, especially that followed by the world's should:
largest e-commerce company, Amazon, to
suggest relevant products to shoppers by using
· Tie social efforts to sales
analytics to know their consumers better and · Integrate social analytics with web analytics
understand their buying and spending trends.
See article
· Monitor Social CRM developments
See article
Portfolio Management
How To Implement Project Portfolio Management?
Statistics at the international level show a strong positive correlation between program and
project portfolio management and performance. Thus, there are some major principles to
follow for an organization or a company wishing to put in place rigorous process of program
and project portfolio management.
In a video during the Strategic Program & Project Portfolio Management Seminar
(PPMSeminar.com), Jamal Mostafaev, the author of world-renowned book „Delivering
Exceptional Project Results: A Practical Guide to Project Selection, Scoping, Estimation and
Management‟, explains how to implement Project Portfolio Management.
See article
Applications of Analytics