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Tools for building your MVP on AWS

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Tools for building your MVP on AWS

  1. 1. © 2020, Amazon Web Services, Inc. or its affiliates. All rights reserved. Tools for building your MVP on AWS Belton Kwong Solutions Architect Amazon Web Services Alan Chan Founder & CEO Omnichat
  2. 2. What is an MVP?
  3. 3. © 2020, Amazon Web Services, Inc. or its affiliates. All rights reserved. Reid Hoffman Cofounder LinkedIn
  4. 4. Development iterations 5% 5% 5%
  5. 5. Minimize task size Adds incremental value Done in a single sprint One engineer can handle Reducing scope removes ambiguity Easier to prioritize
  6. 6. Continuously ship releases AWS CodeCommit AWS CodeBuild Third-party tooling AWS CodeDeploy AWS CodePipeline AWS CodeStar Source Build Test Deploy
  7. 7. If you build it, you must maintain it
  8. 8. No infrastructure provisioning, no management Scale automatically Pay for value Highly available and secure Build less, deliver more
  9. 9. Monolith does everything Monoliths are OK
  10. 10. Easiest way to get started Create larger instances Add attached block storage Load balance your application Connect to AWS services Networking & data transfer DNS management One static IP/instance Computing power
  11. 11. AWS Elastic Beanstalk Deploy and scale monolith Availability Zone 1 Availability Zone 2 Auto Scaling group Amazon RDS Instances Amazon RDS Elastic Load Balancing (ELB)
  12. 12. Microservices Do one thing Microservices
  13. 13. Building your API on AWS Amazon Cognito Amazon S3 Amazon API Gateway Services AWS Lambda Any AWS service Mobile AWS Fargate Web
  14. 14. Mobile Amazon CloudFront Mobile Web Amazon AuroraAWS AppSync Amazon S3 Amazon Cognito Amazon DynamoDB Amazon Elasticsearch Service AWS Lambda AWS Amplify
  15. 15. Static / Single page web AWS Amplify
  16. 16. Containers Amazon Elastic Container Service Amazon EC2 Container Registry AWS Elastic Beanstalk Amazon Elastic Kubernetes Service AWS Fargate AWS App Mesh
  17. 17. AWS Organizations AWS Key Management Service AWS CloudTrail Security AWS Systems Manager (Session Manager) AWS Secrets Manager (Parameter Store) AWS ShieldMFA tokenAWS Identity and Access Management Amazon Cognito AWS Certificate Manager Amazon CloudFront
  18. 18. Data model and store Relational Referential integrity, ACID transactions, schema- on-write Lift and shift, ERP, CRM, finance Amazon Aurora Amazon RDS Key value High throughput, low-latency reads and writes, endless scale Real-time bidding, shopping cart, social, product catalog, customer preferences Amazon DynamoDB Document Store documents and quickly access querying on any attribute Content management, personalization, mobile Amazon DocumentDB In-memory Query by key with microsecond latency Leaderboards, real-time analytics, caching Amazon ElastiCache Graph Quickly and easily create and navigate relationships between data Fraud detection, social networking, recommendation engine Amazon Neptune Time-series Collect, store, and process data sequenced by time IoT applications, event tracking Amazon Timestream Ledger Complete, immutable, and verifiable history of all changes to application data Systems of record, supply chain, healthcare, registrations, financial Amazon QLDB AWS service(s) Common use cases
  19. 19. Alan Chan (Founder & CEO) How to build an MVP Omni Channel Messenger Platform by AWS
  20. 20. Alan Chan (Founder & CEO) • Serial Entrepreneur, over ten years software technology experience • Change the world with technology Convert visitors to customers through chat
  21. 21. Malaysia Taiwan Indonesia Hong Kong Japan South Korea Thailand Australia Singapore Philippines Our Presence (From 2017) Serving 5000+ online businesses across Asia
  22. 22. Clients
  23. 23. Omni Channel Chat Commerce
  24. 24. View Site View Product Add to Cart Checkout Purchase Ecommerce Sales Funnels Average conversion rate : 2% Average visited time before purchase : 7 times
  25. 25. Omnichannel team inbox Centralize sales and support activities, managed by team • Web Live Chat • FB Messenger • LINE Messenger • WhatsApp • Wechat
  26. 26. Intelligent Auto Reply Chatbot Keyword Bot triggered by - Webchat - Facebook Messenger - Whatsapp - Line - Chatbot
  27. 27. Marketing Campaign Performance Report View all broadcast message report including sent received and read rate Marketing Campaign KPI • Sent, Read numbers • Click Through Rate (CTR) • Purchase & Revenue • ROAS • Failed Numbers
  28. 28. Back to 2017, MVP from 0 to 1
  29. 29. Minimum viable product MVP
  30. 30. Minimum viable product MVP
  31. 31. 2017 MVP, Webchat on Ecommerce Website
  32. 32. 2017 MVP, Webchat on Ecommerce Website 200 Ecommerce Store 30%HK,70%TW 200
  33. 33. Using AWS from 0 to 1
  34. 34. Starting from 1 to …..
  35. 35. Omni Channel Chat Commerce Over 5000 Clients within SEA CHAT SHOPPING BROWSING
  36. 36. Using AWS from 1 to ……
  37. 37. Scaling to the future by AWS
  38. 38. Omnichannel Chat Commerce Convert visitors to customers through chat alan.chan@easychat.co www.omnichat.ai Alan Chan (Founder & CEO)
  39. 39. Thank you! © 2020, Amazon Web Services, Inc. or its affiliates. All rights reserved. Belton Kwong beltonhk@amazon.com Alan Chan alan.chan@easychat.co