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Pinpointing your ideal customer is a bit like finding Carmen Sandiego. Using Business Insights, learn how to understand current and projected lifestyle, behaviors and attitudes, and in-depth profiles using Experian MOSAIC segmentation data. Attend this session to walk through a use case of a new business opportunity to determine a detailed customer profile, where they're located and how to target them effectively. Oh, and figure out where Carmen Sandiego is hiding!
Mindi Grissom - Sr. Product Marketing Manager, Alteryx
Jessica Childs - Product Manager, Experian