These slides were presented by Vodafone's Eleanor Tweddell at the Association for Strategic Practitioners in Internal Comms (Aspic) event on 9 February 2017 in London. They are uploaded with permission from Sequel Group. See https://www.allthingsic.com/aspic20/ for full info about the event.

1. THE FUTURE OF
IC
Internal communication
channels for the workforce
of the future
(and therefore the role of
internal communications)
#ICCFTWOTFATTROIC
THESE SLIDES WERE PRESENTED BY
VODAFONE’S ELEANOR TWEDDELL AT
#ASPIC20 ON 9 FEBRUARY 2017
SEE https://www.allthingsic.com/aspic20/.

3. Platforms/channels
Audience
Role of IC

4. Platforms/channels

9. Audience

10. BB X Y Z

12. Purpose Impact Beanbags

13. Purpose

17. Citizenship Wellbeing Digital

18. Role of IC

19. Our Purpose
We make sure your holiday
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20. Hey Fam, So, lets talk straight. The competition
is getting v hot. The hype I cant even. I said
some things about them, sorry not sorry.
People say Im thirsty. Not true. If we are going
to be the GOAT we can’t hold back. The
struggle is real. I have real FOMO if we don’t
act now. So yas, I’m throwing some shade on
the situation, but YOLO. Hope ur with me, we
don’t need extras.
Oh yeah, and big news to surprise you next
week Hundo P.
Keep it 100.
Sam E Oltin, CEO
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22. Empathetic