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Strategic Change Management

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Advocate/ Burson-Marsteller
Advocate/ Burson-Marsteller

Maria Lazarimou: Presentation at the Corporate Communication Conference, October 21st, 2010 @ Grande Bretagne Hotel, Athens, Greece

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EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 How can leading companies deal with, communicate and benefit from strategic change? Issues, Insights and Perspectives Advocate/Burson-Marsteller
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 Across the Universe
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 www.advocate-bm.gr
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 … … … …
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 Top Findings • • “engaged” • ,
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 Burson-Marsteller
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 “Big Bang”
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 • • 33% , 19% 40% 33,3%
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 How do I engage employees? Do it in a relevant inspiring and memorable way
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 • 16% • 1 4 • (16%) • 22%
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010
EVIDENCE-BASED COMMUNICATIONS 4th Corporate Communication Conference 21 2010 ! mlazarimou@advocate-bm.gr Maria Lazarimou @ Linkedin Marialaz @ twitter.com Maria Lazarimou @ Facebook www.advocate-bm.gr

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