Optimize your PDF for search
Boost your search engine rankings. Learn how to optimize your PDF to get high-ranking search results. 1. Select Properties from the File menu and click the Description tab. 2. Add a Title, Author, Subject, and Keywords. At the bottom check to see if the document is Tagged PDF and click OK. 3. If the text in your document is not searchable, click In This File in the Text Recognition panel. Click OK in the Recognize Text dialog to run OCR. 4. Open the Accessibility panel* in the Tools pane. If the document is not tagged click Add Tags to Document. 5. If your document contains graphics, click Set Alternate Text in the Accessibility panel. 6. Click OK to detect all the figures that require alternate text. 7. Add descriptive text for all the document images in the Set Alternate Text dialog and click Save & Close. 8. Click File > Save As Other > Reduced Size PDF from the menu. 9. Select Acrobat 9.0 and later from the dropdown and click OK. 10. In the Save As dialog, give the file a meaningful name for seach engines. * If you do not see the Accessibility panel in the Tools pane you can open it from the View > Tools > Accessibility menu.
