Só para si: Avaliação GRATUITA de 60 dias da maior biblioteca digital do mundo.
A família SlideShare acabou de crescer. Desfrute do acesso a milhões de ebooks, áudiolivros, revistas e muito mais a partir do Scribd.
Cancele a qualquer momento.
- 1. Invest 1 €, get 35 € in return 1 Communities: Collaboration startups going through the roof @achimbrueck @DigitalLife_DAI
- 2. + 353.1 % unicorns 2 It’s not about risk – It’s all about possibilities! + 50 % global funding Unless otherwise stated: Data form 2018 - Increase rates compared to 2013 / 2012 - Unicorn = company valued at 1 bn $ + 33 % start with less than 5,000 $ 99.5 bn $ venture capital 90 % fail
- 3. ROI: 3,475 % 3 Communities are startups for collaboration!
- 4. Wirklich nötig? Eisberg – Was passiert eigentlich hinter den Communities? Not all benefit is visible to everybody, but still: it’s real! New job New idea New connection Joining forces in a project Becoming a speaker Expert contact Bug fixProblem solved Help Encouragement Short cut Missing clue Emerging leaderMotivation New love Click View Like New follower Question Post Self-organized team
- 5. Communities – Your collaboration startup Figures Stories: Efficiency – Energy – Virality – Innovation Starting with a struggle? Do something great
- 6. • Qualification: 128 certified community managers • Webinars: 1300 + participants • Help: 650 + Q&A • Knowledge base: 200 + documents • Consulting Community Managers Community
- 7. Digital topics Tools Events Virtual work spaces Communities of InterestInitiatives Market places 17,000+ communities 207,707 active users
- 8. Where the company is happening Collaboration Professional Learning Communication & initiative Networking Service & processes 38 % 26 % 18 % Source: State of Community Management 2019 Report Data from 325 community programs
- 9. Culture & org change Quality improvement Innovation Faster answers New ideas Networking with peers For the company For the people Communities drive complex objectives Source: State of Community Management 2019 Report Data from 325 community programs
- 10. Wirklich nötig? Eisberg – Was passiert eigentlich hinter den Communities? Calculating the cost of demotivation?
- 11. Asking questions Providing solutions Connecting Leading Feeling seen Being heard Communities empower individuals Source: State of Community Management 2019 Report Data from 325 community programs
- 12. Communities increase process efficiency Social Intranet Support Community 4,380 av. daily views*) 4,500+ answered questions *) Since Nov. 16, 2019, including weekends
- 13. 13 "Three years ago, it was inconceivable for me to work so visibly and transparently." Melanie Events & Communications Manager Working Out Loud Co-Creation Community
- 14. 14 Communities turn co-creation into benefit for the entire company. Collaboration Tools Co-Creation 639 Bookmarks, 427 Likes 192 Comments 133 Shares
- 15. „We give people a forum – it‘s just about the limit how it speeds them up!“ Corinna Communications Manager Global Diversity Community
- 16. Communities help discover what‘s going on – much faster than ever Global Diversity Community
- 17. Communities unleash potential netWork Community
- 18. Mario BKK Customer Center Manager, Wörth/Germersheim Netzfilter Community „Communities help us overcome lone fighter mindsets and build a collective, agile organization.“
- 19. Jogy Innovation Engineer, Powertrain, Gaggenau Talking Bears „We want to encourage others to share their stories. We have seen unbelievable ideas come on stage. A tremendous potential a company should exploit!“
- 20. Communities are changing communications Sales Figures Community Patrick Interior Development
- 21. White Fluffy Mystery Community + Campaign Huge challenge – viral approach! 7,500+ users 66,000+ views 1,411 followers
- 22. White Fluffy – die IdeeFolien kommen von Timo Silke Corporate Academy White Fluffy Mystery Community + Campaign Verena Corporate Academy Timo Mercedes Benz Consulting „Sometimes you just need to do it!“
- 23. Explore – Innovation, Experimente Communities drive innovation Kevin Hiemann, Gaming@Telekom When founded in 2013 the gamer community on the Social Intranet of Deutsche Telekom was eyed suspiciously. It grew into a market research spearhead and in 2017 prompted the management to enter into the market of eSports. [More]
- 24. It‘s all about possibilities!
- 25. Johannes Tech strategist Artificial Intelligence Community „It was a struggle to reach a consensus by all actors to start the community on the Social Intranet.“
- 26. Manchmal ist es ein Kampf, Artificial Intelligence Community „Today, the community has become the first point of contact when people look for Artificial Intelligence expertise or want to share information.“
- 27. 28 Oliver Project Manager Battery Industrialization Digitale Transformation – Open Community an Best Practice Sharing @Du – Just „Du“ It - Austauschgruppe "Just do it, there is nothing better than that"
- 28. "Community Management was never important to me."
- 29. "Too many people don't know anything about each other"
- 30. "It felt like we were starting a new company!"
- 31. Start now: http://d.ai/CommunityManagement @achimbrueck @DigitalLife_DAI