How Future of Work and Sharing Economy Trends Impact Real Estate - Speech given at Encore Wealth Dallas breakfast May 28 2015

1. Real Opportunities &
Threats for Real Estate:
Future of Work & Sharing
Economy Trends
Aassia Haq
Founder & CEO – Guidrr
@aassiaharoonhaq
Presented at Encore Wealth
Dallas, May 28 2015

2. About My Journey: A Starter Upper
 A global travel & entrepreneurship
journey
 Nearly a decade at PepsiCo –
Communications/PR; Brand
management
 4 years: Online Startup CEO –
ALUMRISE (Future of Work)
 3 yrs: Chief Marketing Officer -
MBO Partners (Future of Work)
 Full Circle: Startup CEO @Guidrr
(Travel, Future of Work,
Urbanization); Speaker & Board
Advisor
 Dallas based; Global Citizen
: @aassiaharoonhaq
LI:
www.linkedin.com/aassiaha
q

3. My Objective Today
1. Describe How the Sharing Economy Trends Impact
Real Estate Today
2. Share Key Factors Driving the Future of Work
3. Leave You Thinking
15 Minutes for Q&A

4. So What? Beyond the Buzzwords
Sharing
Economy
Peer to Peer
Collaborative
Consumption
On Demand
?

5. Why It Matters to Global Economy
Sharing
Economya
Peer to Peer
Collaborative
Consumption
On Demand
$11.4
Billion
Invested
Source; Jeremiah Owang: Crowd Companies

6. Why It Matters to Your Sector
Sharing
Economya
Peer to Peera
Collaborative
Consumption
On Demand
$2B
Source; Jeremiah Owang: Crowd Companies

7. Disrupting Space
 Space: $1.4 Billion in Funding (Bulk: Airbnb)
 Key Players: Airbnb, Couchsurfing, HomeAway,
Inspirato, LoveHomeSway, OneFineStay, Roomer,
Roomorama
 WorkSpace: $416.5 Million (bulk WeWork)
 Key Players: WeWork, LiquidSpace, AppearHere,
Deskwanted, Breather, Peerspace, PivotDesk,
ShareDesk, Storefont
Source: Thanks Jeremiah, Lisa Gansky

8. In the business of space

9. Rachel Botsman:
2014 Prediction
Anyone?
Industries ripe for disruption
have 5 key characteristics:
• Complex experiences
• Waste
• Broken Trust
• Redundant intermediaries
• Limited Access

10. 3 Key Takeaways
 Sharing economy = efficiency in asset utilization.
The drivers tech (on-demand platforms); trust (scaling
in UX & business models)
 Sharing is about physical spaces (buildings, real
estate), products (tools, things) and about creating a
means to share our most valuable assets – ourselves
(services, tasks)
 The so-called Sharing economy is driven by
people, across the globe .. And that leads to the next
part of my story

11. Why Future of Work Matters
to The Future of Real Estate
Macro Changes to Employment Create the Biggest Change to How We Will
Live, Work, Play – Changing Our Concept of Self & Space

12. Our Future Belongs to the Micro-Entrepreneur
53 Million or
43% of the US
private workfore
by 2020

13. 30M: Solopreneurs Vs. Side Giggers

14. Cross-Generational Trend

15. Gender & GDP

16. In Context: The Expert
”Expect growth but in supply and
demand for independent workers in the
next 5 years. Even more individuals will
become independent micro-
entrepreneurs due to the autonomy,
control and flexibility independence
provides – or simply because it’s their
best or only option in the new economy
… ”
Steve King: Partner,
Emergent Research

17. The Barbell Economy
 A future view of our economy with major implications –
and a sector call to action
Big gets
bigger
Microbusiness
BoomsMiddle Shrinks

18. Authorities & Experts To Watch/Follow
Sara Horowitz
– Freelancers
Union
Steve King-
Partner
Emergent
Research
Gene Zaino –
CEO MBO
Partners
MBO Partners
State of
Independence in
America Survey
The
#Coworking
Industry
Self-Employment is our Future, Who’s Got it Cracked?
Intuit 2020

19. In A Word: How This Impacts
The Business of Real Estate
Converging global trends in sharing economy, future of work & urbanization
are for me, the most exciting and investable opportunity

20. INCOME

21. SIZE

22. DIVISIBILITY

23. PURPOSE

24. CONTROL

25. OWNERSHIP

26. From Corporations to Coliving
 Location-independent
 BYOW/BYOD
 Digital Nomad
 Walking Not Driving
 Community Not
Isolation
 City not Suburb
WeWork
v
Regus

27. Urban, Sharing & Connected
 66% urban by 2050
(UN)
 Self-employed,
choosing where to
live/work/play
 Unstable income
streams – living small
Remember
those 12.1M
Sidegiggers?

28. Global Questions, Local Answers
Future of Work Trend
 Self Employment
 Micro-Entrepreneurship
 Sharing Economy
 Platforms for Work
 Expertise based work
 Global 50/50 Corporations
 Less resources, more
Income inequality
Real Estate Impact
 Mortgages & Rent v Own
 Mixed-use (work/play)
 Build to Share (Home/Car)
 Location independent
 Expert cities/Coworking
 Changing needs for space
 Micro, sustainable and
shareable/divisible spaces
Let’s Build the Future of Real Estate With Future Of Work

29. Questions?
Answers: From a business thinker and observer perspective.

30. Thank you!
 @aassiaharoonhaq
 @Guidrr
 www.about.me/aassiaharoon
haq
 LinkedIn:
www.linkedin.com/aassiahaq