SlideShare uma empresa Scribd logo
1 de 7
Baixar para ler offline
Phil Knight

             By
       Ayanda Ntombela
Knight’s Background
   Born in Oregon
   Graduate of University of Oregon
   Ran track for four years
   Went to Stanford grad. School of
    business
The Start
   Distribution deal in Kobe, Japan for Tiger
    running shoes after college
   Teamed up with former track coach Bill
    Bowerman to create Blue Ribbon Sports
    (1964)
   Sold sneakers out of mini van at track meets
   Made $3,240 in its first year
Nike Accomplishments
   Blue Ribbon Sports became Nike
    Corp.(1996)
   Hit $6.5 billion (with a $550 million in
    income)
    One of the biggest shoe/clothing
    companies in the world
Small Downfall
   Knight was named a corporate crook in Michael
    Moore’s book Down Size This
   The book exploited the harsh labor in the Nike
    sweatshops in Indonesia
   Knight made sure there were better regulations in
    this factories.
Nike Endorsements
   Michael Jordan : Biggest endorsement
   Tiger Woods (Golf)
   Kobe Bryant (Basketball)
   Derrick Jeter (Baseball)
   Michael Vick (Football)
Retirement
 Knight retired as Nike’s CEO in November
  2004
 He retained his position as chairman of the
  board
 Only owns 20% of company now

 Knight became Forbes

24th richest American in
2009

Mais conteúdo relacionado

Mais procurados

Mark 3370 nike vs adidas
Mark 3370 nike vs adidasMark 3370 nike vs adidas
Mark 3370 nike vs adidasHeshamAqel
 
Marcu daniel ,scarlat ,marin
Marcu daniel ,scarlat ,marinMarcu daniel ,scarlat ,marin
Marcu daniel ,scarlat ,marinDaniel Iulian
 
Nike, inc. presentation
Nike, inc. presentationNike, inc. presentation
Nike, inc. presentationjivey
 
Team NIKE Final Presentation
Team NIKE Final PresentationTeam NIKE Final Presentation
Team NIKE Final PresentationOmar Andazola
 
Zaineb Batol Assignment
Zaineb Batol AssignmentZaineb Batol Assignment
Zaineb Batol AssignmentHuma Saleem
 
Assignment 2
Assignment 2Assignment 2
Assignment 2MKTGatHPU
 
Nike defense strategies
Nike defense strategies Nike defense strategies
Nike defense strategies Rohan Negi
 
Nike, The Innovation Machine
Nike, The Innovation MachineNike, The Innovation Machine
Nike, The Innovation MachineHelixa
 
Copy of analysis of marketing plan of nike and michael jordan
Copy of analysis of marketing plan of nike and michael jordanCopy of analysis of marketing plan of nike and michael jordan
Copy of analysis of marketing plan of nike and michael jordanDaniel Downs
 

Mais procurados (16)

Mark 3370 nike vs adidas
Mark 3370 nike vs adidasMark 3370 nike vs adidas
Mark 3370 nike vs adidas
 
Marcu daniel ,scarlat ,marin
Marcu daniel ,scarlat ,marinMarcu daniel ,scarlat ,marin
Marcu daniel ,scarlat ,marin
 
Nike
NikeNike
Nike
 
Nike, inc. presentation
Nike, inc. presentationNike, inc. presentation
Nike, inc. presentation
 
Reebok.itp
Reebok.itpReebok.itp
Reebok.itp
 
Team NIKE Final Presentation
Team NIKE Final PresentationTeam NIKE Final Presentation
Team NIKE Final Presentation
 
Nike vs Adidas
Nike vs Adidas Nike vs Adidas
Nike vs Adidas
 
Zaineb Batol Assignment
Zaineb Batol AssignmentZaineb Batol Assignment
Zaineb Batol Assignment
 
Nike Brand Mantra
Nike Brand MantraNike Brand Mantra
Nike Brand Mantra
 
Assignment 2
Assignment 2Assignment 2
Assignment 2
 
Air Jordan
Air JordanAir Jordan
Air Jordan
 
Nike
NikeNike
Nike
 
Nike defense strategies
Nike defense strategies Nike defense strategies
Nike defense strategies
 
Nike, The Innovation Machine
Nike, The Innovation MachineNike, The Innovation Machine
Nike, The Innovation Machine
 
Copy of analysis of marketing plan of nike and michael jordan
Copy of analysis of marketing plan of nike and michael jordanCopy of analysis of marketing plan of nike and michael jordan
Copy of analysis of marketing plan of nike and michael jordan
 
Futureshoestrade
FutureshoestradeFutureshoestrade
Futureshoestrade
 

Semelhante a Phil Knight

Semelhante a Phil Knight (20)

HassanRasool_PhilKnight_BillBowerman.pptx
HassanRasool_PhilKnight_BillBowerman.pptxHassanRasool_PhilKnight_BillBowerman.pptx
HassanRasool_PhilKnight_BillBowerman.pptx
 
Phile Knight -Nguyen Quoc Minh.powepoint
Phile Knight -Nguyen Quoc Minh.powepointPhile Knight -Nguyen Quoc Minh.powepoint
Phile Knight -Nguyen Quoc Minh.powepoint
 
Nike Shoe Dog.pptx
Nike Shoe Dog.pptxNike Shoe Dog.pptx
Nike Shoe Dog.pptx
 
Nike project
Nike projectNike project
Nike project
 
Powerpoint of bsba
Powerpoint of bsbaPowerpoint of bsba
Powerpoint of bsba
 
482622.pptx
482622.pptx482622.pptx
482622.pptx
 
Nike warehouse jobs
Nike warehouse jobsNike warehouse jobs
Nike warehouse jobs
 
Copy of analysis of marketing plan of nike and michael jordan
Copy of analysis of marketing plan of nike and michael jordanCopy of analysis of marketing plan of nike and michael jordan
Copy of analysis of marketing plan of nike and michael jordan
 
E&E PPT.pptx
E&E PPT.pptxE&E PPT.pptx
E&E PPT.pptx
 
Innovation in the Nike Context
Innovation in the Nike ContextInnovation in the Nike Context
Innovation in the Nike Context
 
Yujie 2381164, report
Yujie 2381164, reportYujie 2381164, report
Yujie 2381164, report
 
Nike
NikeNike
Nike
 
Nike
NikeNike
Nike
 
Phil knight
Phil knightPhil knight
Phil knight
 
Nike
NikeNike
Nike
 
Nike
NikeNike
Nike
 
First steps
First stepsFirst steps
First steps
 
Nike
NikeNike
Nike
 
NIKE Brand Audit
NIKE Brand Audit NIKE Brand Audit
NIKE Brand Audit
 
Weargood
WeargoodWeargood
Weargood
 

Último

4. Biomechanical Preparation INTRO AND TECHNIQUES
4. Biomechanical Preparation INTRO AND TECHNIQUES4. Biomechanical Preparation INTRO AND TECHNIQUES
4. Biomechanical Preparation INTRO AND TECHNIQUESaishwaryakhare5
 
Crack JAG. Guidance program for entry to JAG Dept. & SSB interview
Crack JAG. Guidance program for entry to JAG Dept. & SSB interviewCrack JAG. Guidance program for entry to JAG Dept. & SSB interview
Crack JAG. Guidance program for entry to JAG Dept. & SSB interviewNilendra Kumar
 
Jumark Morit Diezmo- Career portfolio- BPED 3A
Jumark Morit Diezmo- Career portfolio- BPED 3AJumark Morit Diezmo- Career portfolio- BPED 3A
Jumark Morit Diezmo- Career portfolio- BPED 3Ajumarkdiezmo1
 
Human Rights are notes and helping material
Human Rights are notes and helping materialHuman Rights are notes and helping material
Human Rights are notes and helping materialnadeemcollege26
 
Chapter 4 - Promoting Inclusive Culture.ppt
Chapter 4 - Promoting   Inclusive Culture.pptChapter 4 - Promoting   Inclusive Culture.ppt
Chapter 4 - Promoting Inclusive Culture.pptmoytopo
 
The Next Things To Immediately Do About Mating Press
The Next Things To Immediately Do About Mating PressThe Next Things To Immediately Do About Mating Press
The Next Things To Immediately Do About Mating Pressmatingpress170
 
Get to know about Raquel Thompson Barbados.pdf
Get to know about Raquel Thompson Barbados.pdfGet to know about Raquel Thompson Barbados.pdf
Get to know about Raquel Thompson Barbados.pdfRaquel Thompson Barbados
 
Senior IT Professional with Master’s Degree with 21+ years of experience is...
Senior IT Professional with Master’s Degree with 21+ years of experience   is...Senior IT Professional with Master’s Degree with 21+ years of experience   is...
Senior IT Professional with Master’s Degree with 21+ years of experience is...Anas Acharath Parakat
 
Training for Deaconess, biblical qualifications.ppt
Training for Deaconess, biblical qualifications.pptTraining for Deaconess, biblical qualifications.ppt
Training for Deaconess, biblical qualifications.pptVidalMendoza5
 
LinkedIn Strategic Guidelines April 2024
LinkedIn Strategic Guidelines April 2024LinkedIn Strategic Guidelines April 2024
LinkedIn Strategic Guidelines April 2024Bruce Bennett
 
Thomas Calculus 12th Edition Textbook and helping material
Thomas Calculus 12th Edition Textbook and helping materialThomas Calculus 12th Edition Textbook and helping material
Thomas Calculus 12th Edition Textbook and helping materialsafdarhussainbhutta4
 
APSC Motor Vechile Inspector 18 Posts.pdf
APSC Motor Vechile Inspector 18 Posts.pdfAPSC Motor Vechile Inspector 18 Posts.pdf
APSC Motor Vechile Inspector 18 Posts.pdfsoumita869
 
美国SU学位证,雪城大学毕业证书1:1制作
美国SU学位证,雪城大学毕业证书1:1制作美国SU学位证,雪城大学毕业证书1:1制作
美国SU学位证,雪城大学毕业证书1:1制作ss846v0c
 
Career-Orientation-for-Grade-9-and-10.pptx
Career-Orientation-for-Grade-9-and-10.pptxCareer-Orientation-for-Grade-9-and-10.pptx
Career-Orientation-for-Grade-9-and-10.pptxGachaFluffy
 
Banged Dubai Call Girls O525547819 Call Girls Dubai
Banged Dubai Call Girls O525547819 Call Girls DubaiBanged Dubai Call Girls O525547819 Call Girls Dubai
Banged Dubai Call Girls O525547819 Call Girls Dubaikojalkojal131
 
How To Land Your Next PM Dream Job - PMISSC Meeting - April 2024
How To Land Your Next PM Dream Job - PMISSC Meeting - April 2024How To Land Your Next PM Dream Job - PMISSC Meeting - April 2024
How To Land Your Next PM Dream Job - PMISSC Meeting - April 2024Hector Del Castillo, CPM, CPMM
 
What is the career path of a VFX artist?
What is the career path of a VFX artist?What is the career path of a VFX artist?
What is the career path of a VFX artist?santoshjadhav126
 
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptxwaghmare9860lavin
 
Spanish Classes Online In India With Tutor At Affordable Price
Spanish Classes Online In India With Tutor At Affordable PriceSpanish Classes Online In India With Tutor At Affordable Price
Spanish Classes Online In India With Tutor At Affordable PriceFluent Fast Academy
 
Abanoub Ghobrial, Planning Team Leader.pdf
Abanoub Ghobrial, Planning Team Leader.pdfAbanoub Ghobrial, Planning Team Leader.pdf
Abanoub Ghobrial, Planning Team Leader.pdfAbanoubGhobrial1
 

Último (20)

4. Biomechanical Preparation INTRO AND TECHNIQUES
4. Biomechanical Preparation INTRO AND TECHNIQUES4. Biomechanical Preparation INTRO AND TECHNIQUES
4. Biomechanical Preparation INTRO AND TECHNIQUES
 
Crack JAG. Guidance program for entry to JAG Dept. & SSB interview
Crack JAG. Guidance program for entry to JAG Dept. & SSB interviewCrack JAG. Guidance program for entry to JAG Dept. & SSB interview
Crack JAG. Guidance program for entry to JAG Dept. & SSB interview
 
Jumark Morit Diezmo- Career portfolio- BPED 3A
Jumark Morit Diezmo- Career portfolio- BPED 3AJumark Morit Diezmo- Career portfolio- BPED 3A
Jumark Morit Diezmo- Career portfolio- BPED 3A
 
Human Rights are notes and helping material
Human Rights are notes and helping materialHuman Rights are notes and helping material
Human Rights are notes and helping material
 
Chapter 4 - Promoting Inclusive Culture.ppt
Chapter 4 - Promoting   Inclusive Culture.pptChapter 4 - Promoting   Inclusive Culture.ppt
Chapter 4 - Promoting Inclusive Culture.ppt
 
The Next Things To Immediately Do About Mating Press
The Next Things To Immediately Do About Mating PressThe Next Things To Immediately Do About Mating Press
The Next Things To Immediately Do About Mating Press
 
Get to know about Raquel Thompson Barbados.pdf
Get to know about Raquel Thompson Barbados.pdfGet to know about Raquel Thompson Barbados.pdf
Get to know about Raquel Thompson Barbados.pdf
 
Senior IT Professional with Master’s Degree with 21+ years of experience is...
Senior IT Professional with Master’s Degree with 21+ years of experience   is...Senior IT Professional with Master’s Degree with 21+ years of experience   is...
Senior IT Professional with Master’s Degree with 21+ years of experience is...
 
Training for Deaconess, biblical qualifications.ppt
Training for Deaconess, biblical qualifications.pptTraining for Deaconess, biblical qualifications.ppt
Training for Deaconess, biblical qualifications.ppt
 
LinkedIn Strategic Guidelines April 2024
LinkedIn Strategic Guidelines April 2024LinkedIn Strategic Guidelines April 2024
LinkedIn Strategic Guidelines April 2024
 
Thomas Calculus 12th Edition Textbook and helping material
Thomas Calculus 12th Edition Textbook and helping materialThomas Calculus 12th Edition Textbook and helping material
Thomas Calculus 12th Edition Textbook and helping material
 
APSC Motor Vechile Inspector 18 Posts.pdf
APSC Motor Vechile Inspector 18 Posts.pdfAPSC Motor Vechile Inspector 18 Posts.pdf
APSC Motor Vechile Inspector 18 Posts.pdf
 
美国SU学位证,雪城大学毕业证书1:1制作
美国SU学位证,雪城大学毕业证书1:1制作美国SU学位证,雪城大学毕业证书1:1制作
美国SU学位证,雪城大学毕业证书1:1制作
 
Career-Orientation-for-Grade-9-and-10.pptx
Career-Orientation-for-Grade-9-and-10.pptxCareer-Orientation-for-Grade-9-and-10.pptx
Career-Orientation-for-Grade-9-and-10.pptx
 
Banged Dubai Call Girls O525547819 Call Girls Dubai
Banged Dubai Call Girls O525547819 Call Girls DubaiBanged Dubai Call Girls O525547819 Call Girls Dubai
Banged Dubai Call Girls O525547819 Call Girls Dubai
 
How To Land Your Next PM Dream Job - PMISSC Meeting - April 2024
How To Land Your Next PM Dream Job - PMISSC Meeting - April 2024How To Land Your Next PM Dream Job - PMISSC Meeting - April 2024
How To Land Your Next PM Dream Job - PMISSC Meeting - April 2024
 
What is the career path of a VFX artist?
What is the career path of a VFX artist?What is the career path of a VFX artist?
What is the career path of a VFX artist?
 
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
 
Spanish Classes Online In India With Tutor At Affordable Price
Spanish Classes Online In India With Tutor At Affordable PriceSpanish Classes Online In India With Tutor At Affordable Price
Spanish Classes Online In India With Tutor At Affordable Price
 
Abanoub Ghobrial, Planning Team Leader.pdf
Abanoub Ghobrial, Planning Team Leader.pdfAbanoub Ghobrial, Planning Team Leader.pdf
Abanoub Ghobrial, Planning Team Leader.pdf
 

Phil Knight

  • 1. Phil Knight By Ayanda Ntombela
  • 2. Knight’s Background  Born in Oregon  Graduate of University of Oregon  Ran track for four years  Went to Stanford grad. School of business
  • 3. The Start  Distribution deal in Kobe, Japan for Tiger running shoes after college  Teamed up with former track coach Bill Bowerman to create Blue Ribbon Sports (1964)  Sold sneakers out of mini van at track meets  Made $3,240 in its first year
  • 4. Nike Accomplishments  Blue Ribbon Sports became Nike Corp.(1996)  Hit $6.5 billion (with a $550 million in income)  One of the biggest shoe/clothing companies in the world
  • 5. Small Downfall  Knight was named a corporate crook in Michael Moore’s book Down Size This  The book exploited the harsh labor in the Nike sweatshops in Indonesia  Knight made sure there were better regulations in this factories.
  • 6. Nike Endorsements  Michael Jordan : Biggest endorsement  Tiger Woods (Golf)  Kobe Bryant (Basketball)  Derrick Jeter (Baseball)  Michael Vick (Football)
  • 7. Retirement  Knight retired as Nike’s CEO in November 2004  He retained his position as chairman of the board  Only owns 20% of company now  Knight became Forbes 24th richest American in 2009