The previous presentation showed how events can be ingested and analyzed continuously in real time. One of Big Data's principles is to store raw data as long as possible - to be able to answer future questions. If the data is permanently stored in Amazon Simple Storage Service (S3), it can be queried at any time with Amazon Athena without spinning up a database. This session shows step by step how the data should be structured so that both costs and response times are reduced when using Athena. The details and effects of compression, partitions, and column storage formats are compared. Finally, AWS Glue is used as a fully managed service for Extract Transform Load (ETL) to derive optimized views from the raw data for frequently issued queries. Speaker: Steffen Grunwald, Senior Solutions Architect, AWS