1.
Mobile is the new Internet
Are you ready this time?

2.
5.7Billion mobile phone
subscribers
Over one Billion are already smartphone subscribers
(have you engaged with your full audience potential?)
Source: Global mobile statistics 2012

3.
Over 25 billion
iPhone apps
downloaded.
How many of them were yours?
(still not engaged with your full audience potential?)

4.
77% of
Job Seekers
use Mobile Job
Search Apps
Is your brand available/visible?
(still not engaged with your full audience potential?)
Source: Beyond.com Career network

5.
It’s not too late!
Expert help is at hand
(Time to be engaged with your full audience potential)

6.
Welcome to our world
Developing world class, award winning, innovative,
mobile
recruitment apps is our expert specialty

7.
You will be in good company
Investing in the right mobile recruitment model
for your immediate business plans and future strategy.

8.
Why is Mobile so
important today?

9.
By the end of 2013
research shows us that
50% of all internet traffic will
come from Desktop PCs
and 50% will come from
Mobile phones!
And by 2014 it is expected that mobile internet traffic will exceed
desktop traffic.
Source: Morgan Stanley

10.
Do you know how many people
are viewing your careers
website via a mobile phone?

11.
Simply click on Mobile and
then overview to see how
your mobile traffic is
growing.
If you use Google Analytics you can now
track users that visit your site via a mobile

12.
As well as building Mobile apps we also own
a UK job Search Engine.

13.
On average our site receives
around 350,000 users every month.
These are the percentage of users that visited our site via a mobile phone
2010 2011 2012
2.93% 8.56% 21.12%
By the end of 2012 we expect our mobile traffic to be 1/3 of all our traffic

14.
This is the experience a jobseeker would
see if we were not optimised for mobile

15.
Here is what the jobseeker sees today, the
same great jobs just much easier to use.

16.
Did you know that: Google and other
search engines are starting to rank
companies with mobile optimised sites
higher in its mobile search results than
those without?

17.
Currently there are 2 different ways
that mobile traffic is calculated.

18.
Last year: more time was spent using mobile
web, this year apps have overtaken mobile
web.
Make sure: when you are considering a mobile
solution that you try to do Apps and a Mobile
site to maximise the full potential of Mobile.

19.
“What's most remarkable about this paradigm shift”, says Flurry's Charles
Newark-French, “is how quickly it came about. In less than 3 years, mobile
apps, and primarily those on iPhone and Android, now surpass both
desktop and mobile Web use.”

20.
77% of job seekers are using Mobile –
here’s how they are using it
The #1 Reason Being able to job
Job Seekers Use a Job Search App Quickly react to new search anytime,
job postings anywhere
People are relying
more and more
23.79%
on mobile devices 36.27%
to interact with the
world around
them – and that 22.29%
trend extends to
the job search
77% 17.65%
process.
It is a discreet way to I don't use a mobile
search for a job job search app
Source: Beyond.com Career Network – Mobile Jobs App Data and Poll Survey
•According to comScore the UK has 2.8m jobseekers a month accessing job listing from a mobile device, with 67% looking daily.
•The KPCB Meeker report shows that smartphone USA market penetration is fast approaching 60% and the signs of growth are
not slowing. For reference traditional Internet has just passed 80% market penetration.
•In the UK there are 39m 3G subscriptions which are more subscriptions than households.

21.
We can design and build your native apps on
iPhone, iPad, Android, Windows 7, Blackberry
and Mobile optimised HTML sites.
We are the worlds leading provider of Mobile
Career Apps and Mobile Career Sites.

22.
The design and features of a typical corporate app

23.
Home page with
navigation, latest video
and latest Tweets
Twitter and Facebook can
Load screen, appears for be fully integrated in to the
about 2 seconds whilst the app
app loads.
The design and features of a typical corporate app.

24.
Video playlist can also
be fully integrated into
the apps
Jobseekers can respond Blogs are a great way
to Twitter, follow or re for the jobseeker to
tweet learn more about what
others think
The design and features of a typical corporate app.

25.
Job Results, those in
grey text means we have
already viewed that job
Job search with Job View the full job
Alerts for new job roles description.
The design and features of a typical corporate app.

26.
Learn section allows
jobseeker to find out
more details about the
business
View jobs on a map One of the screens from
taken from your search the learn section,
results Brands
The design and features of a typical corporate app.

27.
This cool feature saves the details of
each search created by the
jobseeker. Then when a new job goes
live that matches the saved search
the phone is sent a notification
alerting the jobseeker that there is a
new job available!
Probably the most relevant and important feature of
the app is “Job Notifications”

28.
Matthew Jeffery’s from
Our Clients Autodesk:
“The innovative and collaborative
individuals that make up the ATTB team Arie Ball and Anthony
Scarpino from Sodexo:
make them an ideal partner for
developing mobile recruitment solutions
for your business.”
Anthony Scarpino
“Allthetopbananas are pioneers in the
Kat Drum from RIM:
recruitment mobile app industry. I would
recommend their services to anyone
looking for a mobile solution for
their business.”
Kat Drum
Just some of our other clients that you will Chris Hoyt from PepsiCo:
know

29.
Case study
• PepsiCo launched their Apps at the start of March 2011. The following stats are from the
first 60 days from the Apps going live. It was a soft launch only in the US, with the Apps only
being featured in only 2 places; on their careers website and in the App stores.
• They had received over 3500 downloads of their app’s, these had come only from the App
stores and their careers website.
• Out of the 3500 downloads, 85% of the candidates had PUSH Notification job alerts set up
on their device for targeted jobs they are interested in.
• When tracking the candidates that came from their Apps, they have hired 2 new employees
and have 10 in the recruitment process. Again, this was within the first 60 days of launch.
• Apart from the job search section, the Connect section which includes their social media,
video and blogs content were the most visited areas.
• Because of the initial success from the Mobile Career App’s Pepsico will very soon be
launching a huge marketing campaign to promote their Mobile Careers solutions. We are
also launching their Mobile HTML Site very soon.

30.
Case study
• Sodexo launched their Apps into the US market in March 2012.
• They launched on the iPhone, Android and iPad platforms and offered the unique feature
allowing users to choose what type of candidate they were e.g. current employee or looking
to work at Sodexo for the first time.
• The App allows candidates to search for jobs and also use their current Sodexo profile to
apply for vacancies within the Apps.
• Within the first 5 weeks of the Apps being promoted only on their Career Site and the App
stores, they had received over 1300 downloads of their Apps.
• From the 1300 downloads Sodexo had received 5 brand new hires directly from their Apps.
• Sodexo also allow candidates to view and engage with their social media channels like
Facebook, Twitter and YouTube.

31.
Platforms and packages
Choose from the following platforms; iPhone, Android, iPad, Android Tablets, Windows,
Blackberry & Mobile Optimised Site
Gold package x 5 platforms
£22,000 year 1 - each additional year
£8000
Recommended platforms: iPhone App, Android App, Mobile site,
iPad App & Android Tablets
Silver package x 4 platforms
£17,500 year 1 - each additional year
Recommended platforms: iPhone App, Android App, Mobile site & £6500
iPad
Bronze package x 3 platforms
£12,500 year 1 - each additional year
£5000
Recommended platforms: iPhone App, Android App
& Mobile Site
For more than 5 platforms please speak to your sales contact

32.
All you have to do now
Call one of our dedicated expert advisors on:
0844 800 1616 or email sales@allthetopbananas.com