This document discusses using blogging as a marketing tool for businesses. It provides data showing that blogging can help businesses acquire more customers and that consumers feel positively about companies after reading their blogs. The document encourages businesses to create blogs as online stores or offices that are open 24/7 to reach more potential customers. Blogging is presented as a new strategy for public relations and modern marketing.

1. INTERNET MARKETING
Business Blogging – Blog for Business
Presented by
Asep Syamsul M. Romli
aka Romel Tea
@romeltea
www.romeltea.com

2. Internet Marketing, WHY?
People Use
Internet to Find
Their Needs

3. DATA SURVEY
1. 60% of businesses who blog acquire more
customers.
2. 61% of consumers have made a purchase
based on a blog post that they read.
3. 60% of consumers feel positive about a
company after reading its blog.
4. 70% of consumers learn about a company
through its blog versus ads.

6. Online Business Style
Give, Share, Earn!
Businessperson, Philanthropist, Founder and
CEO of Wendy's

7. Blog as a Marketing Tool
1. Corporate Blogging
a.k.a Business
Blogging & Content
Marketing
2. Corporate
Journalism
Strategi Baru
Kehumasan dan
Pemasaran Modern

9. Here’s your ONLINE STORE or ONLINE OFFICE BUSINESS
Open 24 Hour

10. Create A Blog NOW!
Your Own Online Store!
WHY BLOG?
1. 72% pengguna internet membuka blog
2. Lebih dari 60% of blog berbahasa Inggris. Bahasa dominan lainnya:
Spanyol, Portugis, dan Indonesia!
3. A blog post is powerful enough to influence a purchase. Businesses
that blog get more visitors to their website.
4. Almost half of the companies in the US use blogs for the purpose of
marketing their product/services.
5. Earning from a blog is not something that happens overnight. It
takes a sound strategy along with a high dose of perseverance.
6. About one-fifth of bloggers have been into it for more than 6 long
years.
7. Less than 10 percent of bloggers earn enough to support their
family. More than 80 percent never ever make it to even $100.