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MyData for a fair,
sustainable, and
prosperous
society
These slides: https://mydata-global.org/apidays-paris-2019
Bonjour!
Viivi Lähteenoja
Deputy General Manager, MyData Global
viivi@mydata.org, @viivilahteenoja, @mydataorg
2
PERSONAL
DATA IS
EVERYWHERE
Learning
Mobility
Energy
Public
Services
Self
Measurement
Health
Insurance
and Finance
Retail
...
Personal data is becoming a
new economic “asset class”,
a valuable resource for the
21st century that will touch
all aspec...
MyData
Alternative vision
Guiding principles
Global organisation
Meetings & conferences
The core idea is that
individuals should be in
control of the data about
them.
The MyData approach aims
at strengthening d...
Weak
Data Protection
Lots of data
usage
Less usage of
personal data
Strong
Data Protection
Comply with the GDPR
People dec...
MYDATA SHIFTS:
WHAT NEEDS TO CHANGE1
https://mydata.org/declaration
1.1. FROM FORMAL TO
ACTIONABLE RIGHTS
1.2. FROM DATA
P...
MYDATA PRINCIPLES:
WHAT WE WANT TO ACHIEVE3
https://mydata.org/declaration
3.1 HUMAN-CENTRIC
CONTROL OF
PERSONAL DATA
3.2 ...
MyData for Managing Personal Data
An infrastructure-level approach (vs. single solution
or platform)
a. data interoperabil...
Requirements for MyData Infrastructure
● Machine readable interfaces for personal data
access (MyData API)
● Data format s...
Personal
Analytics
(done in PDS)
Service
Discovery
(marketplaces
for apps)
Consent &
Policy
Management
Identity
Management...
14
Over several years, we have built a
community of thousands and the
foundation for a strong movement.
It was formalised ...
AUSTRIA
BARCELONA
BRUSSELS
DENMARK
FRANCE
GENEVA
GERMANY
GREECE
HUNGARY
BRAZIL
JAPAN
ATLANTA
CAMEROON
SYDNEY
MyData Local ...
BUSINESS
LEGAL
TECH
SOCIETY
In a nutshell
1. The battle over personal data is the defining issue
of tomorrow’s digital economy.
2. MyData shifts the c...
mydata.org/declaration
mydata.org/papers
mydata.org/slack
mydata.org/join
apidays Paris 2019 - MyData for a fair, sustainable, and prosperous society by Viivi Lähteenoja, MyData Global
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apidays Paris 2019 - MyData for a fair, sustainable, and prosperous society by Viivi Lähteenoja, MyData Global

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MyData for a fair, sustainable, and prosperous society
Viivi Lähteenoja, Deputy General Manager at MyData Global

Publicada em: Tecnologia
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apidays Paris 2019 - MyData for a fair, sustainable, and prosperous society by Viivi Lähteenoja, MyData Global

  1. 1. MyData for a fair, sustainable, and prosperous society These slides: https://mydata-global.org/apidays-paris-2019
  2. 2. Bonjour! Viivi Lähteenoja Deputy General Manager, MyData Global viivi@mydata.org, @viivilahteenoja, @mydataorg 2
  3. 3. PERSONAL DATA IS EVERYWHERE Learning Mobility Energy Public Services Self Measurement Health Insurance and Finance Retail Apps Communic. and Media Internet of Things
  4. 4. Personal data is becoming a new economic “asset class”, a valuable resource for the 21st century that will touch all aspects of society. World Economic Forum
  5. 5. MyData Alternative vision Guiding principles Global organisation Meetings & conferences
  6. 6. The core idea is that individuals should be in control of the data about them. The MyData approach aims at strengthening digital human rights while opening new opportunities for businesses to develop innovative personal data based services built on mutual trust.
  7. 7. Weak Data Protection Lots of data usage Less usage of personal data Strong Data Protection Comply with the GDPR People decideOrganisations decide Old paper times REGULATION
  8. 8. MYDATA SHIFTS: WHAT NEEDS TO CHANGE1 https://mydata.org/declaration 1.1. FROM FORMAL TO ACTIONABLE RIGHTS 1.2. FROM DATA PROTECTION TO DATA EMPOWERMENT 1.3. FROM CLOSED TO OPEN ECOSYSTEMS
  9. 9. MYDATA PRINCIPLES: WHAT WE WANT TO ACHIEVE3 https://mydata.org/declaration 3.1 HUMAN-CENTRIC CONTROL OF PERSONAL DATA 3.2 INDIVIDUAL AS THE POINT OF INTEGRATION 3.3 INDIVIDUAL EMPOWERMENT 3.4 PORTABILITY: ACCESS AND RE-USE 3.5 TRANSPARENCY AND ACCOUNTABILITY 3.6 INTEROPERABILITY
  10. 10. MyData for Managing Personal Data An infrastructure-level approach (vs. single solution or platform) a. data interoperability and portability with international standards Consent-based control a. not necessary to store all personal data in centralized repositories in order to control the data flow
  11. 11. Requirements for MyData Infrastructure ● Machine readable interfaces for personal data access (MyData API) ● Data format standardisation ● Standardised agreements and dynamic consent framework ● Interoperability model for consent management accounts and operators ● Services and applications that utilize portable personal data
  12. 12. Personal Analytics (done in PDS) Service Discovery (marketplaces for apps) Consent & Policy Management Identity Management (self sovereign identity) User Experience (UI, tools and assistants) Relationship Management (individuals & organizations) Governance & Regulation (network of trusted operators) Data Standards (semantic harmonisation) Personal Data Storage (API of me & personal cloud) Authentication and Authorisation Interoperability System Security
  13. 13. 14 Over several years, we have built a community of thousands and the foundation for a strong movement. It was formalised into the first international nonprofit based in Finland in 2018. MyData Global
  14. 14. AUSTRIA BARCELONA BRUSSELS DENMARK FRANCE GENEVA GERMANY GREECE HUNGARY BRAZIL JAPAN ATLANTA CAMEROON SYDNEY MyData Local Hubs mydata.org/hubs SILICON VALLEY SOUTH KOREA LONDON MADRID NETHERLANDS SCOTLAND SLOVENIA SOUTH-WEST UK SWEDEN ZURICH
  15. 15. BUSINESS LEGAL TECH SOCIETY
  16. 16. In a nutshell 1. The battle over personal data is the defining issue of tomorrow’s digital economy. 2. MyData shifts the current paradigm of personal data (mis)use and empowers people. 3. Our goal is to make human-centric personal data globally known to implement this shift. 4. Together we can build a fair, sustainable and prosperous digital society for all.
  17. 17. mydata.org/declaration mydata.org/papers mydata.org/slack mydata.org/join

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