O SlideShare utiliza cookies para otimizar a funcionalidade e o desempenho do site, assim como para apresentar publicidade mais relevante aos nossos usuários. Se você continuar a navegar o site, você aceita o uso de cookies. Leia nosso Contrato do Usuário e nossa Política de Privacidade.
O SlideShare utiliza cookies para otimizar a funcionalidade e o desempenho do site, assim como para apresentar publicidade mais relevante aos nossos usuários. Se você continuar a utilizar o site, você aceita o uso de cookies. Leia nossa Política de Privacidade e nosso Contrato do Usuário para obter mais detalhes.
Marina bay sands, the perfect scenario for the social star awards eng
Marina Bay Sands, the perfect scenario for theSocial Star AwardsCelebrating the social world with a dazzle of celebritiesat MasterCard® TheatresSingapore (May 27, 2013) – Marina Bay Sands was the honor host of the first-everSocial Star Awards at the MasterCard® Theatres which were streamed “live‟ globallyon YouTube from Singapore on May 23.The Social Star Awards represented the first gala ever held in recognition of thestars in the social sphere, taking into account all that the social community aroundthe world shares, likes, follows and Tweets every day.The Hollywood actors Jessica Alba and Jeremy Piven were the hosts of a fantasticcelebration in which 12 international superstars were honored. Some of the awardcategories presented on the night included “Most Popular Actor”, “Music Group”,“Solo Artist”, “Sports Team” and “Movie”. The biggest award of the night “THEALMIGHTY” was given to the most popular celebrity or brand across all countriesand categories.The event was the culmination of 24 hours of live awards, which began online on 22May and included 288 categories spanning different countries worldwide, awarded tothe most popular personalities and brands in fields such as music, movies,television, sports and games.The Social Star Awards Starts took to Singapore an electrifying line up ofinternational celebrities including American rock icons Aerosmith, soul-pop singerCeeLo Green, global phenomenon, PSY, Canadian breakout pop star Carly RaeJepsen, popular dance-pop act LMFAOs Sky Blu and Asian girl group Blush. Othercelebrities that attended the celebration were the actor George Takei from Star Trek,singer of R&B Eric Benet and house music DJ Seb Fontaine, among others.The night started with the unrepeatable red carpet walked by international artistssuch as PSY, Carly Rae Jepsen, CeeLo Green, Jermaine Jackson, George Takeiand legendary Aerosmith. Members of the public could also see Youtube starsHarlem Shake, Hikakin, Tummy Talk, Marquese Scott, Ryan Higga, Wrecking Crewand PewDiePie.
Not content with one world exclusive (it was the first time ever honoring the stars ofthe social world), the Social Star Awards presented yet another world first in the formof the very first Harlem Shake to be performed and broadcast LIVE on YouTubefeaturing the 4 original Harlem Shakers themselves. Korean PSY, in addition, closedthe show with a sensational performance of the song and dance that propelled himto internet infamy, Gangnam Style.Big winners on the night were, globally, Justin Bieber for Most Popular Solo Artist,One Direction for Most Popular Music Group, Selena Gomez for Most PopularActress, FC Barcelona for Most Popular Sports Team, Cristiano Ronaldo for MostPopular Sportsman, Twilligt for Most Popular Movie, the show of Ellen DeGeneresfor Most Popular TV Show and PewdiePie for Most Popular Social Show. The awardfor the Most Popular Show was for Candy Crush Saga and Samsung mobile wasawarded for Most Popular Brand.As far as Spain was concerned, the awards were given to: Fernando Alonso for F1Driver, FC Barcelona for Sports Team and La Liga Football Team, David Villa forSportsperson, Pocoyo for TV Show and finally Enrique Iglesias for Spanish Musicianand Country.About StarcountStarcount is the definitive global popularity leaderboard, ranking the world‟s top celebritiesand stars based on their popularity and fan engagement, to produce the ultimate socialmedia chart. It shows the social media ranking of stars across thousands of countries andcategories. Starcount uniquely aggregates and charts popularity and engagement of 1.7bnpeople‟s social media activity across the 11 biggest social media networks in the world everyday. These networks are: Facebook, Twitter, Google+, YouTube, Sina, Tencent, Youku,Renren, Mixi, Orkut & Vkontakte.About Marina Bay Sands Pte LtdMarina Bay Sands is the leading business, leisure and entertainment destination in Asia. Itfeatures large and flexible convention and exhibition facilities, 2,560 hotel rooms and suites,the rooftop Sands SkyPark, the best shopping mall in Asia, world-class celebrity chefrestaurants and an outdoor event plaza. Its two theatres showcase a range of leadingentertainment performances including world-renowned Broadway shows. Completing theline-up of attractions is ArtScience Museum at Marina Bay Sands which plays host topermanent and marquee exhibitions. For more information, please visitwww.marinabaysands.com