Ekonomia

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EKONOMIA

User Experience in the Age The PDMA Handbook
of Sustainability of New Product Development
Kramer Kem-Laurin Griffin Abbie
Elsevier Science Publishers John Wiley & Sons

9780123877956 9780470648209
7.1.2012 1.1.2013
Oprawa: miękka Oprawa: twarda
Cena: 110 zł Badania i rozwój Cena: 438 zł Badania i rozwój

"User Experience in the Age of Sustainability" focuses on the economic, New Product Development is one of the most important challenges facing
sociological and environmental movement in business to make all products organizations today. The Product Development and Management Association
including digital ones more sustainable. Not only are businesses finding a (PDMA) Handbook of New Product Development 3rd Edition provides an
significant ROI from these choices, customers are demanding this responsible exceptional review of cutting edge topics for both new and experienced product
behaviour. The author looks at user experience practice through the lens of development leaders. It offers a comprehensive and updated guide to the

Patents and Strategic Inventing: The Lean Evolution
Corporate Inventor's Guide to Creating
Nissing Nicholas Samuel Donna
McGraw-Hill Cambridge University Press

9780071783866 9781107407190
10.1.2012 9.1.2012
Oprawa: twarda Oprawa: miękka
Cena: 133 zł Badania i rozwój Cena: 163 zł Biznes i zarządzanie

This is a true original - the first practical guide to patents written specifically for Lean thinking is a powerful method that allows organizations to improve the
corporate scientists, engineers, and product developers. "Patents and Strategic productivity, efficiency and quality of their products or services. Achieving these
Inventing" spells out exactly what a typical corporate inventor needs to know benefits requires good teamwork, clear communication, intelligent use of
about patents and patent strategy, as well as how these topics can be used to resources and a commitment to continuous improvement. This 2006 book shows
guide the creation of new products. It explains in clear, easy-to-understand. how lean thinking can be applied in practice, highlighting the key challenges. and

Wall Street Values Management

Strauss Ronald J. Marcic Dorothy
Cambridge University Press Cengage Learning

9781107017351 9781111822637
12.1.2012 4.1.2012
Cena: 102 zł Biznes i zarządzanie Cena: 290 zł Biznes i zarządzanie

This timely book answers complex and perplexing questions raised by Wall
Street's role in the financial crisis. What are the economic and moral connections
between Wall Street and the overall economy? How did we arrive at this point in
history where our most powerful financial institutions thwart rather than promote
free markets, prosperity and even social cohesion? Can the fractured relationship.

Take Your IPad to Work Communication In Business

Proffitt Brian Ober Scot
Cengage Learning Cengage Learning

9781133686705 9781111971762
5.1.2012 6.1.2012
Oprawa: miękka Oprawa: miękka

Soon after the release of Apple's first iPad, the business world discovered that the
popular device, beyond being simply a new, fun, mobile platform for games, e-
books, media, and the like, was also a powerful and welcome ally in the
workplace. The first edition of TAKE YOUR IPAD TO WORK explored the many
ways in which iPads were being put to use on the job and showed readers. how

www.abe.pl 3

EKONOMIA

Essentials Of Business Communication Handbook on International
Corporate Governance
Guffey Mary Ellen
Cengage Learning Edward Elgar

9781111821227 9780857934024
2.1.2012 7.1.2012
Oprawa: płócienna Oprawa: miękka

The Ninth Edition of this award-winning text offers abundant instructor resources The second edition of this major Handbook provides a thoroughly revised and
to simplify the planning and delivery of a successful course with emphasis on: extensive analysis of the development of corporate governance across a broad
electronic messages and digital media, professionalism, communication range of countries including Australia, China, Germany, India, Italy, Japan, Poland,
technology, and employment communication. "The online resources that Russia, South Africa, Spain, Turkey and the UK. Additional coverage in this
accompany Essentials of Business Communication are excellent. The resources, second edition includes Brazil, Hungary, Malaysia, and Norway. The Handbook

Intelligent Non-Hierarchical Human Resource Management
Manufacturing Networks
Pedrazzoli Paolo Robbins Stephen P.
ISTE Publishing Company John Wiley & Sons

9781848214811 9781118379714
12.1.2012 3.1.2012

This book provides the latest models, methods and guidelines for networked
enterprises to enhance their competitiveness and move towards innovative high
performance and agile industrial systems. In the new global market,
competitiveness and economic growth rely greatly on the move toward innovative
high performance industrial systems and agile networked enterprises. through the

Understanding Business Research The Art of Explanation

Pittenger David J. LeFever Lee
John Wiley & Sons John Wiley & Sons

9781118134269 9781118374580
10.1.2012 11.1.2012

Designed to assist readers in the fields of business, finance, and management Your guide to becoming an explanation specialist. You've done the hard work.
science, this book provides step-by-step coverage of the research process Your product or service works beautifully - but something is missing. People just
including research design, models for design, statistical considerations, and don't see the big idea - and it's keeping you from being successful. Your idea has
guidance on writing and presenting results. Filled with simple explanations, real- an explanation problem. The Art of Explanation is for business people, educators
world examples, and numerous illustrations to help readers understand. complex and influencers who want to improve their explanation skills and start solving.

Analysis without Anguish with SPSS The Ethics Challenge in Public Service
V20
Coakes Lewis Carol W.

9781118337769 9781118109861
12.1.2012 5.1.2012

This thoroughly revised and updated third edition of The Ethics Challenge in
Public Service is the classic ethics text used in public management programs
nationwide. It also serves as a valuable tool for public managers who work in a
world that presents more ethical challenges every day. It contains a wealth of
practical tools and strategies that public managers. can use when making ethical

4 www.abe.pl

EKONOMIA

The Social Media Handbook Social Media in the Public Sector

Flynn Nancy Mergel Ines

9781118084625 9781118109946
3.1.2012 11.1.2012
Oprawa: twarda Oprawa: twarda

The Social Media Handbook is a comprehensive risk and compliance In today's networked world, the public sector is tapping into new media
management toolkit that walks employers step-by-step through the process of applications to increase government organizations' participation, transparency and
developing and implementing effective social media policy and compliance collaboration. The book contains a review of the current state of the public
management programs that are designed to minimize-and in some cases prevent- administration literature and shows how Government 2.0 activities can potentially
social networking and web 2.0 risks and other electronic disasters.. Throughout challenge or change the existing paradigms. It includes an overview of each of the

Socialnomics World Class Communication

Qualman Erik Scudder Ken

9781118232651 9781118230053
12.1.2012 10.1.2012

This is the benchmark book on to the effects and implications of social media on Proven advice for communicating effectively before the media, customers,
our daily lives, and how businesses can harness its power. "Socialnomics" is an employees, and investor relations Many executives focus too narrowly on the
essential book for anyone who wants to understand the implications of social financial side of their business and neglect the importance of communicating with
media on our daily lives and how businesses can tap the power of social media to their employees, the media, and the public. World Class Communication equips
increase their sales, cut their marketing costs, and reach consumers directly. In you with crisis lessons, procedures, and examples that could help. your company

Painless Presentations The Practitioner's Guide
to Governance as Leadership
Laskowski Lenny Trower Cathy A.

9781118361771 9781118109878
10.1.2012 1.1.2013

A simple road map to the world of professional presentations What happens This book gives nonprofit board leaders a solid resource that shows how to
when you're asked to give a speech, professionally or personally? If you get achieve excellence and peak performance in the boardroom by fully realizing and
nervous, start sweating, and hope it's all just a bad dream then you aren't alone, putting into practice, tri-modal governance: proficiency in the three modes of
but you need help. Painless Presentations proves that speaking doesn't have to governance (fiduciary, strategic and generative). This model was first introduced in
be painful, or even stressful. A speech is a means to giving great, helpful material Governance as Leadership. The author showcases the practices of high

Etsy-preneurship In the Shadow of the Dragon

Malinak Jason Nie Winter
John Wiley & Sons McGraw-Hill

9781118378380 9780814431702
11.1.2012 6.1.2012

Turn your handmade hobby into a thriving business Most Etsy sellers are The "made in China" label has long dominated the lower end of the US
confident in their crafting and artistic capabilities. However, many need guidance manufacturing industry, effectively squeezing it out of existence. That's old news.
on the business-related intricacies of starting and maintaining a successful Etsy What most people don't know is that China's global reach now extends much
business. Etsy-preneurship helps existing and potential Etsy sellers understand further. Chinese companies have entered higher-end markets-technology, financial
the business fundamentals needed to become a small business owner.on Etsy, services, transportation, energy - and are emerging. as powerhouse

www.abe.pl 5

EKONOMIA

The Business Style Handbook : An A-to- McGraw-Hill's GMAT 2013 2013
Z Guide for Effective Writing on the Job
Greene Brenda Hackney Ryan
McGraw-Hill McGraw-Hill

9780071800105 9780071766975
10.1.2012 10.1.2012
Oprawa: miękka Oprawa: płócienna

Revised and updated A-to-Z for the realities of the digital age, the classic guide to We want to help you succeed on the GMAT. We've put all of our proven expertise
business writing style and protocols In the ten years since the publication of The into McGraw-Hill's GMAT to make sure you're ready for this difficult exam. With
Business Style Handbook, the language of business has changed dramatically- this book, you'll get essential skill-building techniques and strategies developed by
and so have the rules. To meet the rapidly evolving needs and demands of a team of renowned test-prep tutors. Their innovative teaching methods and
business professionals, the second edition of this trusted resource has been expert coaching will help you master every question type. You'll also get vital

Investition und Finanzierung The Startup Game

Schmidt Eric
Oldenbourg Schulbuchverlag Palgrave Macmillan

9783486708042 9780230339941
3.1.2012 6.15.2012

Dieses Buch enthält eine Sammlung von Klausuraufgaben zum Thema Investition Entrepreneurs drive the future, and the last several decades have been a thrilling
und Finanzierung mit den zugehörigen Lösungen sowie weitere Aufgaben auf ride of astounding, far-reaching innovation. Behind this transformative progress are
Klausurniveau, die der Prüfungsvorbereitung und dem Selbststudium dienen. the venture capitalists, who are at once the investors, coaches, and allies of the
Ergänzend werden Hinweise geboten, die den Studierenden bei der Lösung der entrepreneurs. William H. Draper III knows this story firsthand because as a
Aufgaben unterstützen. Des Weiteren geben aufgabenbezogene Literaturhinweise venture capitalist he helped write it. For more than 40 years, Bill Draper has

Management Consulting Evolutionary Economic Geography

Wickham Louise Jovanovic Miroslav
Pearson Education Routledge

9780273768746 9780415632355
5.1.2012 6.1.2012

Management consulting remains a popular career choice but undertaking a The purpose of this book is to provide a guided tour through the theoretical
consulting project for the first time can seem a daunting prospect for any student foundations of spatial locations of firms and industries in an evolutionary economic
or new professional. This book, now in its fourth edition, aims specifically to guide framework. It addresses the issues of how a location of business in geographical
you through the process of management consultancy, while also providing tips space is selected and where economic activity may (re)locate in the future. The
and techniques for the more seasoned practitioner. The authors and contributors, analysis is in the context of technological progress, innovation, disequilibrium and

Corporate Social Responsibility, Leading with Communication
Entrepreneurship, and Innovation
Onyeka Osuji Gamble Michael W.
Routledge SAGE Publications

9780415880794 9781412994262
11.1.2013 11.1.2012

Despite its recent popularity in literature, theory, and practice, Corporate Social Leading with Communication, by bestselling authors Teri and Michael Gamble,
Responsibility (CSR) remains a vague concept that struggles to define itself prepares today's students to acquire the skills, develop a global perspective, and
beyond the confines of corporate philanthropy or sustainability. In some circles, it master the technology designed to enhance their visibility and credibility as
is a response to the present and anticipated climate change challenges, while in leaders. This book provides an understanding of the leadership concepts and
others it focuses on fair trade, corporate governance., and responsible investment. team-building strategies that business and professional communicators.working

6 www.abe.pl

EKONOMIA

Intelligente Werbung, Exzellentes Agents, Games, and Evolution
Marketing
Zich Christiian Kimbrough Steven Orla
Siemens Taylor & Francis

9783895783777 9781439834701
2.1.2012 1.1.2012

Games, or contexts of strategic interaction, pervade and suffuse our lives and the
lives of all organisms. How are we to make sense of and cope with such
situations? How should an agent play? When will and when won't cooperation
arise and be maintained? Using examples and a careful digestion of the literature,
Agents, Games, and Evolution: Strategies at Work and Play addresses these

Intermediate Financial Management Patent Valuation

Brigham Eugene F. Murphy William J.
Cengage Learning John Wiley & Sons

9781111530266 9781118027349
3.1.2012 5.1.2012
Cena: 706 zł Budżetowanie Cena: 305 zł Budżetowanie

Now you can trust the only book specifically written for address concepts from A practical resource for valuing patents that is accessible to the complete
intermediate or advanced corporate finance with Brigham/Daves' INTERMEDIATE spectrum of decision makers in the patent process In today's economy, patents
FINANCIAL MANAGEMENT, 11E. This comprehensive book written by renowned tend to be the most important of the intellectual property (IP) assets. It is often the
finance authors Gene Brigham and Phillip Daves presents a unique, balanced ability to create, manage, defend, and extract value from patents that can
coverage of the conceptual theories and practical skills that lead to stronger. distinguish competitive success and significant wealth. creation from competitive

Using Excel for Business Analysis The Executive's Guide
to Financial Management
Fairhurst Danielle Stein Norton Dewey
John Wiley & Sons Palgrave Macmillan

9781118132845 9780230341951
9.1.2012 12.1.2012
Cena: 270 zł Budżetowanie Cena: 283 zł Budżetowanie

This is a clear, concise, and easy-to-use guide to financial modelling suitable for Financial officers often face problems are so numerous and deep seated that it is
practitioners at every level. Using a fundamental approach to financial modelling difficult to know where to start, how to set priorities and which tasks should be
that's accessible to both new and experienced professionals, "Using Excel for deferred. Often there is disagreement among senior executives about this. This
Business Analysis: A Guide to Financial Modelling Fundamentals + Website" offers book provides tools to assess the performance of the entire finance function.
practical guidance for anyone looking to build financial models. for management are presented. Although these are based on books representing the

Discrete Models of Financial Markets Discrete Models of Financial Markets

Kopp Ekkehard Kopp Ekkehard
Cambridge University Press Cambridge University Press

9780521175722 9781107002630
2.1.2012 2.1.2012
Cena: 130 zł Ekonometria Cena: 271 zł Ekonometria

This book explains in simple settings the fundamental ideas of financial market This book explains in simple settings the fundamental ideas of financial market
modelling and derivative pricing, using the no-arbitrage principle. Relatively modelling and derivative pricing, using the no-arbitrage principle. Relatively
elementary mathematics leads to powerful notions and techniques - such as elementary mathematics leads to powerful notions and techniques - such as
viability, completeness, self-financing and replicating strategies, arbitrage and viability, completeness, self-financing and replicating strategies, arbitrage and
equivalent martingale measures - which are directly applicable in practice. The equivalent martingale measures - which are directly applicable in practice. The

www.abe.pl 7

EKONOMIA

Introduction to Bayesian Econometrics Datenanalyse mit Stata

Greenberg Edward
Cambridge University Press Oldenbourg Schulbuchverlag

9781107015319 9783486709216
11.1.2012 1.1.2012
Cena: 178 zł Ekonometria Cena: 143 zł Ekonometria

This textbook explains the basic ideas of subjective probability and shows how Dieses Buch ist die bislang einzige deutschsprachige Einführung in das
subjective probabilities must obey the usual rules of probability to ensure Statistikprogramm Stata und zugleich das einzige Buch über Stata, das auch
coherency. It defines the likelihood function, prior distributions and posterior Anfängern eine ausreichende Erklärung der Datenanalysetechnik liefert. Dabei
distributions. It explains how posterior distributions are the basis for inference and handelt es sich um kein reines Befehls-Handbuch, vielmehr werden alle Schritte
explores their basic properties. Various methods of specifying prior distributions. einer Datenanalyse an praktischen Beispielen vorgeführt und erläutert. Diese

Statistik für Wirtschaft und Technik Evolution, Organization
and Economic Behavior
Buenstorf Guido
Oldenbourg Schulbuchverlag Edward Elgar

9783486713565 9781849806282
2.1.2012 6.1.2012
Cena: 102 zł Ekonometria Cena: 399 zł Ekonomia behawioralna

Dieses Lehrbuch enthält das komplette Statistikwissen, das für ein Studium Understanding the behavior of individuals and firms is at the heart of evolutionary
benötigt wird: beschreibende Statistik, Wahrscheinlichkeitsrechnung und die economics, and of related fields such as behavioral economics, management, and
statistische Inferenz. In der beschreibenden Statistik wird gezeigt, wie man psychology. This book brings together a set of cutting-edge theoretical and
umfangreiche Datensätze übersichtlich durch Abbildungen und Parameter empirical contributions addressing individual agents, the evolution of firm
darstellen kann. Hierzu gehören auch die Beschreibung von Zusammenhängen. organization, as well as the interplay of firm dynamics and regional development.

The Moral Foundation of Economic American Political Economy in Global
Behavior Perspective
Rose Wilensky Harold L.
Oxford University Press Cambridge University Press

9780199781744 9781107638952
9.1.2012 2.1.2012
Cena: 175 zł Ekonomia behawioralna Cena: 112 zł Ekonomia i polityka

This book explains why moral beliefs can and likely do play an important role in the This book is a guide to claims about the proper role of government and markets in
development and operation of market economies. It shows why the maximization a global economy. Moving between systematic comparison of nineteen rich
of general prosperity requires that people genuinely trust others - even those democracies and debate about what the United States can do to restore a more
whom they know don't particularly care about them. It then identifies civilized, egalitarian and fair society, Harold L. Wilensky tells us how six of these
characteristics that moral beliefs must have for people to trust others even when countries got on a low road to economic. and which components of their labor-

Truth, Errors, and Lies When Small States Make Big Leaps

Kolodko Grzegorz W. Ornston Darius
Columbia University Press Cornell University Press

9780231150699 9780801450921
9.14.2012 7.1.2012
Cena: 108 zł Ekonomia i polityka Cena: 137 zł Ekonomia i polityka

Grzegorz W. Kolodko, one of the world's leading authorities on economics and
development policy and a key architect of Poland's successful economic reforms,
applies his far-reaching knowledge to the past and future of the world economy,
introducing a framework for understanding our global situation that transcends any
single discipline or paradigm. personal observation, Kolodko begins with a brief

8 www.abe.pl

EKONOMIA

The Elgar Companion to Marxist Take Back the Center
Economics
Wenz Peter S.
Edward Elgar MIT Press

9781848445376 9780262017886
1.1.2012 9.1.2012

This Companion takes stock of the trajectory, achievements, shortcomings and Midcentury America was governed from the center, a bipartisan consensus of
prospects of Marxist political economy. It reflects the contributors' shared politicians and public opinion that supported government spending on education,
commitment to bringing the methods, theories and concepts of Marx himself to the construction of a vast network of interstate highways, healthcare for senior
bear across a wide range of topics and perspectives, and it provides a testimony citizens, and environmental protection. These projects were paid for by a steeply
to the continuing purpose and vitality of Marxist political economy. Some of the progressive tax code, with a top tax rate at one point during the Republican.

Policy Regimes and the Political The Reckoning
Economy of Poverty Reduction in
Khoo Boo Teik Moran Michael
Palgrave Macmillan Palgrave Macmillan

9781137267009 9780230339934
9.1.2012 5.1.2012

This book is an original, comprehensive and critical evaluation of Malaysia's 40- The age of American global dominance is ending. In recent years, risky economic
year strategy of 'poverty eradication' that has been successful in reaching its and foreign policies have steadily eroded the power structure in place since the
targets and yet controversial for being linked to the ethnically-oriented social Cold War. And now, staggering under a huge burden of debt, the country must
engineering laid down by the New Economic Policy. Departing from narrowly make some tough choices-or watch its creditors walk away. In The Reckoning,
focused studies of limited poverty reduction, the contributors to this volume of Michael Moran, a leading geostrategy analyst at Roubini Global Economics, the

The Economics of Enough The Charismatic Principle in Social Life

Coyle Diane
Princeton University Press Routledge

9780691156293 9780415638227
9.1.2012 11.1.2012

The world's leading economies are facing not just one but many crises. The Max Weber laid the foundations for the meaning of 'charisma' in modern secular
financial meltdown may not be over, climate change threatens major global usage. This new volume argues for the importance of the 'charismatic principle' in
disruption, economic inequality has reached extremes not seen for a century, and history, economics and society. This volume brings together a number of
government and business are widely distrusted. At the same time, many people contributors at the cross section between economics, theology, sociology and
regret the consumerism and social corrosion of modern life. What these crises politics in order to set a research agenda. for the following issues: What does it

Handbook on International Political The Politics of Food Supply
Economy
Pettman Ralph Winders Bill
World Scientific Publishing Yale University Press

9789814366977 9780300181869
6.1.2012 3.1.2012

International political economy (IPE) is a highly complex discipline, drawing not only This book deals with an important and timely issue: the political and economic
from the fields of politics and economics, but also those as varied as philosophy, forces that have shaped agricultural policies in the United States during the past
history and anthropology. Now widely accepted as a key dimension to eighty years. It explores the complex interactions of class, market, and state as
contemporary world affairs, it is no longer possible to talk about international they have affected the formulation and application of agricultural policy decisions
relations without talking about production and distribution.nvestment, as well as since the New Deal, showing how divisions. and coalitions within SouthernBelt,

www.abe.pl 9

EKONOMIA

Dynamic Modeling and Applications After the Great Recession
for Global Economic Analysis
Ianchovichina Elena
Cambridge University Press Cambridge University Press

9781107002432 9781107015890
2.1.2012 12.1.2012
Cena: 162 zł Ekonomia ogólna Cena: 308 zł Ekonomia ogólna

A sequel to Global Trade Analysis: Modeling and Applications (Cambridge The severity of the Great Recession and the subsequent stagnation caught many
University Press, 1996, edited by Thomas W. Hertel), this new volume presents economists by surprise. But a group of Keynesian scholars warned for some years
the technical aspects of the Global Trade Analysis Program's global dynamic that strong forces were leading the US toward a deep, persistent downturn. This
framework (GDyn) and its applications within important global policy issues. The book collects essays about these events from prominent macroeconomists who
book covers a diverse set of topics including trade reform, growth, investment. developed a perspective that predicted the broad outline and many specific

Principles and Applications of Economics and Contemporary Issues
Economics
Lieberman Marc Applegate Michael

9781133188261 9781133607526
5.1.2012 8.1.2012
Oprawa: miękka Oprawa: płócienna

This title is provided to engage your students with topics of immediate interest in
this book's unique, issues-oriented approach. It helps to discover the importance
of economics in today's news and even everyday personal life as this book's
unique, issues-oriented approach delves into engaging areas of interest.
"Economics And Contemporary Issues, 9/e, International Edition" examines major

Survey Of Economics Exploring Economics

Tucker Irvin B. Sexton Robert

9781111969493 9781111970383
1.1.2012 3.1.2012

Designed specifically for the one-semester introductory economics course for non- "The Exploration of Economics, 6/e, International Edition" is not a traditional
majors, Tucker's "Survey Of Economics, 8/e, International Edition" delivers the encyclopedic text filled with technical details. Rather, it is an engaging, modern,
most comprehensive and pedagogically rich treatment of introduction to "back-to-basics" book designed to promote economic literacy and help students
economics available. Readable, sensible, and interesting, this text is renowned for appreciate how economics affects their everyday lives. This reader-friendly text
its engaging presentation, emphasis on critical thinking., active includes innovative learning tools, a visually appealing design, and captivating

Ise Environmental Economics Institutional Economics

Callan Thomas Boettke Peter J.
Cengage Learning Edward Elgar

9781133584728 9781781006627
10.1.2012 10.1.2012

Provide an applied, practical approach to environmental economic theory that is This thoroughly revised, extended and updated edition of a critically acclaimed
accessible to students who have had minimal exposure to economics as well as textbook provides an accessible and cohesive introduction to the burgeoning
those with an advanced understanding. With a strong focus on policy and real- discipline of institutional economics. Requiring only a basic understanding of
world issues, Callan/Thomas' "Environmental Economics And Management: economics, this lucid and well-written text will be essential reading for
Theory, Policy And Applications, 6E, International Edition" complements economic undergraduate and postgraduate students wanting to understand. the problems of

10

EKONOMIA

Procurement and Supply Manager's Contending Economic Theories
Desk Reference, + Website
Sollish Fred Wolff Richard D.
John Wiley & Sons MIT Press

9781118130094 9780262517836
1.1.2012 8.1.2012
Oprawa: płócienna Oprawa: miękka

This title deals with every supply manager's essential desktop tool with in-depth, Contending Economic Theories offers a unique comparative treatment of the three
authoritative coverage of each topic. Leaving no stone unturned in covering all main theories in economics as it is taught today: neoclassical, Keynesian, and
aspects of the procurement and sourcing functions, "The Procurement and Supply Marxian. Each is developed and discussed in its own chapter, yet also
Manager's Desk Reference, Second Edition" is filled with everything every differentiated from and compared to the other two theories. The authors identify
organization needs to know about the key roles and responsibilities. of a each theory's starting point, its goals and foci, and its internal logic. They connect

Internationale Wirtschaft Infrastructure

Frischmann Brett M.
Oldenbourg Schulbuchverlag Oxford University Press

9783486704266 9780199895656
9.1.2012 5.31.2012

Wirtschaftliches Handeln findet heute zunehmend im internationalen Kontext statt Infrastructure resources are the subject of many contentious public policy debates,
und überschreitet dabei mehrfach Ländergrenzen, was sich immer deutlicher in including what to do about crumbling roads and bridges, whether and how to
den alltäglichen Wertschöpfungsprozessen von Unternehmen niederschlägt. Diese protect our natural environment, energy policy, even patent law reform, universal
Internationalisierung der Wirtschaft und deren Auswirkungen auf Gesellschaft, health care, network neutrality regulation and the future of the Internet. Each of
Politik, Kultur und Umwelt haben inzwischen alle Erdräume erfasst. Mit dem Begriff these involves a battle to control infrastructure resources, to establish the terms

Mathematics for Economics and Innovation, Human Capabilities, and
Business with MyMathLab Global Democracy
Jacques Ian Miettinen Reijo
Pearson Education Oxford University Press

9780273788492 9780199692613
8.1.2012 12.1.2012
Oprawa: płócienna Oprawa: twarda

With its friendly and informal style, this market leading text breaks down topics into All governments strive to develop and implement policies that contribute to
short sections making learning each new technique seem less daunting. With innovation. Both in academic research and policy circles, the concept of National
plenty of practice problems, it provides opportunities to stop and check Innovation Systems has represented a significant approach to industrial policy,
understanding and allows students to learn at their own pace. This pack is research and development, and innovation. This book will review the development
comprised of a copy of Mathematics for Economics and Business 7/E and an and implementation of this approach, and its strengths and weakness. by

Understanding Economics Economic Freedom

Gwartney James D. Li Kui-Wai
Thomson Learning World Scientific Publishing

9781111971595 9789814368841
5.1.2012 8.1.2012

"Understanding Economics, 14/e, International Edition" reflects current economic Hong Kong has been one of the fastest growing East Asian economies since the
conditions, enabling students to apply economic concepts to the world around end of the Second World War. The adoption and practice of economic freedom
them. The up-to-date text includes analysis and explanation of measures of have been major pillars in its economic success. Indeed, the experience of Hong
economic activity in today's market. It also includes highlights of the recession of Kong has served as a reference for other emerging economies in the region. The
2008-2009, and an in-depth look at the lives and contributions. of notable scope of the book elaborates the context and ingredients of economic freedom.

www.abe.pl 11

EKONOMIA

Economic Freedom Travel Industry Economics

Li Kui-Wai Vogel Harold L.
World Scientific Publishing Cambridge University Press

9789814368858 9781107025622
8.1.2012 10.1.2012
Cena: 235 zł Ekonomia ogólna Cena: 255 zł Ekonomia przemysłowa

Hong Kong has been one of the fastest growing East Asian economies since the Each year, people around the world spend well over one trillion dollars on travel
end of the Second World War. The adoption and practice of economic freedom and tourism, making this sector the world's largest, with employment of 300
have been major pillars in its economic success. Indeed, the experience of Hong million people, one-tenth of the global workforce. In this book Harold L. Vogel
Kong has served as a reference for other emerging economies in the region. The examines the business economics and investment aspects of major industry
scope of the book elaborates the context and ingredients of economic freedom. components that include airlines, hotels, casinos, amusement and theme parks.

Access: Introduction Project Development
to Travel & Tourism in the Solar Industry
Mancini Marc Tippett Jesse
Cengage Learning CRC Press

9781133687030 9780415621083
3.1.2012 12.1.2012
Cena: 341 zł Ekonomia przemysłowa Cena: 341 zł Ekonomia przemysłowa

Practical and easy to understand, the second edition of "Access: Introduction To This book provides an extensive overview of utility scale solar project
Travel and Tourism" is designed to prepare students for a successful career in the development and the various tasks required to bring large solar power
travel, tourism and hospitality industry. A 2005 winner of the Distinguished plants from plans to realities. The various topics have been organized and
Achievement award from Association of Educational Publishers', this edition has presented in a way to clearly define important development fundamentals
been updated to include new content and expanded topics. students understand including basic business and legal considerations. The reader is also guided

Renewable Energy in the Countryside Fashion

Prag Peter A.B. Granger Michele M.
Estates Gazette Fairchild Books

9780415523974 9781609012250
8.1.2012 7.1.2012

Climate change has become a major international issue and the British The exciting and dynamic fashion industry presents a wide range of possible
Government is committed to meeting ambitious targets for reducing greenhouse careers, but it can be difficult for a novice to determine exactly what each involves.
gas emissions within the present decade and beyond. Much of this will rely on an Fashion: The Industry and Its Careers, Second Edition offers a thorough and
increasing use of renewable energy. Within current technology this will depend informative exploration of fashion careers across the board, including designer,
almost exclusively upon the use of rural land, whether for wind turbines, for textile manufacturer, retailer, wholesaler, illustrator, model, product developer.

A Practical Approach to Merchandising Fashion Forward
Mathematics
Cushman Linda M. Rousso Chelsea
Fairchild Books Fairchild Books

9781609013004 9781563679247
1.1.2012 5.1.2012

A Practical Approach to Merchandising Mathematics, Revised 1st Edition, is Fashion Forward: A Guide to Fashion Forecasting takes a practical approach to
dedicated to helping students master the mathematical concepts, techniques, and fashion forecasting with easy-to-read content and contemporary examples from
analysis utilized in the merchandise buying and planning process. Students will today's fashion industry. Balancing theory and practice with a trendy, magazine-
review basic maths concepts; learn how to use typical merchandising forms; like layout, the book will provide an overview of fashion forecasting concepts,
become familiar with the application of computerized spreadsheets in including trend observation, data collection, and information analysis. The text then

12

EKONOMIA

Selling the Amish Beam, Straight Up

Trollinger Susan L. Kokoris Jim
John Hopkins University Press John Wiley & Sons

9781421404196 9781118378366
4.1.2012 10.1.2012

More than 19 million tourists flock to Amish Country each year, drawn by the An insider's look at the Jim Beam brand, from a 7th generation Master Distiller
opportunity to glimpse "a better time" and the quaint beauty of picturesque Written by the 7th generation Beam family member and Master Distiller, Frederick
farmland and handcrafted quilts. What they may find, however, are elaborately Booker Noe III, Beam, Straight Up is the first book to be written by a Beam, the
themed town centers, outlet malls, or even a water park. Susan L. Trollinger family behind the 217-year whiskey dynasty and makers of one of the world's best
explores this puzzling incongruity, showing that Amish tourism is anything but plain -selling bourbons. This book features family history and the evolution of bourbon,

Green Petroleum: How Oil and Gas Can Marketing Your Event Planning
Be Environmentally Sustainable Business
Khan M.M. Allen Judy

9781118072165 9781118514450
1.1.2012 10.1.2012

Can "green petroleum" reverse global warming and bring down high gasoline Practical, prescriptive advice on successfully marketing your event planning
prices? Written in non-technical language for the layperson, this book investigates business<p>Recent years have been tough on the event planning industry. The
and details how the oil and gas industry can "go green" with new processes and terrorist attacks of September 11, 2001, economic downturns, wars, and SARS
technologies, thus bringing the world's most important industry closer to have all negatively impacted the business. There are fewer corporate dollars
environmental and economic sustainability. dedicated to travel budgets and special events, creating even more pressure. on

How to Set Up & Run a Fashion Label The Market Makers

Meadows Toby Hamilton Gary G.
Laurence King Publishing Oxford University Press

9781856698924 9780199655878
8.1.2012 8.1.2012

No matter how talented you are as a designer, if you are going to run a successful The huge expansion of new marketplaces and new retailers over the last fifty years
fashion label you also need to know about business from marketing and PR to has created a retail revolution. These large and globally sophisticated retailers have
manufacturing your collection, and where to find the money to finance it all. In harnessed the new technologies in communications and logistics to build
"How to Set Up and Run a Fashion Label 2nd Edition", Toby Meadows presents a consumer markets around the world and to create suppliers, new types of
no-nonsense guide to running your own business, whether it is within the clothing, manufacturers, that provide consumers with whatever goods they want to buy.

The Political Economy of the Service Red Gas
Transition
Hogselius Per
Oxford University Press Palgrave Macmillan

9780199657292 9781137293718
1.1.2013 12.1.2012

Over the past four decades the wealthiest OECD economies-in Europe, North This book provides an alternative approach to analyzing Western Europe's much-
America, and Australasia- have faced massive structural change. Industrial debated dependence on Russian natural gas. The actual and potential
sectors, which were once considered the economic backbone of these societies, consequences of this dependence have in recent years become a growing
have shrunk inexorably in terms of size and economic significance, while service concern both in individual importing countries and at the level of the European
sectors have taken over as the primary engines of output and employment. Union. Russian gas exports have come to decisively influence EU-Russia relations.

www.abe.pl 13

EKONOMIA

Competition for Public Transport
Services
Beck Arne
Physica Verlag Rudolf Liebing

9783790828016
3.1.2012
Oprawa: twarda
Cena: 437 zł Ekonomia przemysłowa

This book evaluates the successes, failures, and factors that influence the
competition for public bus transport services. Using Germany as a case study, the
author explains the dichotomous system of a market with licenses for commercial
services, where operators are granted exclusivity, and licenses for non-commercial
services, where supplementary direct subsidies are tendered out by public.

Gendering and Diversifying Trade Union Gender and Leadership in Unions
Leadership
Healy Geraldine
Routledge Routledge

9780415884853 9780415887045
12.1.2012 1.1.2013

Examining the experiences of leadership among trade unionists in a range of Reflecting the increased attention to gender and women in the field of employment
unions and labor movements around the world, this volume addresses relations, there is now a growing international literature on women and trade
perspectives of women and men from a range of identities such as race/ethnicity, unions. The interest in women as trade unionists arises partly from the fact that
sexuality, and age. It analyses existing models of leadership in various political women comprise 40 percent of trade union membership in the USA and over 50
organizational forms, especially trade unions, but also including business. and percent in the UK. Further, despite considerable overall union membership. decline

Tourism Management Sustainable Transport

Inkson Clare Golinska Paulina
SAGE Publications Springer Verlag

9781848608702 9783642235498
3.1.2012 1.1.2012

This exciting new text offers all students of Tourism a concise introduction to all The aim of the book is to present the emerging environmental issues in
the core topics of Tourism Management. Covering both key theory and practice it organization and management of transport logistics. The scope of the book
introduces students to general management issues across the whole tourism includes set of solutions which show different stakeholders' viewpoints on
sector in an accessible and manageable way. Focusing particularly on the sustainability. It points out how the transport operations organized and conducted
challenges of managing tourism in the 21st Century, it integrates the themes of in companies and regions might be consistent with the concept..of sustainable

Motor Fleet Safety and Security Worldwide Destinations
Management
Della-Giustina Daniel E. Boniface Brian G.
Taylor & Francis Taylor & Francis

9781439895078 9780080970400
6.1.2012 4.1.2012

In the almost ten years since the publication of the first edition of Motor Fleet Worldwide Destinations: The Geography of Travel and Tourism is a unique text
Safety and Security Management, the availability of new methods of transportation that explores tourism demand, supply, organisation and resources for a
has made travel faster, and consequently, safety and security have become more comprehensive range of destinations worldwide. The sixth edition is brought up to
important and more complex. Businesses must now become proactive in their date with features such as: An exploration of current issues such as climate
own security and planning for emergencies. This second edition of a bestselling change, recreational preferences, demographic changes. and the social impacts

14

EKONOMIA

Contract Research and Manufacturing Indigenous Peoples, Poverty, and
Services (CRAMS) in India Development
Gokhale Gowree Hall Gillette H.
Woodhead Publishing Ltd Cambridge University Press

9781907568190 9781107020573
9.1.2012 4.1.2012
Cena: 676 zł Ekonomia przemysłowa Cena: 351 zł Ekonomia rozwoju

Contract research and manufacturing services (CRAMS) in India provides a This is the first book that documents poverty systematically for the world's
detailed account of the current scenario in India and the advantages that the indigenous peoples in developing regions in Asia, Africa and Latin America. The
Indian outsourcing industry can offer in the field of CRAMS. Following an overview volume compiles results for roughly 85 percent of the world's indigenous peoples.
of the services and their emergence in India, chapters in the book begin by It draws on nationally representative data to compare trends in countries' poverty
discussing the legal and regulatory scenario and major concerns and issues. In the rates and other social indicators with those for indigenous sub-populations. and

The Cost of Inaction Cuban Economic and Social
Development
Anand Sudhir Dominguez Jorge I.
Harvard University Press Harvard University Press

9780674065581 9780674062436
5.1.2012 4.1.2012
Cena: 81 zł Ekonomia rozwoju Cena: 103 zł Ekonomia rozwoju

This book is motivated by the idea that the cost of inaction can be much greater The Cuban economy has been transformed over the course of the last decade,
than the cost of action. Inaction can lead to serious negative consequences - for and these changes are now likely to accelerate. In this edited volume, prominent
individuals, the economy, and society. The consequences of a failure to reduce Cuban economists and sociologists present a clear analysis of Cuba's economic
extreme poverty, for example, typically include malnutrition, preventable morbidity, and social circumstances and suggest steps for Cuba to reactivate economic
premature mortality, incomplete basic education, and other human. and social growth and improve the welfare of its citizens. These authors focus first on trade,

Geographical Indications and Water Management, Food Security and
International Agricultural Trade Sustainable Agriculture in Developing

Palgrave Macmillan Routledge

9780230355750 9780415624077
10.1.2012 9.1.2012
Cena: 347 zł Ekonomia rozwoju Cena: 458 zł Ekonomia rozwoju

Food safety issues and economic growth have boosted the demand for quality This book addresses strategies for food security and sustainable agriculture in
food in Asian countries. In this context, the existence of traditional products with a developing economies. The book focuses primarily on India, a fast developing
long history has caused a proliferation of new geographical indications such as the economy, whose natural resource base comprising land and water supporting
famous Chinese longjing tea or Japanese sake. These products have the potential agricultural production is not only under enormous stress, but also complex and
to promote local development and gain access to international markets.. but this not amenable to a uniform strategy. It critically reviews issues which continue to

The Right to Development in Global Environmental Governance
International Law Reconsidered
Iqbal Khurshid Biermann Frank
Routledge MIT Press

9780415631617 9780262517706
5.1.2012 7.1.2012
Cena: 136 zł Ekonomia rozwoju Cena: 97 zł Ekonomika środowiska

The Right to Development in International Law rigorously explores the right to The notion of global governance is widely studied in academia and increasingly
development (RTD) from the perspectives of international law as well as the relevant to politics and policy making. Yet many of its fundamental elements
constitutionally guaranteed fundamental rights and the Islamic concept of social remain unclear in both theory and practice. This book offers a fresh perspective by
justice in Pakistan. The volume draws on a wide range of relevant sources to analyzing global governance in terms of three major trends, as exemplified by
analyse the legal status of international cooperation in contemporary international developments in global sustainability governance: the emergence of nonstate.

www.abe.pl 15

Ekonomia

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