10. OUTCOMES
• OPPORTUNITY
• COMPETITIVENESS
OUTCOMES
• BUSINESS
PERFORMANCE
11. California Business Performance
• California created 124,000 net new jobs on
average each year between 1995 and 2009.
• Of the 1,578,000 jobs created, existing firms
accounted for 65 percent, startups accounted
for 34 percent, and relocations accounted for
1 percent.