1.
Drive and Dine
Bon
Appétit

2.
Introduction
A food truck is a large vehicle equipment to cook
and serve food. Its different from regular
restaurants in some ways. This business don’t
have proper location.

3.
Why we choose food truck business
instead of regular restaurant?
Low investment,
easy to maintain
Profit margins More
comfortable
Change location
01 02 03 04 05
Depending upon
area

4.
Creating entrepreneurs
process
Pre start up stage
Start up stage Early growth stage
Later growth stage

5.
•Business name
•Business structure
•Business licences
•Regulatory requirements
Critical factors for staring
new enterprise

6.
Strategies Applied in food truck
Create a solid
memorable concept
Offer Something no
other food truck is
offering
Change or add to our
menu seasonally
Attend local festivals

7.
Social media platform:
Facebook Bon Appétit
Instagram _bon appétit
Twitter @Bon Appétit
Launching website : bon appétit @gmail.com
51.k 800
1,540
We strive to become our customers favourite place to
eat and drink

8.
• Diversity in staff
• Food Truck size
• Trained Staff and Involvement of owners
• Separate counters for Veg/ Non-veg
Gaps in business model

9.
Pubic relation
•Food Review
•Target journalist who covers/writes on food truck
industry
•Tie up with popular food magazine
•Food truck festivals

10.
Swot analysis
Opportunities
Weakness
Threats
Strength
•Skilled staff
•Low cost
•Location flexibility
•Fast service
•Less storage
•Lack of information
•Emerging business
•New products
•Bigger market
•Legal
requirements
•Easy to duplicate

11.
Mission & Vision
Vision
To bring distinctively up-
scale taste to the streets,
without all the fuss of a
high- end restaurant.
Mission
Through a shared
commitment to excellence
we’re dedicated to the
uncompromising quality of
our food and service.

12.
Menu card
Coffees
Cappuccino
Latté
Mocha
Iced Americano
Bakery
Waffles
Donuts
Cupcakes
Croissants
Brownie
Snacks
Sandwiches
Tacos
Peri Peri fries
Twisters
Burger
Bagels

13.
Creativity Process
Idea germination
Preparation
Incubation
Illumination
01
03
02
04
05 Verification
Bon Appétit

14.
6M’s of food truck
business
• Manpower
• Method
• Machine
• Material
• Market
• Measurement

15.
Legal Structure of food truck
Registering Business Name
Taking License
Such as FSSAI license
Insurance and Pollution
paper Work done
Applying in RTO for
Clearance

16.
Cost on wheels
• Our start up cost
• Service will be during
• Create a food truck business plan
• How to find food trucks for sale

17.
Objectives on wheels
● Keeping food cost
● Providing a variety of different food every day to our
customers
● Being the most recommended food joint
● Promoting and expanding the restaurant concept as
a unique restaurant

18.
Our Components:
•Quality
•Space
•Planning in our kitchen
•Use and cleaning
•Suppliers

19.
Financial needs :
Particulars Amount
Food truck cost Rs 4,00,000
Machinery Rs 2,80,000
Raw materials Rs 5,20,000
Advertisement Rs 35,000
Salaries Rs 9,90,000

20.
Particulars Amt Particulars Amt
To purchases of
raw material
5,20,000 By sales 33,60,000
To petrol fuel,etc 6,00,000
To rent 3,00,000
To gross profit 19,40,000
33,60,000 33,60,000
Trading and profit and loss A/c for the year ended 31st
march 2022

21.
To salaries 9,90,000 By gross profit 19,40,000
To electricity charges 1,20,000
To legal charges 30,000
To advertisement 35,000
To other expenses 12,000
To maintenance of truck 1,00,000
To net profit 6,53,000
19,40,000 19,40,000

22.
Liabilities Amt Assets Amt
Capital A/c 1,00,000 Furniture 2,50,000
Loan 5,00,000 Machinery 2,80,000
Creditors 40,000 Truck 4,00,000
Cash in hand 2,60,000
Cash in bank 3,50,000
15,40,000 15,40,000
Balance Sheet as on 31st March 2022

23.
Future business plan
Franchises
Addition menu
Addition staff
Online delivery

24.
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