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www.15marches.fr
www.15marches.fr
15marches, helping organisations to
understand and take advantage of digital
@15marches
info@15marches.fr
www.15marches.fr
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
Cars are part of our imaginary world
www.15marches.fr
Cars are part of our imaginary world
www.15marches.fr
Cars are part of our imaginary world
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
The end of an era ?
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
The end of an era ?
www.15marches.fr
Optimiser l’offre et la demande
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
Pas un changement, une mutation
www.15marches.fr
Changing is not an option
Beijing	smog	
2015/01	
#nofilter
www.15marches.fr
Understanding the transformation
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
Innovation is not (only) a matter
of technology
www.15marches.fr
Surfake, Antoine Geiger
Innovation comes from customs
www.15marches.fr
The road to the future
Understanding the transformation :
Tomorrow’s car will be electric
Tomorrow’s car ...
www.15marches.fr
Tomorrow’s car will be electric
www.15marches.fr
Electric car isn’t a golf cart anymore
www.15marches.fr
Effet de levier et effet réseau
www.15marches.fr
A master plan to disrupt the automotive
business
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
Soon in your garage
www.15marches.fr
Already in your garage
www.15marches.fr
The tipping point has been reached
Tesla’s Superchargers network in the America
www.15marches.fr
The tipping point has been reached
www.15marches.fr
The tipping point has been reached
Réseau de chargeurs de voitures électriques
www.15marches.fr
The tipping point has been reached
Réseau de chargeurs de voitures électriques
www.15marches.fr
What if we produced our own energy?
www.15marches.fr
Design made infinitely easier
www.15marches.fr
Manufacturing made infinitely easier
OS Vehicle
www.15marches.fr
What if making a car became easy?
Local Motors
www.15marches.fr
Allowing newcomers to enter the market
OS Vehicle
www.15marches.fr
The road to the future
Understanding the transformation
Tomorrow’s car will be electric
Tomorrow’s car wi...
www.15marches.fr
Source : KPMG 2015
Tomorrow’s car will be a shared service
www.15marches.fr
« It’s a bug that cars were invented before
computers »- Eric Schmidt, CEO Google
www.15marches.fr
Optimise ownership and use of cars
www.15marches.fr
« La voiture pré-numérique est un bug »
Éric Schmidt, CEO Google
www.15marches.fr
« La voiture pré-numérique est un bug »
Éric Schmidt, CEO Google
www.15marches.fr
A worldwide experience
www.15marches.fr
Worldwide corporations
www.15marches.fr
15marches
www.15marches.fr
New partnerships
www.15marches.fr
New partnerships
www.15marches.fr
New partnerships
www.15marches.fr
New partnerships
www.15marches.fr
Car maker or and ridesharing provider ?
www.15marches.fr
Car maker ou ridesharing provider ?
www.15marches.fr
Why would you pay to own your car ?
www.15marches.fr
Why would you pay to drive your car ?
www.15marches.fr
New partnerships
www.15marches.fr
New partnerships
www.15marches.fr
The road to the future
Understanding the transformation
Tomorrow’s car will be electric
Tomorrow’s car wi...
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
It’s not just the « smart » features
www.15marches.fr
Maps are the new battlefields
www.15marches.fr
Maps are the new battlefields
www.15marches.fr
Maps are the new battlefields
www.15marches.fr
Car is the new smartphone
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
A smartphone with wheels
www.15marches.fr
15marches
www.15marches.fr
New partnerships
www.15marches.fr
General Motors invests in self-driving cars
www.15marches.fr
Uber signs a huge partnership
with Carnegie Mellon University
www.15marches.fr
More than 30 companies
are working now on self-driving cars
www.15marches.fr
What if all cars were smart?
www.15marches.fr
What if every car was self-driven and shared ?
www.15marches.fr
Would you still need to own one ?
www.15marches.fr
Who would you purchase your car to?
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
Will (human) driving become forbidden?
www.15marches.fr
What if Google was managing our towns?
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
You said « the automotive industry » ?
www.15marches.fr
@15marches
#LDTRA
stephane@15marches.fr
You said « the automotive market » ?
www.15marches.fr
Follow up
Take a look at our keynotes on
http://15marches.fr/slideshares
Contact us : info@15marches.fr
www.15marches.fr
Thank you of your attention
Photo credit: Malinda Rathnayake / Foter / CC BY.
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The road to the future : how technology is changing the way we consider automotive business

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When Elon's Dreams become automakers worst nightmares.
Car is on the verge of disruption. 2016 is the most exciting year in the automotive business for a long time : with Model 3's announcement, the electric car mass market is now a reality and it will change the way we build cars; huge partnerships between automakers and ridesharing companies show how the traditional business model belongs to the past; last but not least, those partnerships aim to go much further than that : autonomous vehicles are the new frontier, and it will disrupt not only car industry, but real estate, energy and retail. The automotive business will never be the same : all aboard !

Publicada em: Indústria automotiva
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The road to the future : how technology is changing the way we consider automotive business

  1. 1. www.15marches.fr
  2. 2. www.15marches.fr 15marches, helping organisations to understand and take advantage of digital @15marches info@15marches.fr
  3. 3. www.15marches.fr
  4. 4. www.15marches.fr @15marches #LDTRA stephane@15marches.fr Cars are part of our imaginary world
  5. 5. www.15marches.fr Cars are part of our imaginary world
  6. 6. www.15marches.fr Cars are part of our imaginary world
  7. 7. www.15marches.fr @15marches #LDTRA stephane@15marches.fr The end of an era ?
  8. 8. www.15marches.fr @15marches #LDTRA stephane@15marches.fr The end of an era ?
  9. 9. www.15marches.fr Optimiser l’offre et la demande
  10. 10. www.15marches.fr @15marches #LDTRA stephane@15marches.fr Pas un changement, une mutation
  11. 11. www.15marches.fr Changing is not an option Beijing smog 2015/01 #nofilter
  12. 12. www.15marches.fr Understanding the transformation
  13. 13. www.15marches.fr @15marches #LDTRA stephane@15marches.fr Innovation is not (only) a matter of technology
  14. 14. www.15marches.fr Surfake, Antoine Geiger Innovation comes from customs
  15. 15. www.15marches.fr The road to the future Understanding the transformation : Tomorrow’s car will be electric Tomorrow’s car will be a shared service Tomorrow’s car will be autonomous
  16. 16. www.15marches.fr Tomorrow’s car will be electric
  17. 17. www.15marches.fr Electric car isn’t a golf cart anymore
  18. 18. www.15marches.fr Effet de levier et effet réseau
  19. 19. www.15marches.fr A master plan to disrupt the automotive business
  20. 20. www.15marches.fr @15marches #LDTRA stephane@15marches.fr Soon in your garage
  21. 21. www.15marches.fr Already in your garage
  22. 22. www.15marches.fr The tipping point has been reached Tesla’s Superchargers network in the America
  23. 23. www.15marches.fr The tipping point has been reached
  24. 24. www.15marches.fr The tipping point has been reached Réseau de chargeurs de voitures électriques
  25. 25. www.15marches.fr The tipping point has been reached Réseau de chargeurs de voitures électriques
  26. 26. www.15marches.fr What if we produced our own energy?
  27. 27. www.15marches.fr Design made infinitely easier
  28. 28. www.15marches.fr Manufacturing made infinitely easier OS Vehicle
  29. 29. www.15marches.fr What if making a car became easy? Local Motors
  30. 30. www.15marches.fr Allowing newcomers to enter the market OS Vehicle
  31. 31. www.15marches.fr The road to the future Understanding the transformation Tomorrow’s car will be electric Tomorrow’s car will be a shared service Tomorrow’s car will be autonomous
  32. 32. www.15marches.fr Source : KPMG 2015 Tomorrow’s car will be a shared service
  33. 33. www.15marches.fr « It’s a bug that cars were invented before computers »- Eric Schmidt, CEO Google
  34. 34. www.15marches.fr Optimise ownership and use of cars
  35. 35. www.15marches.fr « La voiture pré-numérique est un bug » Éric Schmidt, CEO Google
  36. 36. www.15marches.fr « La voiture pré-numérique est un bug » Éric Schmidt, CEO Google
  37. 37. www.15marches.fr A worldwide experience
  38. 38. www.15marches.fr Worldwide corporations
  39. 39. www.15marches.fr 15marches
  40. 40. www.15marches.fr New partnerships
  41. 41. www.15marches.fr New partnerships
  42. 42. www.15marches.fr New partnerships
  43. 43. www.15marches.fr New partnerships
  44. 44. www.15marches.fr Car maker or and ridesharing provider ?
  45. 45. www.15marches.fr Car maker ou ridesharing provider ?
  46. 46. www.15marches.fr Why would you pay to own your car ?
  47. 47. www.15marches.fr Why would you pay to drive your car ?
  48. 48. www.15marches.fr New partnerships
  49. 49. www.15marches.fr New partnerships
  50. 50. www.15marches.fr The road to the future Understanding the transformation Tomorrow’s car will be electric Tomorrow’s car will be a shared service Tomorrow’s car will be autonomous
  51. 51. www.15marches.fr @15marches #LDTRA stephane@15marches.fr It’s not just the « smart » features
  52. 52. www.15marches.fr Maps are the new battlefields
  53. 53. www.15marches.fr Maps are the new battlefields
  54. 54. www.15marches.fr Maps are the new battlefields
  55. 55. www.15marches.fr Car is the new smartphone
  56. 56. www.15marches.fr @15marches #LDTRA stephane@15marches.fr A smartphone with wheels
  57. 57. www.15marches.fr 15marches
  58. 58. www.15marches.fr New partnerships
  59. 59. www.15marches.fr General Motors invests in self-driving cars
  60. 60. www.15marches.fr Uber signs a huge partnership with Carnegie Mellon University
  61. 61. www.15marches.fr More than 30 companies are working now on self-driving cars
  62. 62. www.15marches.fr What if all cars were smart?
  63. 63. www.15marches.fr What if every car was self-driven and shared ?
  64. 64. www.15marches.fr Would you still need to own one ?
  65. 65. www.15marches.fr Who would you purchase your car to?
  66. 66. www.15marches.fr @15marches #LDTRA stephane@15marches.fr Will (human) driving become forbidden?
  67. 67. www.15marches.fr What if Google was managing our towns?
  68. 68. www.15marches.fr @15marches #LDTRA stephane@15marches.fr You said « the automotive industry » ?
  69. 69. www.15marches.fr @15marches #LDTRA stephane@15marches.fr You said « the automotive market » ?
  70. 70. www.15marches.fr Follow up Take a look at our keynotes on http://15marches.fr/slideshares Contact us : info@15marches.fr
  71. 71. www.15marches.fr Thank you of your attention Photo credit: Malinda Rathnayake / Foter / CC BY.

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