Grant Young's presentation to participants of the IDEA Summit June 2013. Provides an introduction to design thinking/service design. Downloadable PDF with further notes/speaker notes available http://zum.io/idea-summit-2013/

1. What is it?
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Design thinking

2. Toolkit to deal with complexity
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3. Image:mamooli@Flickrhttp://www.flickr.com/photos/babairan/7104487909/

4. design
interaction
architectural
visual
industrial
user experience

5. thinking
policy
services
organisations
social innovation

6. Desirability
FeasibilityViability
Adapted from IDEO Human Centered Design Toolkit p. 6

7. Adapted from NHS Think Differently: Introduction/Concepts p. 26
Perceived
issue
Reframed
issue or
need
Criteria
applied to
select ideas
A few
prototypes
to test
Diverge
Diverge
Diverge
Diverge
Converge
Converge
Converge
Different ways
of looking at
it all
Lots of
creative ideas
& approaches
Creative
refinement &
combination

8. Human-centred
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Design thinking

9. Empathy
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10. Research-based
Human-centred
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Design thinking

11. Digital Inclusion and
Aboriginal and Torres Strait Islander Peoples:
A Discussion Paper
Lester-Irabinna Rigney
Katrina Falkner
Peter Radoll
Michael Wilmore
Formal research

12. Watch what people (actually) do
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13. Contextual
Human-centred
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Research-based
Design thinking

14. http://www.betterplace.com.au/

15. Contextual
Research-based
Collaborative
Human-centred
Co-design
Multidisciplinary teams
Co-opetition
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Design thinking

16. Contextual
Research-based
Collaborative
Iterative
Human-centred
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Design thinking

17. IterateIterateIterateIter
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18. Prototyping:
“Thinking with your hands”
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19. Make it (as) real (as possible)
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20. Example: Energy
monitor
Image: http://www.thedailybeast.com/newsweek/galleries/
2009/01/07/history-of-the-personal-digital-assistant.html
Wever, R, Kuijk, Jv & Boks, C 2008, 'User-centred Design for sustainable
Behaviour', International Journal of Sustainable Engineering, vol. 1, no. 1.

21. Example: Physical
space apple (or
Macdonalds) Store
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Prototyping:
Applies to services & physical spaces too

22. Image:http://stinelin.wordpress.com/tag/experience-prototype/

23. THE NEIGHBOURHOOD SCOREBOARDS project investigates the effect of public
exposure of domestic energy usage on house facades. The research project started
in 2009 and was carried out at the Design Lab, University of Sydney.
From October to November 2010 five chalkboards as feedback displays were
EXPOSING RESIDENTIAL ENERGY CONSUMPTION TO ENCOURAGE
NEIGHBOURHOOD COMPETITION AND BEHAVIOUR CHANGE
http://neighbourhoodscoreboards.com/

24. http://www.inwithfor.org/how/

25. Contextual
Research-based
Collaborative
Iterative
Human-centred
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Design thinking

26. new & creative ideas
new & creative ideas

27. new combinations of ideas
new combinations of ideas

28. engaging
collaboration
design by committee
group think

29. what actually works
what actually works
what doesn’t work
what we think will work

30. greater success
risk

31. http://books.ideo.com/