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Basically it’s all about building personal and/or business brand through conversations, video and photo sharing using open-source websites where you can find others with similar interest.
The top benefit of social media marketing:  The number-one advantage is generating exposure for the business, increasing traffic to your site and blog, and building new business partnerships and acquiring new clients.
Source:  www.whitepapersource.com/socialmediamarketing
Source:  www.whitepapersource.com/socialmediamarketing
Audience Objectives Strategy Tactics Goal
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Audience
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Objectives
Establish a Game Plan  –  what is your plan for reaching your objectives using social media?   Focus on Content & Interaction Content  – should be well-written with keywords and phrases that relates to your blog article, making sure it’s useful and practical for your audience Interaction  – Introduce your article or topic to your audience and lead them to your blog to read more Participation is Everything – Karma! Strategy
Tactics Engage & Connect Keywords Focused
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Goal –  Increase traffic to blog, blog comments and constant contact trial sign ups . http://yourhostsolutions.com/blog/2009/02/23/email-marketing-finding-opportunity-in-a-down-economy/ Did you get your copy of email marketing article Back-to-Basics.... If not, go and get your copy today @  http://tinyurl.com/awcutb Strategy - 1
Result –  Increase traffic to blog, blog comments and constant contact trial sign ups . In three days:  Google Analytics reports shows a traffic increase by 28%, 57 people accessed the Back-to-the-Basis eBook page, 9 comments for this blog post and 2 people signed up for the Constant Contact trial. Will to recycle every month! Did you get your copy of email marketing article Back-to-Basics....If not, go and get your copy today @  http://tinyurl.com/awcutb Strategy - 1 Tactics
Goal –  Increase traffic to website and email newsletter subscribers http://www.yourhostsolutions.com/email-videos.html Email marketing for Business Owners - check out this video to learn a few tips and increase your sales from repeat biz -  http://tr.im/ieHx Strategy - 2
Result –  Increase traffic to website and email newsletter subscribers http://www.yourhostsolutions.com/email-videos.html http://tr.im/ieHx In two days - 4 Constant Contact trial sign ups and 11 people joined YHS email list  Will to recycle every month! Strategy - 2 Tactics
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
It's not about you. Life is changing.  Business is changing. The world is changing. iThis. iThat. iHave. iWant. iNeed.   This is what a lot of social media communication sounds like. This is short-term, selfish, nobody-is-going-to-care-because-they-can-see-right-through-your-motivation thinking. They see the dollar signs in your eyes.  When your social media presence becomes ‘ iFocused ' your business becomes 'just another one of those businesses'. Just another enemy attacking their senses, after their money…. But you and I know this isn't your motivation. We know that. But do they? Take great care with your social behavior or that's how you will be perceived. Stop firing off dozens of links out on Twitter. Start talking. Stop collecting friends. Start listening. Stop thinking you. Start thinking we. How do you define social? It's not about you. By: Tim Arden of http://blog.timandren.com
 

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Build Your Brand and Business through Strategic Social Media Marketing

  • 1.  
  • 2. Basically it’s all about building personal and/or business brand through conversations, video and photo sharing using open-source websites where you can find others with similar interest.
  • 3. The top benefit of social media marketing: The number-one advantage is generating exposure for the business, increasing traffic to your site and blog, and building new business partnerships and acquiring new clients.
  • 7.
  • 8.
  • 9. Establish a Game Plan – what is your plan for reaching your objectives using social media? Focus on Content & Interaction Content – should be well-written with keywords and phrases that relates to your blog article, making sure it’s useful and practical for your audience Interaction – Introduce your article or topic to your audience and lead them to your blog to read more Participation is Everything – Karma! Strategy
  • 10. Tactics Engage & Connect Keywords Focused
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17. Goal – Increase traffic to blog, blog comments and constant contact trial sign ups . http://yourhostsolutions.com/blog/2009/02/23/email-marketing-finding-opportunity-in-a-down-economy/ Did you get your copy of email marketing article Back-to-Basics.... If not, go and get your copy today @ http://tinyurl.com/awcutb Strategy - 1
  • 18. Result – Increase traffic to blog, blog comments and constant contact trial sign ups . In three days: Google Analytics reports shows a traffic increase by 28%, 57 people accessed the Back-to-the-Basis eBook page, 9 comments for this blog post and 2 people signed up for the Constant Contact trial. Will to recycle every month! Did you get your copy of email marketing article Back-to-Basics....If not, go and get your copy today @ http://tinyurl.com/awcutb Strategy - 1 Tactics
  • 19. Goal – Increase traffic to website and email newsletter subscribers http://www.yourhostsolutions.com/email-videos.html Email marketing for Business Owners - check out this video to learn a few tips and increase your sales from repeat biz - http://tr.im/ieHx Strategy - 2
  • 20. Result – Increase traffic to website and email newsletter subscribers http://www.yourhostsolutions.com/email-videos.html http://tr.im/ieHx In two days - 4 Constant Contact trial sign ups and 11 people joined YHS email list Will to recycle every month! Strategy - 2 Tactics
  • 21.
  • 22. It's not about you. Life is changing.  Business is changing. The world is changing. iThis. iThat. iHave. iWant. iNeed.   This is what a lot of social media communication sounds like. This is short-term, selfish, nobody-is-going-to-care-because-they-can-see-right-through-your-motivation thinking. They see the dollar signs in your eyes.  When your social media presence becomes ‘ iFocused ' your business becomes 'just another one of those businesses'. Just another enemy attacking their senses, after their money…. But you and I know this isn't your motivation. We know that. But do they? Take great care with your social behavior or that's how you will be perceived. Stop firing off dozens of links out on Twitter. Start talking. Stop collecting friends. Start listening. Stop thinking you. Start thinking we. How do you define social? It's not about you. By: Tim Arden of http://blog.timandren.com
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