1. Solomo and Darknet in the ECommerce Industry

2. 
Short for social-local-mobile

Takes 3 different marketing tactics
▪ Social
▪ Local (Search Engine Marketing)
▪ Mobile

Combines the 3 tactics into a strategy that
drives continuous sales

3. 
According to (Devine, 2009) Darknet exploit
the infrastructure of the Internet but stand
apart from it. They use non-standard
protocols and ports to create secure
networks for groups of all kinds, from
dissidents to illegal fire sharers, and from
terrorists to anti-terrorists.

4. 
Solomo and Darknet both engage online
merchant and customers

They could be really helpful in business
especially in marketing

They differ in activities they involve and
promote

They also differ in their crowd of users

5. SOLOMO
DARKNET

Mainstream audience

Anonymous audience

Legal products and
services

Mostly Illegal products and
services
 Restaurant
 Spa
 Hitman services
 Salon

 Prohibited drugs
 Illegal fire sharing
Open Information

Secret Information

6. 
I think in the next two years, Solomo will
continue to grow because aside from its
strategic driving of sales, it is unique and has
just been introduced to the market.

I also see that it will undergo into more
modifications as smart phone features rapidly
evolve.

7. 
Darknet is not as viral as Solomo. However, I
think its intriguing content would make a
good publicity once the mainstream audience
discovers it.

I see its huge growth in the next two years. It
will not stay hidden for a long time. More
people will discover it eventually and it will
spread like wildfire through word of mouth.

8. 
Devine, S. (2009). Computer Fraud &
Security. Darknets, 2009(12). Retrieved from
http://www.sciencedirect.com/science/article
/pii/S1361372309701502

Retrieved from
http://images.nationalgeographic.com/wpf/
media-live/photos/000/109/cache/hiddenface_10942_990x742.jpg