The document summarizes TaiSPO, an annual sporting goods trade show in Taiwan. It notes that many exhibitors return each year because TaiSPO provides access to both domestic and global markets. In 2008, there were 300 exhibitors using 1,582 booths interfacing with 2,600 overseas buyers, a 30% increase from the previous year. Major international buyers attending included retailers and brands from Europe, Asia, North and South America. This year's show will feature new areas for cross-strait sourcing and sporting innovation competitions to help buyers find new products. TaiSPO is co-located with Taipei CYCLE, doubling prospects for buyers. It is organized by TAITRA and sporting industry groups to

1. Many of these firms are back since they know that TaiSPO fields the best platform to link both global and
domestic markets. It builds upon a winning tract record that in 2008 it staged 300 exhibitors who used
1,582 booths to interface with 2,600 overseas buyers, a 30% increase on the previous year.
World of big name buyers

2. Those visiting the show and holding procurement meetings with local companies included Carrefour,
Nissen, Asics Co., Ltd., JSP Corporation from Japan, Brudden Equipamentos Ltda. from Brazil, the GPI
Group from Australia, Kuron Corporation Ltd. from Thailand, Technogym Spa, Technogym Srl, Carnielli
Fitness S.P.A. and Lineaflex Sport & Fitness from Italy, Nike, Reebok, Wal-Mart Global Procurement,
Adidas-Salomon Int'l Sourcing from USA, TESCO Int'l Sourcing from Hong Kong and COSCO from India.
And this year you will see . . .
Besides seeing a winning line-up of exhibitors, buyers at TaiSPO 2009 will see an enlarged and
enhanced Cross-Strait Sporting Goods Area that lets them source through China from Taiwan to save
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massive travel and business costs. And for the first time the show will feature The 1 Innovative Design
Competition in Sports Technology. Together with the fifth TaiSPO All Stars – Inno-Stage of
Excellence Awards. These two competitions are perfect shortcuts for buyers to locate the hottest
innovations coming to market.
TaiSPO rides in tandem with Taipei CYCLE
Imagine the power of two of the world's greatest athletes joined together. That's happening as TaiSPO
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2009 in staged at the same time as Taipei CYCLE (the world's 3 largest bicycle show) at the
NANGANG Exhibition Hall. The massive success of overlapping these events proved so successful last
spring that by popular demand we are once again doubling the prospects for buyers by staging them
together.
Winning line-up puts you ahead!
TaiSPO is organized by TAITRA (Taiwan External Trade Development Council) and co-organized by the
TSMA (Taiwan Sporting Goods Manufacturers Association) and the TSGA (Taipei Sporting Goods
Association). The show, in its 36th cycle, unfolds in sections dedicated to fitness equipment, skating &

3. skiing products, sporting balls, outdoor/water sports equipment and sportswear, miscellaneous products,
overseas exhibitors and the media.
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Be sure to make it to TaiSPO this March 19 to 22, 2009 on showground and the 2 floor of the TWTC
Exhibition Hall. Where all good sports begin!
2008 Exhibitors Analysis
Category No. of Exhibitors No. of booths
Fitness Equipment 136 1146
Skating and Skiing Products 26 58
Outdoor / Water Sport & Leisure Equipment 20 70
Miscellaneous Products 94 259
Overseas Exhibitors 16 34
Media Agent & Association 8 15
Total 300 1582
2008 Buyers Analysis

4. For more information see the TaiSPO website at: www.taispo.com.tw, or contact:
Exhibition Section V, Exhibition Department, TAITRA,
Exhibition details: Ms. Kim Hsieh and Ms. Pien,

5. Tel. 886-2-27255200 Ext. 2262, 2865, E-mail：taispo@taitra.org.tw
Or contact: Mr. Mark Liu, Tel. 886-2-27255200 Ext. 2658,
E-mail: mark@taitra.org.tw