Social Media Safari: It's a Jungle Out There! Program Description: Join MPI Chicago on a fast-paced social media knowledge safari 1 hour prior to the networking event. With Barbara Rozgonyi as our tour guide, we’ll stop at top destinations and then detour to visit some lesser known, but highly effective, social media watering holes for meeting planners. Bring your questions to ask, or your best social media stories to share, in our community conversation all along the way. You’ll depart equipped with a knowledge passport that gives you broader access into the social media world. Thanks to #ChicagoMPI for the opportunity to present this fun program! In one short hour, the audience shared knowledge and came up with marketing plans for MPI's next event. It was my pleasure to moderate the event. Does this sound like a fun program for your group? Contact Barbara Rozgonyi at 630.207.7530 to talk about how to bring a social media safari to your next event!

1. Barbara Rozgonyi, Social Media Safari Guide
@ChicagoMPI @wiredPRworks
Barbara Rozgonyi 2013
wiredPRworks.com

2. About Your Speaker
A digital pioneer forging new frontiers for over two decades, Barbara
Rozgonyi leads CoryWest Media, a strategic marketing consultant that
creates business for business and motivates accelerated action in
organizations of all shapes and sizes. A passionate educator and
digital communications evangelist, Barbara designs email and social
media marketing, and PR programs for colleges, associations,
corporations, non-profits and online communities.
As publisher of http://wiredPRworks.com, one of Cision’s 2013 top PR
Blogs, Barbara’s work is often a catalyst for creative thinkers and
leaders. The founder of Social Media Club Chicago, Barbara is a
recognized innovator in the social media marketing industry and is a
top 12 PR twitter expert [@wiredPRworks] to follow according to
prweb.com. Barbara serves on MPI Chicago’s MarComm committee.
Barbara Rozgonyi :: wiredPRworks.com

3. Barbara Rozgonyi 2013
wiredPRworks.com

4. Social Media Safari Itinerary
10:00 Adventure: Social Media Safari
10:00 Chat: Get to Know Your Group
10:00 Share: Top Social Media Safari Stories
10:00 Chat: How to Social-ize 9/18 MPI event
15:00 Share: Best Ideas
05:00 Q & A
Learn. Share. Grow.
Barbara Rozgonyi 2013
wiredPRworks.com

5. Barbara Rozgonyi 2013
wiredPRworks.com

6. Social Media Safari Stops
Facebook Flamingos
Google+ Gorillas
LinkedIn Lions
Twitter Tattlers
YouTube Yabbies
Pinterest Parrots
Barbara Rozgonyi 2013
wiredPRworks.com

7. Source:pewinternet.org
Barbara Rozgonyi 2013
wiredPRworks.com

8. Fastest Growing
GROUPS
Twitter 55-64
up 79% since 2012
Facebook 45-54
up 46% since 2012
Google+ 45-54
up 56% since 2012
MOBILE
Internet Access via
mobile increased
by 60.3% to
818.4M since
2011
Source: GlobalWebIndex.com
Barbara Rozgonyi 2013
wiredPRworks.com

9. Facebook Flamingos >1B
Barbara Rozgonyi 2013
wiredPRworks.com

10. Facebook Tip: Advertise
Ads
Posts
Barbara Rozgonyi 2013
wiredPRworks.com

11. Google+ Gorillas 359M
Barbara Rozgonyi 2013
wiredPRworks.com

12. Google+ Tip: Circle Up
Personal
Communities
Hangouts
Barbara Rozgonyi 2013
wiredPRworks.com

13. Twitter Tattlers 288M
Barbara Rozgonyi 2013
wiredPRworks.com

14. Twitter Tip: Visualize
Grab it
Photos
Vines
Barbara Rozgonyi 2013
wiredPRworks.com

15. LinkedIn Lions 225M
Barbara Rozgonyi 2013
wiredPRworks.com

16. LinkedIn Tip: Mobilize
App
Contacts
CardMunch
Barbara Rozgonyi 2013
wiredPRworks.com

17. YouTube Yabbies 6B
hrs/mo
Barbara Rozgonyi 2013
wiredPRworks.com

18. YouTube Tip: Webisodes
Consistent
Short
Interesting
Production via iPhone or iPad with iMovie app
Barbara Rozgonyi 2013
wiredPRworks.com

19. Pinterest Parrots 70M
Barbara Rozgonyi 2013
wiredPRworks.com

20. 70 percent of brand engagement on
Pinterest is generated by users, not
brands. (Digitas)
81 percent of U.S. online consumers trust
information and advice from Pinterest.
(BlogHer)
Barbara Rozgonyi 2013
wiredPRworks.com

21. Pinterest Tip: Get Pinned
Add a Pin-it button
Barbara Rozgonyi 2013
wiredPRworks.com

22. Other Stops
International
Teens: SnapChat
Specialty: Houzz
Forums
Instagram
Barbara Rozgonyi 2013
wiredPRworks.com

23. Instagram Iguanas 130M
Barbara Rozgonyi 2013
wiredPRworks.com

24. Instagram Tip: Multiply
Instagram
Twitter
Facebook
Foursquare
Tumblr
Flickr
Email
Eventstagr.am
Barbara Rozgonyi 2013
wiredPRworks.com

25. Social Media Safari Stops
Facebook Advertise
Google+ Circle Up
LinkedIn Mobilize
Twitter Visualize
YouTube Webisodes
Pinterest Get Pinned
Instagram Multiply
Barbara Rozgonyi 2013
wiredPRworks.com

26. Discuss
How do you use social media to grow
your career and build your
business?
1. Name
2. Business
3. Story
Share cards now Barbara Rozgonyi 2013
wiredPRworks.com

27. Share Stories
Who has THE best answer . . .
How do you use social media to grow
your career and build your
business?
Barbara Rozgonyi 2013
wiredPRworks.com

28. Discuss Ways to Social-ize
How would you social-ize MPI CAC’s
September 18 event?
1. Sketch out a campaign with
theme, elements and social
platforms.
2. Come up with ONE fab idea.
3. Plan something wild and crazy. Barbara Rozgonyi 2013
wiredPRworks.com

29. Event Details
September 18
Omni Hotel
Leveraging Your Strengths to Grow You
Career and Build Your Business /
Strengths Based Methodoly
Speaker: Brent O’Bannon
Barbara Rozgonyi 2013
wiredPRworks.com

30. All-in-One Promotion
Barbara Rozgonyi 2013
wiredPRworks.com

31. Share Best Of
Social Media Safari Plans
for the September 18 MPI CAC
Event
Barbara Rozgonyi 2013
wiredPRworks.com

32. Thank You! Let’s Connect!
About.me/Barbara.Rozgonyi
wiredPRworks.com
barbara@corywestmedia.com
Numbers Sources http://budurl.com/2013smstatshttp://budurl.com/2013pintereststats
andhttp://budurl.com/2013instagramstats
Barbara Rozgonyi 2013
wiredPRworks.com