1. Market Research Portfolio
Presentation
Wilson Liu

2.  We are bringing some of the well-know, unique
designers around the world, who are hardly can
find in the United States, introduce to our
customers and give them confidence of what
they purchase.

3.  Gender: Male and Female
 Age: 25 – 45 years-old
 Marital Status: Never married, Married, Separated, Widowed
and Divorced
 Family Size: 1-2 people
 Housing: Renters (Average rent for 1-2 bedrooms, $1,019 -
$1,278)
 Salary/wage: $56,499 and higher
 Education: Bachelor’s degree and Graduate & Professional
 Occupations: Management Professionals, Service, Sales and
Office

4.  Experiencers
 Strivers
 Achievers

5.  Seattle, Washington

9.  They are famous designer brands.
 They only have few boutique and retailers carry
their products in the West Coast.
 It will be a good chance for us to introduce
them to everyone in the area.

11. The Answer is
 There are couples high-end boutique founded in Seattle and they
are very successful. Such as Mario’s (DNR magazine names, one
of top 5 most influential Store in America) and Butch Blum
(Named to the Top 25 most exciting men's stores).
 In 2009, Seattle recorded 9.4 million travelers visited. Can you
imagine only 1% of them come shop with us?

12.  Bring in new designer every few seasons.
 In-house brand.
 Establish an online shopping store.